What is the rate of return of educational and training institutions in the first year? 20

<> hello, taking calligraphy education and training courses as an example, if you have no experience and want to engage in this area, you can chooseJoin the calligraphy education brandto enter the industry,The investment amount of the calligraphy training course project is about 10-200,000 yuan, the specific investment use includes:Franchise fee, store rent, decoration fee, equipment cost, labor cost, publicity fee, water and electricity miscellaneous expenses, the first batch of raw material costs and a certain amount of working capitalWait.

And if it goes well, you can pay back in 1 year, here is an example:

Join with the practice of the edgeFor example, the expected benefits are analyzed as follows:

Take a classroom, a teacher, for example:

- Weekday weekend class (early Kai) income:

- Saturday and Sunday on-site learning, according to the annual admission of 150 people, each person will be charged 1,000 yuan, 150,000 yuan.

- Weekday weekend class (crash course) income:

- Saturday and Sunday on-site learning, according to the annual admission of 100 people, each person will be charged 1,000 yuan, 100,000 yuan.

Income of winter and summer vacation training classes:

Winter vacation income: The combined time of the two holidays is 3 months, with a total of 300 people and a total of 300,000 yuan.

Summer vacation income: annual income: 150,000 + 100,000 + 300,000 = 550,000 yuan (this is only the income of one classroom and one teacher) The annual salary of a teacher is 40,000-50,000 yuan, the rent of a classroom is 20,000 yuan, and the advertising is 15,000 yuan Other costs are 5,000 yuan Total cost:

45000 + 20000 + 15000 + 5000 = 85000 yuan.

In today's most promising survey, the children's education and training industry accounts for the survey, and it has always been at the forefront of the survey questions such as the lowest investment amount, the highest return on investment, and the most concerned by capital. Last year's survey showed that children's education and training are only in the forefront of the lowest investment amount and the most concerned capital, among which the calligraphy education industry is a rookie in the industry, and the prospects cannot be underestimated.

It depends on the scale and the mode of running the school. Large institutions will have higher profits, and small companies supported by a few teachers will have lower profits. Normal is between 10%-20%.

NEED NOTICE:

Quick money and high-profit industries: early childhood education, foreign language training, teaching and publishing and other related education and training: due to the rise of the quality of living standards in modern Zhengzhu, people's investment in education source training methods is also increasing.

Many middle and high-end consumers have more avant-garde and advanced cognition of education and training for young children, primary and secondary schools; Its training profits are naturally considerable; And of course the target market.

There is a certain relationship between the operation method of the target group.

The cost distribution of the institution is roughly as follows:

1. Labor costs account for 25-33% of the total cost

2. Fixed inputs such as field rent and daily wear and tear account for 18-22% of the total cost;

3. Marketing expenses are generally 8-12% of the previous year's turnover;

4. Tax, five insurances and one housing fund account for 7% of the total cost

If the general profit margin is less than 10%, the operation of the machine is basically unhealthy;

Profit margins in the 10-20% are not very healthy;

20-25%, basically normal;

25-30% of the operating health.

When it comes to financial accounting, there are two key pieces to note:

1.Turnover, consumption, carryover, cost, profit, these are a few key items;

2.It is subdivided, the consumption rate, the unit price of the course, and the consumption cycle, the longer the general cycle, the greater the risk;

3.Carry-over is not a simple course carry-over and the current course carry-over, you need to consider the overall cycle in order to be able to lay out the cash flow on hand;

4.Many people will think that cash flow is important, but more important is the amount carried forward, that is, to ensure the quality of teaching and the rate of consumption;

5.The state of the ideal institution is: the expenditure is equal to the carryover, so it is flat; The expenditure is greater than the carry-over, and there is a risk of loss; The payout is less than the carry-over, and there is a profit margin.

6.Let's take a closer look, the detailed formula is much more complicated than this, and educational institutions operate linearly.

The second is to avoid a misconception:

There is no problem with the fact that students can use their tuition fees when they collect them, but in the education industry, don't do this! The financial settlement of educational institutions is roughly divided into: turnover, carry-over, cost, profit; Tuition is the flow, carry-over is the consumption of class income, the cost is used for daily expenses, and the profit is the actual income after the carry-over minus the cost!

Note: It is a carry-forward minus cost, not a turnover minus a cost. If the expenditure is turnover, then just ask:

Students don't consume classes, do you want to refund the money? If you want to return, what will you return? (Liu Yiyi, founder of "Shen Xuebang", focuses on improving the comprehensive profitability of educational institutions.) ）

The profit margin of the education and training institution, this is to see the cost of the trading training institution and his income, a relationship can not be directly brother to stop the oak envy to say how much his profit margin is, this is definitely a practical situation to make an accurate judgment and calculation.

If profit is purely about money, then it is not.

From the perspective of profit, training institutions can be divided into: for-profit training institutions and non-profit training institutions.

Among them, for-profit training institutions are the mainstay, and charging fees is their biggest feature, and they cannot survive without profit;

Non-profit training institutions are mainly held in order to change the structural characteristics of some knowledge, encourage employees to master more knowledge, adapt to the development of society, and hold relevant training in the form of state financial subsidies.

The operating rate of training institutions is 10%-20%, which is good for the left and right.

Operating profit margin = (operating profit Operating income) 100%. Operating profit = operating income - operating costs - business taxes and surcharges - selling expenses - administrative expenses - financial expenses - asset impairment loss + fair value change gain (- fair value change loss) + investment income (feng fu - investment loss) + asset disposal gain (- asset disposal loss) + other income.