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The user group is relatively young, and the effect should be good.
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1. We all know that the effect of placing information flow advertising on Momo is very good, and the resource slots of Momo information flow advertising have three advertising slots: nearby people, nearby dynamics, and attention dynamic pages, so let's take a look at what conditions are needed to open an account for Momo information flow advertising today?
2. If you open an account on Momo to place information flow advertising, there are actually not too many strict requirements, we only need to provide some basic qualifications such as business licenses and related product qualifications, and then provide additional certification materials for special industries in special industries. Generally, industries with complete qualifications that are not prohibited can be passed, so advertisers must prepare relevant qualifications if they want to advertise in Fandan.
3. The most realistic problem is that advertising account opening requires a certain amount of liquidity, which is composed of two parts: account opening service fees and pre-deposited advertising costs. Momo's advertising is mainly CPM billing mode and CPC billing model, and the required fees are directly deducted from the pre-deposited fees.
4. Generally, there will be two choices for advertising account opening: official and business, and it is better to choose the first business account than the official account opening. We all know that generally opening an account with a ** merchant can get a relatively high rebate.
In addition, Momo is very suitable for finance, game applications, offline physical stores, marriage and love industry, medical beauty, e-commerce, investment promotion and other industries to place information flow advertising, because the user group on Momo is basically 19-26 years old young users, and investing in information flow advertising in Momo can achieve good results.
5. In general, if you want to have an effective advertisement, you must spend time and energy to analyze the advertising platform, and think that if you want to make your own advertising have an advantage on Momo, you need to analyze the advantages and disadvantages of Momo advertising as a whole, and whether your products are suitable for advertising on Momo advertising, and at the same time, you should ensure that users have a good posture while performing advertising, not just to solve the problem of opening an account, which can also be obtained from the first business.
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Later, he moved to the trial community, and successively promoted it in Weibo, Renren, QQ Space, Kaixin.com and other communities. Later, it was found that from the perspective of user group size, user group fit, promotion conversion and single user acquisition cost, the attention of QQ space is very high, but the conversion rate is very low, and the target group is inconsistent. So they chose the main battlefield on Weibo.
2012 is when Weibo is in full swing, when Weibo grassroots tuba is growing savagely, at this time, Momo IOS version has been online for more than two months, growth is weak, what effective promotion methods has Momo done?
The real mutation was: "Put the product in a scene and tell a story." This allows the user to think about using it when they are in that scene. I call this "scenario-based promotion".
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How to advertise on Momo? How much is the ** that is being put on now?
Momo advertising is the first minimum deposit of 5000 yuan, and the later charge is according to clicks or 1,000 impressions, the cost is not the point, the focus is on whether the effect can meet your expectations.
If you decide to run Momo ads, then go to: Momo Ads Official.
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Now there are fewer people who use Momo, what products to promote.
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Discount + coupon + promotion software, detonate traffic, and sales are rising.
**For discounted goods will be weighted, and buyers will see the discount in the psychology will be more loved, in short** some activities we have to try to participate in, of course.
If you can use the best marketing software, you can see immediate results. However, good marketing software is charged, and it is only recommended that friends with a certain economy can choose, for example: Shopkeeper Promotion Treasure is a very good software, and many sellers rely on it to develop.
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That's a ** passenger or through train promotion.
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You need a link to your store, just put it up.
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Come to our platform to ensure that you can rank the first two pages.
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OneMomo in-feed adsIntroduction IIMomo in-feed adsIIIMomo in-feed adsFeature 1: High click-through rate and low click-through cost. On the one hand, the reason is because of the large number of users, and on the other hand, it has a relationship with his audience, a younger user group, who dare to try and like new and popular things.
Fourth, Momo's delivery accuracy.
Momo's ad background only supports five dimensions: region, age, gender, time period, and system. You can see from this that Momo's orientation is not necessarily very accurate, so it is recommended that you screen the two dimensions of gender and system. This is done mainly for the following purposes:
It can fully reduce the ** of CPM, reduce the cost, and better run out. It is not said that after the dimension is limited, the budget in the background cannot run out. Because Momo's current background only supports one-time review, it is recommended that the dimensions be relaxed as much as possible.
5. Momo's current representative cases.
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What are the characteristics of Momo promotion?
1.The audience is mainly young and fashionable, and most of Momo's users are concentrated between 20-39 years old, with a male-to-female ratio of 2:1, mainly distributed in relatively open coastal areas such as Beijing, Shanghai and Guangzhou.
Distinguishing from Weibo three high users, Momo's users are like Momo's classic brand advertisement: "Don't talk to strangers, don't do new things, continue to live a normal life, stay in familiar places, meet the same people, don't try everything, just live like this." If your product is aimed at this group of people, then Momo's platform should be tried in depth!
Momo in-feed ads
To run Momo in-feed ads, you need to open an ad account and pre-deposit advertising costs in the account. Momo in-feed advertising has two billing models: CPC and CPM.
Pay-per-click).
When the advertiser places Momo ads and chooses to pay per click, the number of impressions of the ad is not charged, and if the user clicks on the ad, the cost will be calculated once, and the cost will start from one click.
Pay per thousand**).
When an advertiser chooses to be billed on a thousand** basis, the ad will not be charged regardless of the number of clicks. If a user sees an advertisement once, even if it is once, 1,000 times**8 yuan.
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Momo advertising is now 5000 yuan, the cost is not very high, since you want to advertise in Momo, it means that you have an understanding of Momo, Momo users tend to be younger, activity is still very high, Momo advertising effect is not good customer feedback is acceptable, but the effect still depends on whether your product is suitable for advertising, if the customer unit price is too low, and there is no secondary conversion, then the advertising effect may not be very ideal, now not suitable for a single product advertising, Unless the brand, which can not only increase the influence of the brand, but also sell goods, is a very good effect, if you decide to put Momo advertising, then go:Momo Advertising and Marketing Service Center, account opening is generally online in three days, and it can also be launched on the same day if it is fast.
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Just go to the green letter.
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This is a very delicate woman, as long as a man will like it ( 466
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