If a girl who has been doing graphic design and advertising planning for many years is it difficult

Brother, you are in the same environment as I was when I was about to transform, and you have the same thoughts. But. Seven years ago, I taught myself web interface design and graphic design, and then worked as a graphic designer for an advertising agency.

Done it for a year. I basically learned a little bit about advertising. Later, I went to an Internet company to do web design and did it for two years.

Two years later, he came out and started his own online company. After more than a year, the business did not run well and ended early. More than four years.

From part-time job to entrepreneurship, after failing to start a business, I feel very lost and don't know what I want to do in the future. I don't want to develop into graphic design anymore, what a graphic designer, this talent is many. There are even more advertising agencies.

I can't see how I can develop myself. So, just like you, you started the transition to marketing. I let go of my mentality and started as a low-level salesman.

And in his spare time, he worked marketing planning. After working as a salesman for two months, I used the marketing theory I learned to combine it with advertising. Apply for a marketing assistant at a feed company.

It turned out to be a success. At that time, the monthly salary was 3,500 yuan. The monthly salary is 1,000 yuan more than when working as a graphic designer.

It gave me a glimpse of my future. At that time, during the interview, the boss was in person.

The interview asked me, what are your future career goals? I said that in three years I must be a marketing director.

He was happy that I was a person with ambition and a goal. In the process of working in this company, I worked hard to learn from the marketing director. I quit after three months because there was a company next door looking for a brand manager, and I was able to apply.

So I worked as a brand manager at this clothing company for another year. It came out a year later.

I spent two and a half years studying marketing and management to become a marketing director for a medium-sized company.

So it's not hard for you to transform into a marketing planner. Look at Kotler's Marketing Management

There are also some books such as "Corporate Marketing Planning". And put it into practice, and in less than two years, you will become a talent!

1. Case reserve learning. Learn from previous marketing cases, preferably the products and industries that you can perceive around you. This gives you a general understanding of the structural aspects of marketing planning.

You said that you have read some case information, and you should be clear about the structure, but the most important thing is that you can go deep into the case analysis and evaluate the success of the case from the current market reaction.

Why succeed or fail?

What is the resistance in the blockage?

What parts still need to be sublimated or corrected?

2. Familiarity with the market. I don't know which industry your marketing plan focuses on, or is it all industries? In short, if you want to do a marketing plan for the industry, you must have a clear understanding of the history of the industry, a clear present, and a certain insight into the future.

This requires a lot of basic research work.

The biggest difference between marketing planning and print advertising is "market contact and research".

Although marketing is fundamental, the purpose of planning is to achieve this goal through various means!

If you want to turn graphic design into planning, first of all, you must have the basic knowledge required for planning!

1. Brand foundation.

2. Marketing foundation.

3. Copywriting basics.

This one is very simple to say, and many people think it is superficial, but in fact, one brand alone is enough! Why?

Branding is a very basic way to achieve marketing goals nowadays, but not all results are based on branding!

But the brand route is a long-term solution!

In fact, there is a fixed mode of planning, you have to follow the routine, you can show your style to your heart's content, but don't forget, any industry has its meaning and particularity!

Marketing basis, this is a very direct standard to measure the survival rate of an enterprise and the life cycle of the project.

It is recommended to take a look at books about marketing and event marketing.

Copywriting basics, all planning needs to do: write a case, you don't have copywriting skills, no one will have the urge to read your case!

These are just some basic things, the most important thing is your own personal positioning and development plan, around your own planning Oh, then it's easy to do!

I am a marketing planner for a jewelry company, and if I want to learn about marketing planning, I recommend that I do sales for a while.

According to your description, you can work as a planner, and you can continue to stick to the plane as a hobby.

I suggest that you don't do a company for the time being, but first find a few companies to do internships and exercise for a period of time, in fact, this time is also a time to accumulate various experiences, which is very crucial. By the way, you can also accumulate some customer resources and social experience. When all opportunities are ripe, it's not too late to start a company.

The advertising industry should obtain legal and formal cost deduction invoices in a timely manner, such as media invoices.

Since you have been a graphic designer for five or six years (I don't know if you are in an advertising company or a company), you should understand the psychology of users, try to recall the colleagues you have contacted before who do planning, how they cooperated with you to complete a promotion plan, such as coupons, outdoor advertising, etc., think more about the content of the copywriting in the layout, and read more marketing books, which should help you transform.

Graphic design is a great prospect. I'm not afraid of unemployment, many companies need it, and there are a lot of advertising companies, as well as media companies or something, those training schools, enterprises and so on need graphic designers.

1. I am a little tired and design on the computer every day. The salary is not too high, and girls are suitable for schooling. But it's not good for the computer, hehe, but now nothing can be separated from the computer. Pretty good.

2. You can do a lot of work, such as advertising design, packaging design, VT design, image processing, portrait design, book binding, magazine typesetting, newspaper typesetting, etc., 3. If you graduate from a bachelor's degree or above, you can also go to colleges and universities as advertising design teachers, and bring some training courses and the like! See what you're interested in.

4, the transformation can also be ah, hehe to do copywriting, or linked to the profession, this is very promising, depending on what you do, learn to design and do copywriting, do real estate, financial planning or something is very good, very developed.

Graphic design employment units include: advertising companies, printing companies, educational institutions, ** institutions, television stations, etc., with a wide range of choices.

At present, the average monthly salary of a good graphic designer is around 3,000-4,000 yuan, and if you have the ability to fill a higher position, such as the head of the design department and the director of the creative department, the average monthly salary will generally not be less than 6,000-8,000 yuan. If you are tired of working for others, then once you have the qualities and skills you need to be a good graphic designer, you can set up your own design studio with only basic computer equipment, which is not only a shortcut to personal entrepreneurship for those who yearn for a free living space, but also a desirable way of life.

If you want to be excellent in any job, you need to continue to pay and learn, and it is the same if you want to become an excellent graphic designer, but if you love design and love this industry, you should continue to go on, if you can see this, then I believe that you are a person who loves design, and I hope you can join our learning team!

Among the many majors, the computer graphic design major is also a relatively good professional employment prospect, the graphic design major is very widely used in the society, the professional coverage is very large, the field involved is relatively wide, and the proportion of the professional settings of various colleges and universities is very large. In view of the current situation of the development of graphic design art in China, we particularly emphasize the strengthening of manufacturing.

Hello classmates. The development prospect of graphic design is very good, and the Internet is currently lacking graphic designers, and the threshold for graphic design is low and it is quick to get started;

Everyone in the industry gets a high salary.

Graphic design has a good future, if you change careers, it is recommended to do advertising design, in today's society, that product is inseparable from advertising, and it is easy to use.

I'm doing exhibitions.

It is understandable that you want to give full play to your design talents, and exhibition design should be able to satisfy you. But changing the plan, working overtime, tired, which industry exists. Hehe.

However, the planning requirements of the exhibition are higher, and basically 3DMAX software is a must. Think about it yourself.

Hello, I am a film and television advertising professional, the exhibition should not belong to the category of advertising planning, but more design, because not only to have a good idea, may be in the specific actual combat, a lot of things have to be done personally, I support you to turn to the planning class, but also more suitable for girls, exhibitions and design are linked, you can also expand contacts and improve the overall quality, come on!

You can try real estate planning, but there is no guarantee that you will have to learn the system again.

It depends on the direction of your heart. If you decide to do the planning, then congratulations on at least having a foundation in design. Everything else has to be worked on. Planning is creativity, and copywriting should also be possible. I wish you success!

Let's change companies, I also do graphic design, I am very familiar with the situation you said, and I understand your feelings very well. Many of my female classmates and colleagues couldn't stand working overtime day and night, and many of them changed careers. But some are still doing it, but you can choose to enter the enterprise instead of the advertising company, half of it, it will be easier in the enterprise than the advertising company, and the benefits are better.

It's a pity to give up after so many years, but it's not worth it if it comes at the expense of your body. I've been doing design for more than five years, and I don't think there is any other industry that is suitable.

So my point is, if there's other industries that can do it, and you're sure you can do it, do it. Of course, your knowledge of design will help you in many ways. If you don't have a suitable job in another industry for the time being, just change your company and go to the company to do it.

Or if you have the opportunity, start your own design company and let someone else work for you.

Alas, typing is too slow. Good luck.

This also needs to be asked, I am also a graphic designer, and I have been working for almost five years, and the situation is similar to yours, as a man, I don't want to stay in this kang anymore, you will give up as soon as you are a woman! How many girls around me don't do design anymore, when I was young, I played, after 30 men can't stand staying up late, many have changed careers, why do you think so much! You know, give up a small tree, and there is a big forest!

There are many more industries that girls can work in! When you get spondylosis like us one day, it's too late for you to regret it! No more nonsense!

Give up, there's nothing to be sorry for, as long as you're good and your family is good, it's really good!

You have only one basic choice, to do the industry you are most familiar with. As for what you said about working overtime for a long time and your health is no longer good, there are two ways:

2. Change the unit, you can understand and evaluate the less labor-intensive and more creative.

You can only, only, only willing to do the work that you know best and are best at.

Let's do it. Now in this year, there is a professional counterpart job doing a very good job, don't change careers easily, otherwise everything will have to start again, slowly accumulate experience in this industry, get promoted, it won't be so hard in the future, first bitter and then sweet. I also worked in one line for more than three years, and then I changed careers to do something else, which was very hard and the salary was small.

At the end of the day, it's not about going back to the old industry. When you actually change careers, you will know that it is not easy. My advice is never to change careers so easily unless you have other talents and capital.

Changing careers can be very costly, so you'd better choose carefully!

You analyze whether you are likely to reach a certain height and popularity in the design industry, or whether you can stand alone in terms of professional ability, at this time you think that the body is irrational to give up, you should look back and think about the original intention of you to choose design, if it is purely for a living, you can give up now, but if not, your current state belongs to the stagnation period, and you can make a breakthrough in a few more months, if you are good enough, the work mode is still the same, you can choose to change the pool.

It's better not to change careers, after all, five years of experience is not so easy to mix, and ordinary people can't afford this youth. You have accumulated enough experience in this industry, this is your capital, if you change careers, everything can only start from 0. Personal advice:

Either change companies, or ask the boss for a raise or increase ......It's best to set yourself a goal for a long-term career plan.

5 years of experience is really not easy. So how can I do it now?

Supervisor, right? If you were a supervisor, your job wouldn't be so hard.

Otherwise, I think you can also consider going to a training school as a lecturer, after all, so many years of practical experience can give a lot of advice and learning methods to juniors, and the work will not be very hard, and your major will not be derailed, isn't it better?

It seems that everyone has all kinds of ideas. As a colleague, I understand your current mood very well. Although all walks of life are very hard, but often stay up late to work, it is estimated that there are few things except design, which is indeed a very harmful thing!

Whenever I stay up late, I convince myself that it's easy to get through it, but what is the result? Isn't it waiting for me one late day after another? It is recommended that you look for it while working, change it if you have a good and easy job (no need to stay up late), and continue to insist if you don't have it, after all, it is not easy to find a job in the current economic crisis!