-
First of all, it should be clear that the form of knowledge monetization, the Internet era has given birth to a variety of content forms, live broadcasts, articles, columns, pay, etc., and in the past two years, short **, live broadcast rampant, divided most of the content reading of the article, it is recommended that you can go to the direction of live broadcast, ** to deepen the development.
After choosing the form of knowledge content, you can use some third-party tool platformsShort bookIn the knowledge payment section, especially the live broadcast has accumulated relatively mature and perfect technology, supporting mobile phone ** live broadcast, OBS screen recording live broadcast, micro interactive live broadcast and other forms, and at the same time in the enrollment, community fan management, course marketing, course renewal, fission, etc.
-
1) Combine tasks and projects. Combining personal knowledge with tasks and projects, by solving specific tasks and completing specific projects, this time is usually to provide services to a fixed organization; (2) Expressed as intellectual property. It can be copyright, patents, trademarks, etc., and then collect the value of intellectual property.
For example, Lu Xun's main income for more than ten years before his death was the manuscript fee (copyright), and in that era, his manuscript fee could ensure that he lived a life above the middle class. (3) Knowledge productization and commercialization. Obtain income by selling knowledge products, serve more people and institutions, and directly provide products and services to the society.
In fact, what everyone says now is that knowledge payment mostly refers to this kind of thing.
-
How to realize knowledge monetization by online knowledge payment?
-
To create an online knowledge paid course, only by doing the basic work in the early stage of course design and course development can we achieve long-term project development. At the same time, with the help of knowledge payment software that can improve efficiency, you can also improve the course conversion rate and go further on the road of knowledge payment.
Curriculum design. Doing a good job in course design is the basis for the success of knowledge payment, and it is necessary to do a good job in the positioning, catalog, and teaching method and time of knowledge courses.
Excellent knowledge payment practitioners will position their courses well, and clarify the suitable groups of people and users for the courses, which need to be known by doing a good job of market and user research in the early stage.
In addition to positioning, the catalog of the course is also very important, which is equivalent to setting the rhythm of our classes, so that customers feel comfortable, have a good sense of experience, and at the same time gain a course, which requires the division of the framework structure in the early stage.
Curriculum development. Curriculum development is an important step after design, including the details of your course and the preparation of teaching materials.
When introducing the detailed content of the course, you must pay attention to the introduction of the course, which is an important step in packaging the course, and a good introduction can make users have a stronger desire to buy. Courseware content is the most important because the course content is directly oriented to users, and the quality of the content directly determines the conversion rate of the course.
With the help of Meiyue Education, practitioners can sell teaching materials and related products on their personal stores to improve the course experience of users.
Meiyue Education SaaS products provide professional online solutions for different education scenarios such as knowledge payment, helping practitioners to do these two steps, create their own exclusive knowledge payment courses, and achieve long-term project development.
-
The most important drainage channel and fan management for knowledge payment operation, the following points need to be done well in the operation of the course:
3. The syllabus should be introduced in detail.
4. The style of writing needs to correspond to the target group.
5. Insert the marketing plan into the copy.
6. A variety of payment forms and paid entrances.
7. Community is a good way to increase conversions.
If there are no student users and no drainage channels, it is recommended to choose if you want to pay for knowledge at zero cost and zero investment100 learning platformCreate an independent knowledge store for free, no commission on store income, and no handling fee for withdrawal.
-
Build your own knowledge paid courses, with the help of third-party tool platforms, such as short books. The short book supports customization of your own store style, and supports you to continuously polish your knowledge paid course products according to user needs, so as to realize the update and iteration of the course. The key to realizing the long-term development of the project lies in the continuous polishing of the product and more accurately meeting the needs of course users.
Short books can be a one-stop solution to various problems encountered in the process of knowledge payment, efficient management of fan user communities and distribution of courses, and a set of more thoughtful and meticulous solutions for content producers, which is a platform that can help users achieve long-term project development.
-
To create your own paid courses, you first need to find a tool platform that can provide your own "knowledge store".
To decorate your own store and maintain a beautiful appearance to attract users, the "façade" is also one of the most important.
Improve the level of content creation, maintain a learning demand of users, maintain the quality of course content, and make the content valuable. This is the core of the long-term development of knowledge payment.
In addition to creating their own knowledge paid courses, it is impossible to ignore the interaction with users, only two-way interaction can maintain a long-term development, and at the same time, you can also understand the needs of users in a timely response, timely optimization, and at the same time, it can be of great help to your own content creation.
You can go to the short book to refer to how celebrities create their own knowledge paid courses and how to achieve long-term development.
-
How to improve project management.
Systematically learn the theoretical knowledge of project management, and constantly ponder and understand in practice. Because the cognition of project duration, cost, quality, risk, milestone plan, work breakdown structure, network diagram, Gantt chart, etc., can only be experienced in the practical experience, and the perception is real. Therefore, the ability to lead is grinded out by life.
Learning, practice, and sharpening are the rules of project management progress.
-
Since Xiaozan was founded in BAI for more than 6 years, DU has witnessed a group of talented, thoughtful and influential DAOs
The power of the self-** businessmen back to the rise of the answer.
How do they monetize?
Mainly through the way of self-e-commerce,Screening and selling products that are suitable for your own fans can make your own life very nourishing. Many talented self-leading businessmen have become talented self-leading businessmen, they are not only a group of businessmen with their own influence, but also a group of talented businessmen with their own influence standing to make money.
How to do e-commerce? In fact, the Youzan distribution market is a very suitable platform for self-monetization.
The core of Youzan's distribution market is to solve complex things in the operation process, so that people in the distribution market can carry out the simplest operations. As long as you pay attention to what you are best at, such as fan interaction, product evaluation and value point mining, you don't need to do things like purchase and delivery.
-
The most straightforward trading platform.
Content payment platform. At the same time, it faces both merchants and consumers. Its main feature is to pay for content.
Post-visible, that is, the merchant publishes the content to be hidden on the platform, and the merchant can embed the product in his blog, forum or any web page, and the user can only see the content after paying again.
-
In recent years, knowledge DAO payment has become more and more popular, and in the future, the knowledge DAO payment platform will be one.
If it continues, it is inseparable from content monetization.
-
There are five main forms of monetization of knowledge payment:
**: The most common form, and the form with relatively low creation cost. Generally, more audio is used by self-users: in addition to the form of questions and answers, it is mostly used in emotional self-use, or in the form of live broadcasts, sharing over and over again, and interacting with users.
Community: The feature is two-way, and there can be closer communication between users and creatorsYou can build a knowledge store with one click through the assistance of the knowledge payment tool platform, for exampleShort book platformShort book is a platform that focuses on knowledge payment and education and training, focusing on becoming a knowledge monetization technology service provider, providing more stable technical support and more refined operation solutions for everyone's own people, educators, training and communication institutions, etc. Short books can meet the five core needs of content bearing, user management, payment conversion, community operation, and data analysis in one stop, forming a brand closed loop, quickly completing user precipitation, and realizing monetization within the system.
-
Build a platform through Taotao class. Create your own store for free. Then you can monetize it in two ways. One is content monetization, and the other is traffic monetization.
-
There are many ways to monetize knowledge, such as writing books, publishing paper books, e-books on online platforms, offline and online teaching. Online classes, such as Taotao classes.
-
Taotao class is indeed a good platform.
Now the online paid courses are flying all over the sky, and you can just get a recharge and consume such a course on the next app, so what kind of online course do you need first, and what kind of online course do you want to look for, and then you can find the most suitable course for you to learn. For example, if you want to learn time management, then some time management courses he basically doesn't need to spend money, you don't need that money at all, and you put a point of view, for example, time management can say the line of thought or something, you find out all these for him, one by one to evaluate and pay attention to it, that so that you can have a harvest. There are some advanced and complex courses for re-examination, so you have to buy online courses to learn, so that your learning progress will be better, why is this so? >>>More
At present, the five mainstream knowledge payment platforms are mainly divided into the following types: Q&A (Zhihu, Q&A, Weibo Q&A, Xueqiu Q&A, etc.), tool-based (Meiyue Education, Little Goose, etc.), column-type (Douban Time, 10 o'clock reading), platform type (Himalaya, Get, NetEase Cloud Classroom, Tencent Classroom) Community type (Knowledge Planet, Wu Xiaobo Channel) Now more practitioners will choose tool-based platforms to build personal exclusive knowledge space. The reason behind it is that, on the one hand, it is not easy for traffic to be absorbed by the head V, and on the other hand, the exclusive knowledge space can realize the precipitation and retention of fans.
To do a good job in content e-commerce, we must first have high-quality content, and then a good store operation, take the knowledge payment platform Taotaoke as an example, Taotaojiao because of the traceability and non-replication of the use of regional chain technology, it has a protective effect on the original content, and Taotaojiao has strict control over the content, so the content inside is still relatively authoritative, with high-quality content, if the platform is not operated well, it will not be done well, at this point, Taotaojiao has created a new way to play, Everyone can open a knowledge ** store for free on Taotao class, there are rewards for promoting courses, fans can be directly from WeChat, the shopkeeper can interact with fans, the service is very perfect, Taotao class also launches coupons, group and other activities to make the operation easier.
Of course, with the rapid development of the world, everything is new technology. Due to the strengthening of science and technology in our country, life has been continuously improved. Some of them did a data survey last year 36kr: >>>More
At present, there are a variety of knowledge payment platforms on the Internet, and since 2016, which is called the "first year of knowledge payment", the types of knowledge payment platforms have become more and more diverse >>>More