How to join a bubble tea shop and what should I pay attention to?

Join the bubble tea shop, pay attention to the following points, and try to avoid detours in the early stage of entrepreneurship.

1. Understanding of the milk tea industry.

Before joining a bubble tea shop, don't be in a hurry to find a brand, before that, you should have a good understanding of what kind of industry bubble tea is, how this industry came about, what the market situation is, etc.

2. Take the time to go to some different bubble tea shop experiences.

Milk tea shop is an industry for customers to enjoy, whether a milk tea shop can give people to enjoy, the best way to know this is to experience it yourself, there are many milk tea brands, but it will definitely be different in enjoyment, whether it is the enjoyment of milk tea taste, or the enjoyment of the store environment, good enjoyment can have more repeat customers.

3. Go to a few more milk tea brands to meet and talk.

The advantage of meeting in person is that you can ask more questions, you can get more accuracy, and you can perceive their service level, company strength, and thoughtfulness from the customer's point of view. Through the comparison of these points, we can choose a more reliable brand.

4. Put forward your own opinions on store design.

The design plan of the franchise store is from the brand, in order to consider the cost and working hours, the design plan may not be so good, this is the time for you to put forward your own opinions, try to design a little more fashionable, and even spend extra money to make the store more high-end, and the store style has a great impact on the business.

5. Pay attention to contract issues.

The contract for joining the bubble tea shop is usually a board contract, and the content in it is very general, if you sign it like this, there may be a lot of problems that cannot be clarified in the future, so you can put forward some specific requirements yourself and let the brand add them to the contract.

6. Pay attention to hygiene and food safety.

The hygiene of the milk tea shop is very important, even more important than the taste, the customers who drink milk tea are mainly girls, and the cleanliness of the girls' love is needless to say, if the hygiene of the milk tea shop is not good, it will directly lose a large number of customers, and even affect the safety of food, food safety is a social responsibility.

How did a bubble tea shop join? There are a lot of people who want to open a bubble tea shop, but most of them are cross-industry or have no entrepreneurial experience, for these entrepreneurs to join is actually a very good choice, not only to reduce the various risks of opening a store, but also to save worry and effort, you can learn from the experience of others to open a store, in short, the risk of joining the store is lower, and the success rate of opening a store is higher. But many people don't know how to join a bubble tea shop?

Today, I will give you a brief introduction to the process of joining a bubble tea shop. [You can be the boss yourself by joining a bubble tea shop].

Ai Xue Queen milk tea shop.

Bubble tea shop franchise process:

1. First do a market research for the area where you want to open a store, and screen a few suitable bubble tea shop brands according to the local consumption level and consumption habits. Store opening costs, franchise model, service support and franchise policy, etc.

2. After understanding the almost, you can roughly determine a bubble tea shop to join the brand, and then determine the storefront, if there is no optimistic store, you can first find a store suitable for opening a store, but don't be in a hurry to rent it first, and wait for the franchise brand headquarters to directly come to the door to review or give some suggestions.

3. If it is determined that it is suitable to open a store after the review is passed, then we can go to the brand headquarters to investigate, determine the intention to join, sign the franchise contract, and pay the upfront fee (generally the franchise fee and deposit).

Ai Xue Queen milk tea shop.

4. After signing the contract, you can rent the store to prepare for decoration and other related matters, preliminarily measure the basic size of the store and provide it to the headquarters, and then the brand franchise store designer will design the store plan (floor plan, store elevation, store renderings) according to the actual situation of the store.

5. Then the construction team enters the site and starts the decoration.

6, franchisees can take advantage of the decoration period to go to the headquarters to participate in the training, the training cycle is generally more than a week, during the training must be carefully studied, do a good job of notes, after the end of the training headquarters there is an assessment, the assessment means the end of the training.

Ai Xue Empress technical training.

7. After the store decoration is completed and the training is over, we can start to prepare for the opening, the equipment is placed, the tally or the early stage of publicity and promotion, etc., and we can prepare for the opening after these preparations are done.

If you are opening a bubble tea shop for the first time and don't know how to join, you can refer to the above franchise process.

Joining a bubble tea shop needs to pay attention to whether it is often innovative!

Do it yourself, decorate a little bit.

Don't join, it's better to ask me to teach you.

Milk tea is a favorite leisure drink of modern young people, and the milk tea industry, with modern young people as the main consumer, has maintained a trend of rapid development since 2005. Many inexperienced first-time entrepreneurs will choose to make a fortune by joining and opening a store, so what problems do you need to pay attention to when joining a bubble tea shop? There are so many milk tea brands that can be joined, how to evaluate the quality of the brand?

According to our years of experience in providing brand evaluation services for franchise users, we should conduct in-depth research on the milk tea industry and the milk tea brands to be franchised mainly from the following aspects.

1. The development of the bubble tea shop.

First of all, understand the overall sales, sales volume, customer unit price, store opening rate, and store closure rate of the milk tea industry. Through the quantitative analysis of the sales, sales volume, number of stores and unit value of the milk tea industry in the national and regional markets (such as Beijing), we can form an overall understanding and macro grasp of the development status of the industry.

Chart: Sales of bubble tea shops in various provinces and cities across the country in February 2021.

Chart: Sales of bubble tea shops in provinces and cities across the country in February 2021.

Chart: Sales volume of bubble tea shops in various provinces and cities across the country in February 2021.

Chart: Unit price of bubble tea shops in various provinces and cities across the country in February 2021.

2. Evaluation of the brand to be joined.

For the brand to be joined, it is necessary to have a detailed understanding of the brand scale and strength, brand stability, brand reputation, etc.

1) Brand scale and strength.

It is necessary to understand the number of stores, total sales, total sales volume, and regional distribution of customer unit price of the milk tea brand to be joined.

Chart: Regional distribution of bubble tea brand stores to be joined.

Chart: List of all stores of the milk tea brand to be joined (sales volume, sales volume, and customer unit price of each store).

2) Brand stability.

The stability is mainly reflected in the number of new stores opened and closed stores of the brand over the years, and the number of closed stores indicates that there are certain problems in the operation and management of the brand, and the choice needs to be carefully considered. In addition, the age of all the brand's stores also needs to be paid attention to.

Chart: The timing of the opening of the milk tea brand to be joined.

Chart: The number of stores opened and closed by milk tea brands and competing products to be joined.

Chart: Distribution of the development stage of the stores of the milk tea brand to be joined.

3) Brand reputation.

Understand the praise rate, negative review rate, rating star rating, taste rating, service rating, environmental score, user evaluation tag, user evaluation word cloud, etc. of the bubble tea shop brand to be joined, and compare and analyze with leading milk tea brands to understand the position of the bubble tea brand to be joined in the industry.

In addition to meeting the brand positioning, the business district also depends on what competing products already exist, whether they are saturated, and whether they still have the ability to seize market share. Generally speaking, as long as it is a mature head brand, even if the area is saturated, there is no need to be afraid, the brand has its own traffic. But if it's a small brand, it's not recommended to enter an area with high competition.

At present, the first and second tier cities are basically saturated, and if you are not a head brand and experienced managers, it is not recommended for entrepreneurs to open stores in first and second tier cities. Bubble tea shops are still sinking to 3-5 tier cities, and they can choose low-end mature brands that are suitable for the consumption level of 3-5 tier cities to join, and then operate them with heart.

Joining a bubble tea shop needs to pay attention to whether it is often innovative!

When joining a bubble tea shop, you should pay attention to choosing a brand. Milk tea shop makes money or not depends on the choice of the brand and its own operation, under normal circumstances, it can be profitable under serious management, milk tea shop is the current fashion crowd entertainment consumption place, milk tea shop target group is mainly young people with high consumption power, the animation theme milk tea shop that combines milk tea and animation elements, multicultural gathering fashion trends, all-round coverage of consumer groups. Eating, drinking, playing, entertaining, shopping, young people's leisure experience shopping base.

More advantages in operation!

Preparation before joining: need to understand the industry, join the company's qualification assessment, competitor investigation, etc., not just look at advertising, listen to publicity. A practical inspection is required to understand the company's qualifications and industry information.

It is more necessary to pay attention to which franchise stores are not operating well, summarize the reasons for failure, and how you can avoid it.

Business philosophy is the soul: although some franchisees have paid a franchise fee and signed a contract, they are unwilling to spend time to operate in person, blame the headquarters for poor guidance when there is a problem, shirk all the responsibility to others, and they can't find a practical solution; There are also franchisees who are overconfident in themselves, unwilling to implement the orders of the headquarters, and even do not cooperate with the overall plan, and gradually move away from the headquarters, but the business is not getting better and better. In fact, blind dependence and overconfidence are common causes of failure.

It is more necessary to clarify that the franchise store and the headquarters are a community, and both parties need to make considerable efforts; The headquarters has practical experience in his business success, and this experience is quite important to guide him.

It is more necessary to know that the headquarters and the franchise are completely different individuals, the industry guidance and experience of the franchise company can only be adapted to local conditions, and the actual operation also needs to be decided by the franchisees themselves, and it is necessary to implement them in accordance with local consumption habits and consumption levels. As a franchisee, the ultimate success does not depend on the headquarters, but on its own efforts; The franchisee headquarters only gives relevant support, and the franchisee should also explore and explore by himself, and come up with his own set of business models, so as to make his business better and better.

Joining a bubble tea shop needs to pay attention to whether it is often innovative!

1. Milk tea brand strength, product quality and cost performance.

2. The initial investment and daily expenses of the franchise fee.

3. Pay attention to customer feedback and customer experience.

1. Investigate and understand.

The key points that milk tea franchisees need to pay attention to, that is, to choose milk tea brands to join, which requires market research, online search, etc. to understand what are the more well-known brands of milk tea shops, and then through consultation to see whether their city has been joined by dealers, and then carefully analyze the advantages and disadvantages of the milk tea brand to join, and choose the milk tea shop brand cooperation that they are more satisfied with.

2. Site selection.

As we all know, to open a bubble tea shop, you need to choose a relatively large area, such as near the school, in the shopping mall, etc., generally speaking, the consumers of the milk tea shop tend to be younger and normal, and it is necessary to weigh whether the milk tea brand has the advantage of PK, and then think about it in the long run, think clearly and then do it, don't start a business in a daze as soon as your head is hot. It is also necessary to consider whether their own funds can bear the rent, decoration, as well as franchise fees, workers' wages and other upfront investment and a series of other operating expenses, and once again it is recommended to "plan and then act"!!

3. Operational technical problems.

The key issues that need to be paid attention to when joining the bubble tea shop, whether the operation technology problem of the milk tea shop is solved, because the catering industry is more particular, color, fragrance and taste, the operation technology of the milk tea category is the top priority at this time. As a bubble tea franchise entrepreneur, you should fully consider whether you have these professional skills or whether the milk tea franchise technology is easy to copy and learn. In addition to joining the operation technology, the design of the overall decoration style is also very important, and it is necessary to design a younger, fashionable and novel style, which can attract consumers to enter the store to experience consumption.

4. Marketing and advertising activities.

The top priority of the bubble tea shop franchise, how to plan the opening of the marketing and advertising activities, how to attract consumers to enter the store experience, and how to retain more consumers to continue to consume after consumers enter the store experience, this is a question worthy of every bubble tea franchise entrepreneur to think about. There are many bubble tea shops when they open, the amount is okay, and after a while, the popularity gradually shrinks, so that the bubble tea shop closes, or transfers the store, etc., so it is recommended that friends "think twice" is better.

Precautions for novices opening a bubble tea shop:

1. Pay attention to site selection. Site selection is very important, not all places can be used to open a bubble tea shop. Although many people say that to open a bubble tea shop, you need to choose a place with a large amount, but you must also analyze whether these ** are true, and whether you can become a customer of our bubble tea shop.

And if you plan to open a bubble tea shop near the school, it is best to keep a certain distance from the school, and you can choose to open a store not far from the school.

2. Pay attention to the hygiene of the bubble tea shop. Nowadays, food safety accidents occur from time to time, and many people are worried about the safety and hygiene of food, and they will pay special attention to eating and drinking. Therefore, whether the bubble tea shop is making milk tea, or the environment in the store should be kept clean and hygienic, and the theme of the bubble tea shop can be fashionable, healthy, green and pollution-free.

When opening a bubble tea shop, you should generally pay attention to the above aspects. However, I think it is best to make a long-term plan to open milk tea, so that you can better run the milk tea shop. Moreover, it is necessary to have excellent milk tea technology, and exquisite milk tea technology can increase the fame of the milk tea shop.

Ask if you can show me the contract.

Wait a minute, I'll have to take a look.

Is there any such thing in the contract?