What are the common English words used in 4A advertising agencies?

Domestic 4A advertising companies include WPP, IPG, OMNICOM, Publicis, Havas, Aegis and Dentsu.

On November 1, 1996, the Comprehensive Advertising ** Company Committee of Guangzhou Advertising Industry Association (hereinafter referred to as Guangzhou 4A) was formally established, and the English name is The Association of Accredited Advertising Agencies of Guangzhou. It is the earliest 4AS organization in China.

The association is composed of high-end members of the Guangzhou Advertising Industry Association, including Guangzhou Rising Sun Insai Advertising, Guangzhou Dark Horse Advertising Company, and Guangzhou McCann. Co-sponsored by Bright Advertising Company. It is a self-disciplined and non-profit professional committee composed of comprehensive advertising companies (including state-owned, private, joint venture and foreign-funded companies, etc.) and related research institutions.

The purpose of this professional committee is to make advertising more professional, strengthen industry self-discipline, promote the healthy development of Guangzhou's advertising industry, and promote Guangzhou's advertising industry to gradually move towards an advertising system that conforms to international practices.

A 4A advertising agency is a member advertising agency of the 4A Association. It originally originated in the United States and refers to the American Advertisers Association, which is the earliest advertising association in the world. After long-term development, it has evolved into a synonym for standardized advertising companies around the world, and has become a manifestation and symbol of the company's comprehensive strength.

1. Blue cursor

BlueFocus is a data technology company that empowers enterprises to operate intelligently in the era of big data and social networks, with businesses involving marketing services, digital advertising and international business, covering marketing communications and data-based smart management, covering major markets around the world. Founded in July 1996 and headquartered in Beijing, BlueFocus has 23 sub-district offices across the country.

2. Huayang Lianzhong

Founded in 1994, it has been focusing on providing customers with comprehensive Internet marketing services since 2002, and has developed into one of the most competitive leading enterprises in the field of Internet marketing in China, and the company was listed on the Shanghai Stock Exchange on August 2, 2017.

Headquartered in Beijing, it has set up a number of branches or subsidiaries in Beijing, Shanghai, Guangzhou, Shenzhen, Hangzhou, Xi'an, Changsha, Chengdu, Fuzhou and Hefei, and has also set up offices in Seoul, Los Angeles, London, Paris, Tokyo, Munich and Milan to expand its overseas business.

3. Interaction with new ideas

Founded at the end of 2002, Beijing New Idea Interactive Digital Technology Co., Ltd. (CIG) has been committed to professional network integrated marketing communication services, including network advertising, creativity, construction and maintenance, network integration public relations, network interactive activities, wireless marketing and other digital marketing services, is a professional integrated digital marketing solution provider.

4. Gravitation**

Gravity ** Communication Agency is a comprehensive full-case advertising company, with services covering media strategy, planning and purchasing, online advertising, TV advertising, sports marketing, brand management, cultural construction, film and television advertising creative creation, graphic design and other fields, with rich experience and professional and comprehensive services.

Gravity (China) Communication Group is a media enterprise based on a comprehensive full-case advertising company and oriented to the development of content creation and multi-technology research and development. Established in August 2005; In 2009, the business scale exceeded 1 billion yuan; From January to June 2010, the output value was more than 700 million yuan, and the annual revenue is expected to reach about 1.5 billion yuan.

5. Threesome

Sanrenxing Advertising is the only one of the top ten advertising companies in the TV station that only provides CCTV full-channel integrated communication services, and has won the honorary title of CCTV Top Ten Advertising Company for six consecutive years, and has ranked first in the top ten advertising companies of TV stations for three consecutive years, and the first in the purchase volume of all channels of TV stations, and the total amount of CCTV bidding exceeded 10 billion yuan in 2007.

WPP, IPG, OMNICOM, Hawas,Aegis, Dentsu, and so on.

WPP Group.

One of the world's largest advertising and communication groups. Based in London. Its business scope includes advertising and public relations.

Lobbying, brand image and communication. It owns a series of large advertising and communication companies, including Ogilvy & Mather.

J. Walter Thompson, Chuanli, etc. WPP Group (Wire & Plastic Products Group, abbreviated as WPP Group) is the world's top brand communication service group.

Interpublic is a global leader in business communications, along with Omnicom, WPP, and Publicis Groupe.

Dentsu is one of the world's top five advertising giants. It is the second largest advertising and communications group in the United States and the fourth largest in the world. The business scope includes advertising, direct marketing, market research, public relations, healthcare, conferences and events, professional services, sports marketing, corporate image strategy, etc.

Omnicom Group is a global leader in advertising, marketing and corporate communications. Through its global network and many professional firms, Omnicom provides advertising, strategic planning and buying, direct marketing, public relations and other professional communications consulting services to more than 5,000 clients in more than 100 countries.

Dentsu, i.e. Dentsu Yangya Co., Ltd.

Dentsu is committed to expanding its overseas market space, especially in Asia-oriented regions. In addition, the company has strengthened its presence in the U.S. and European markets by exchanging shares with Publicis Group, the world's fourth-largest advertising and communications group, and implementing M&A for overseas companies.