How to effectively manage member customers in indoor children s parks

Install an x8 membership management system.

The loss of old members and the inability to recruit new members, how to do a good job in member management in Children's Park?

There are many problems in the membership management of many children's park merchants, such as:

1. Excessive attention to the development of new members, lack of maintenance services for old members, and insensitivity to the loss of old members.

2. The customer is not segmented, the frequency of member communication is too high, the purpose of communication is too direct, resulting in harassment and disgust, the communication channel is single, and the communication habits of customers are not understood.

3. The collection of member information is not comprehensive enough, the lack of management of each life cycle of customers, and the secondary consumption of members cannot be activated through information analysis and effective activity plans.

There are reasons for membership management issues.

There is no management system suitable for the actual situation of the venue according to the scale of the venue, business format, and surrounding consumption level, and even the supermarket management system used by some venues, forming an extensive membership management. Insufficient attention is paid to the value of membership. The former can be upgraded through technical means, and the venue management system using big data customer group segmentation can be solved, but the latter is a thinking problem, which requires merchants to transform their thinking into execution.

So what kind of "means" should be used to improve member stickiness, maintain old members, and attract new members?

1. To collect member data, it is necessary to grasp customer information.

2. Handle the relationship between customers and children's parks.

3. Employees should have professional knowledge and provide advice to customers.

4. Classified management of customers.

Advantages of the Rainbow Building Blocks Indoor Children's Park Membership Card:

First of all, parents who go to the children's park and their children enter the indoor children's park with Qiaocoa Rainbow Building Blocks, parents also need to buy tickets, but as long as they have a membership card, parents can accompany their children to enter for free every time.

Secondly, on weekends, there are more people who come to the park to play, and sometimes you need to wait in line, and the membership card has the function of priority queuing, which can save a lot of time.

Finally, each membership card can record the member's birthday, and when the member comes to play on the birthday, the member can play the entire chocolate rainbow building block indoor children's park for free.

There may be many specific functions, to combine the local situation, the implementation of the corresponding membership measures, in short, the membership card is the Qiao Cole Rainbow Building Blocks Indoor Children's Park to the old customers of the thanks, so that children can have fun here.

Install a set of x8 membership card management system for time counting management and recharge management.

1. Code of conduct for operation service personnel.

1. The operation service personnel are conscientious, conscientious and responsible, strictly implement the systems, and coupled with the skilled operation technology, the safety accidents will be reduced. Amusement equipment exhibitors should choose those who have high ideological consciousness and a certain level of education as operators. Before the operators take up their posts, they should be strictly trained, practiced and assessed in terms of theoretical and practical knowledge.

In the work of the operation service personnel to do:

2 Service standardization.

1) Appearance.

1) Wear work clothes, neat clothing, and wear service signs.

2) Dignified and generous, steady, quick response, familiar with etiquette, full of energy, natural expression, kind and cordial.

2) Manners. Civilized manners and dignified postures. Stick to the post, stand and serve, do not leave the post, do not string the post.

3) Language. 1) The language is civilized and polite, concise, popular and clear.

2) Speak Mandarin.

3) There should be a "salutation" service, and visitors should be addressed with a polite title.

4) Attitude. 1) Polite hospitality, smiling service, warm and cordial, sincere and friendly, patient and thoughtful, active service.

2) Treat guests equally regardless of race, nationality, ethnicity, religious belief, rich or poor, relatives and relatives, and treat people with courtesy.

3) Respect the national customs and religious beliefs of tourists, and do not harm the dignity of the nation.

4) Answer all questions. Questions are quick and accurate. If the problem raised by the guest cannot be solved, the patient should explain.

5) Skills. 1) Must go through strict on-the-job training before taking up the post.

2) The on-the-job personnel should be proficient in the business knowledge and operational skills of the position.

3. Responsibilities. Responsible for the operation safety of the machine, equipment inspection and maintenance and sanitation work;

2) Strictly abide by the implementation of standards, regulations and equipment management regulations;

3) Familiar with the performance of equipment and facilities to ensure normal and safe operation;

4) Smile service, take the initiative to greet, and promote the "Tourist Notice";

5) Discourage tourists who violate safety regulations in a timely manner, and resolutely stop prohibited behaviors;

6) Make good operation records, save energy, and take care of public property and the environment.