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Because the venue of the baby swimming pool cannot be too far away.
It is also impossible to decorate too badly, and the site cannot be too small.
The investment is not too small.
But the biggest problem is that the market has not yet been formed.
Chinese families are very protective of their babies.
You come out to swim together, in case you get sick and infect each other.
And many families simply don't plan to let babies swim the concept.
Someone on our side opened a baby swimming pool, not dead or alive, for a while, and then it was closed, and then someone took over, but it didn't go on.
Therefore, it is very risky to join a baby swimming pool.
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There will definitely be risks in starting a business and opening a store, so when choosing a brand, you must investigate and research in many aspects.
So to investigate a baby swimming pool, the following points should be examined:
The company's size, qualifications, etc., check whether the company has negative information, etc., to fully understand before joining.
Inspect the scale of the directly operated stores of the headquarters to see if the company has the feasibility of the project.
Investigate the number of franchise stores in the headquarters and their survival time to see if there is project replicability.
Site selection is the most critical factor in determining the success of the project, and a mature and scientific site selection method will improve the success rate of the franchised entrepreneur project.
The depth of the training at the headquarters is related to the level of follow-up project management, so it is very important to examine the training quality of the project.
Investigate whether the headquarters has SOP implementation standards, whether it has formulated a strict assessment system, and investigate the interests of the headquarters' store inspection assessment method.
Looking at the ability to update products, the vitality of the brand comes from the attractiveness of its products, whether the products can continue to meet the changes in customer needs, and new product development and products are the source of brand vitality.
If you want to be less risky, you have to do the preliminary work in place, and the later operation is reasonable, and you must be able to avoid risks.
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Doing any business is risky, and joining should choose a big brand to cooperate, which is more secure and reduces the risk of your investment.
You join a brand first to see whether the brand has a business record, business record refers to the enterprise through the Ministry of Commerce of the People's Republic of China franchise record, the state in 2007 promulgated the "business franchise management regulations" said that the enterprise engaged in joining must be in the Ministry of Commerce for the record, to obtain the franchise qualification, in order to engage in investment activities. That is to say, if a company wants to attract investment and join, it must have a business record, otherwise it is an illegal franchise, and once it is reported, it will be fined 5-100,000 yuan.
You can also go to why business filing.
The premise for an enterprise to obtain a business record is that it must open two or more directly-operated stores, and it must be profitable every month for 2 consecutive years to be eligible to apply for business filing. At present, more than 98% of the maternal and infant franchise brands on the market are not registered for business, and many of them are companies that have just been established after seeing that the maternal and infant industry is relatively good in the past two years, and they do not have the qualifications to attract investment and join, which belongs to the gray area of legal supervision. In such an enterprise, once you join, the law will not protect you if anything goes wrong in the later stage.
So if you want to join a brand, you have to understand whether he has a business record, those brands you have known before, you ask them to send you a business record, if not, it is illegal to join, and you don't have to consider this brand.
Now there are no more than 5 brands in the whole industry for business filing, and the others don't even have their own direct stores, so how can they ensure the quality of post-training and service?
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This is the best field trip, it is best to choose a one-stop, which will help us to quickly make a profit, I have also been investigating for a long time, ready to join Shenzhen's babbling Meng Bao water education, the cost is not very high, cost-effective, and free swimming lessons are very novel, mainly signed a contract for one year to ensure the return of the capital. You can find out.
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Choose to join!
The same two people have never done a baby swimming pool. One chooses to join, and the other chooses to explore on their own. You will find that when the franchise has already opened and made money, the other person is still groping for decoration and buying equipment.
Because the franchised manufacturers have mature experience, just like your computer, suddenly there is a failure, it may be a small failure, you have not succeeded in tinkering for a day, experienced, open the case, wipe the memory module.
So if you haven't done a baby swimming pool, then be sure to choose a franchisee.
First of all, it can help you quickly choose a good store address. Experienced manufacturers, based on past experience to guide which places to open a store are more effective.
The second is decoration, the unified decoration style, the use of materials, all have perfect ideas, just like copy and paste, fast speed, good effect.
Then there's the equipment. By the time you're still discussing which equipment to use, the manufacturer's equipment has already been delivered. If you have more, you can return it, and if you have less, you can add it. If you buy it yourself, if you buy too much, it will be difficult to return it. The cost is not small.
Finally, there is operation and after-sales. You can have your own mind to operate the swimming pool, or you can operate it through the guidance of the franchised manufacturer. One more idea, one more money.
In terms of after-sales, mature franchise manufacturers have national after-sales teams. As soon as there was a problem with the equipment, it was quickly solved.
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First of all, we must first figure out the concept of joining, the so-called franchisee, refers to whether the franchisee (we use the headquarters to replace) can provide the franchisee with perfect service and a full set of vi advertising support and brand value, management process, etc., rather than just selling swimming equipment, giving the franchisee a name, so that the franchisee can operate independently according to his own ideas, then such a franchise can not be called a franchise, but also lost the meaning of joining!
The reason why investors choose to join is essentially to choose a fool-like investment method for themselves, reduce their investment risks, and let themselves recover their costs with the fastest speed and minimum energy, and make huge profits. So whether to invest in your own brand or join, it depends on your own situation, if the investor has the following conditions, you can choose to create your own brand.
The strength that your own brand needs to have.
1.Professional baby swimming and bathing care skills.
2.Professional childcare knowledge and proficiency in providing experience guidance and skills training.
3.I don't care about the influence of the brand, and I can do effective publicity and promotion through my own efforts.
4.There is little demand for follow-up value-added services and new business, and only seeks to bring profits through the baby swimming program.
5.The perfect management system makes the product quality and after-sales service guaranteed.
If the investor does not have the above capabilities, or cannot have all of them, then the investor can consider choosing a good brand to join as their own backing.
At the same time, don't try to be convenient, find a headquarters close to yourself, so it is better to buy directly on the **, cheaper. Don't just look for one on the Internet, now the franchise brands are uneven. Be sure to consult and screen on the Internet, and then go to the brand headquarters to see, the franchise must bring brand effect to investors at the same time but also have professional services, as well as a good business philosophy, can not let the franchise become a simple buy products and baby swimming, bathing demonstration (known as swimmer training).
Repentance of Ali Jack Ma.
Someone said to Ma Yun: Ma Yun, let's take a look!
Ma Yun did not hesitate to fight.
The people standing picked up their phones one by one to take pictures ......
Someone asked him afterwards: Did you consider that others were playing on you?
You don't have to be so prepared all the time in life! Say you can start when you say start, and make corrections as you go! By the time you're fully ready, the trend has passed, and it's already time to be out!
You don't have to be very good to start, it's great to start.
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1. The difference between franchise and self-operation of baby swimming pools.
Difference 1: The equipment needed to open a baby swimming pool roughly includes the size of the swimming pool, bathtub, touch table, disinfection cabinet, this common sense everyone has, what is the best type of service, the franchise brand can provide you, in addition to the above, there are consumables and toiletries needed in the process of baby swimming, including baby neck rings, armpit rings, shower caps, belly button stickers, as small as a cotton swab, when customers need it, we can ensure that you have goods at any time. I'm not afraid that you can't buy it all, I'm afraid that you will miss something, with our **, you don't have to be entangled and nerve-wracking.
Difference 2: The interior design and planning and the decoration of the swimming pool are definitely an experience. In a limited space, how to place your hardware equipment more scientifically, and how to skillfully arrange the toilets, equipment rooms, and mother and baby rooms one by one, the franchise partner will provide samples of style design and 3D renderings tailored for your store after measuring the site. If you are self-employed, you need to find someone to design and then construct it.
Difference three: the technique of touching and massaging the pregnant and infant division is one of the main ways to increase repeat customers, for the franchise, the company headquarters will provide free skills training, so that there is a certificate to ensure the quality of service. Solo shopkeepers need to find relevant training institutions for training or self-study, which undoubtedly forms an additional expense in terms of cost.
Difference 4: A mature brand can easily lead franchisees on the road to success, for them, this is as simple as the continuous replication of successful cases, in the early publicity, store opening guide, management skills, event planning and other aspects can give suggestions and experience sharing, to avoid the direct sales in the road of confusion and wandering.
Time, money, energy, and the certainty of success, these are all points that we need to measure. As for how to choose, for people with no industry experience, it is recommended that it is more secure to open a store by joining!
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Before joining the baby swimming pool brand, we should carefully inspect the franchise brand, whether the baby swimming pool brand is qualified and the size of the baby swimming pool brand has nothing to do with it, and whether a baby swimming pool brand is worth joining should be a comprehensive brand of business projects, brand management strength, brand can provide long-term business guidance.
Brand franchise project and franchise model.
When measuring whether a baby swimming pool brand is worthy of our joining, the first thing we need to understand is what franchise projects are provided by the franchise brand, as well as the business model of these franchise projects, such as Lebao Baby-Friendly provides franchisees with a variety of profitable projects such as baby swimming, pediatric medicated bath, pediatric massage, postpartum repair, maternal and infant products, etc., at the same time, Lebao Baby-friendly also broke the traditional baby "bath swimming" model, creatively combined baby swimming with early education, and developed a new model of third-generation water education early education. With water as the carrier, it gently and naturally promotes the all-round development of infants and young children. It has laid a good foundation for the future development of franchisees!
The brand must have good operational strength.
The best way to judge the operational strength of the baby swimming pool franchise brand is to visit the headquarters of the baby swimming pool brand, and give priority to those baby swimming pool brands that have direct stores.
Brands should provide long-term business guidance.
The most important thing to join the baby swimming pool is the support provided by the brand in the later stage, if the franchised brand can not provide follow-up business guidance for the franchisee, simply to join a brand and the best baby swimming equipment, then the risk of the franchisee will be much greater. We should choose a brand like Lebao Baby-Friendly that provides a complete set of assistance from store location selection to post-operation guidance, which can make our later operation worry-free and more labor-saving.
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Join it, the cost of trial and error is too high, and in the process of operation, I don't know how to solve any problems, not to mention that baby swimming pools have been very common in recent years, and the competition is also great, so choose a big brand to cooperate and reduce the risk of entrepreneurship. Hong Kong 3861 is a very good brand, a listed brand, and baby swimming is also the first thing they did.
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Experienced ones can choose to open it themselves. It is best to choose to join if you have no experience.
Before choosing a baby swimming pool franchise brand, we must do a comprehensive understanding and analysis of the brand's franchise policy. Will the franchise headquarters charge investors franchise fees, brand usage fees, security deposits and other fees? Will you provide a full set of information for opening a baby swimming pool?
Will a detailed market survey be conducted and the franchise plan will be customized according to the investor's financial strength? Is there a post-service guarantee, and how to teach operators how to make money?
For investors who do not have sufficient funds, it is necessary to carefully grasp the franchise policy of major brands, and it is recommended to choose a baby swimming pool franchise brand that is free of franchise fees, which can reduce investment costs while reducing business risks.
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Youyou Valley Water Nursery Mother and Child Center will answer for you:
In practice, the life span of an individual opening a store alone is generally not long, and the probability of survival of choosing a baby swimming pool to join the brand will be greater, so for inexperienced investors, choosing a reliable baby swimming pool to join the brand is more beneficial than opening a store alone.
There are many benefits to choosing a franchise brand:
1. Perfect operation system.
A good baby swimming pool franchise brand will have a perfect operation system, which can help franchisees analyze the local market and provide professional advice with many years of experience, which can reduce a lot of trouble for entrepreneurs in the process of starting a business.
2. Corresponding support strategies.
Generally, the mother and child franchise headquarters will have corresponding support strategies, such as store site selection, decoration, display, etc., there will be special personnel to guide the store. Detailed support strategies can help entrepreneurs dispel their worries and invest with confidence.
3. Save publicity and promotion costs.
Under normal circumstances, it is difficult to open a new store in a short period of time, but for the old brand rooted in the consumer market, it already has a certain brand awareness and customer base, compared with other new stores, it is easier to be accepted by consumers, which is also a benefit of choosing to join, bringing popularity to the franchise store and increasing consumption.
4. Regular training.
Learning and trainingFranchise headquarters will have a professional training team to regularly train franchisees, so that they can quickly master the store management skills and realize the transformation of store profits.
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