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One. franchise chain brand;
Two. often go to the market to find some cheap brand conventional goods, and vigorously engage in activities; (e.g.: Master Kong iced tea, Cola, Sprite or something;
Three. Frequently find someone to go to other stores to investigate** and formulate corresponding countermeasures;
Four. Do weekly**, poster form distribution;
Five. Giveaways, find some cheap daily necessities in stock (such as towels, toothbrushes, washbasins, etc.) on major inventory networks, and give them away for free after customers buy a certain amount of goods.
There are actually many ways to do it, and it mainly depends on how you grasp the scale.
Hopefully, you'll overwhelm them.
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Time, geography, people. The key to success, what we need to do now is to engage in more ** activities, have a good service attitude, and try to make some fame. It depends on how your location develops in the future, so if not, change places.
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Do more** to make others feel that your business is good and popular!
The location accounts for 60%, and the rest depends on how you run it, if you manage it well, you can account for more than 40%!
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Joining a chain convenience store and a small supermarket does not require much capital and management experience, and it is a good entrepreneurial project, and many entrepreneurs have this idea. So how do you run a small supermarket chain convenience store? Next, I will give you an analysis.
Quality of service. The most important thing is to have a good service attitude towards customers, because generally the main customers are residents and office workers in their neighborhood, in this case, if there is a problem with the attitude when you run a supermarket, it will cause a chain reaction and have a great impact on your supermarket reputation. In the face of the continuous expansion of the market and the improvement of people's consumption concepts, I think more people are willing to consume which services can make them comfortable, rather than using money to buy a gas bag.
**Commodity. **Commodities are a business model for survival, which is actually a propaganda and an expansion; Opportunities for supermarket chains to influence. At this time, the franchisee will draw up a first-class plan to enrich marketing activities.
One of the best ways to attract customers is to carry out ** activities and use rich ** activities to attract the attention of customers.
For example, the best activities composed of special sales of people's livelihood commodities, hot sales of special commodities, shopping gifts and fresh morning and evening markets, etc., expand the intensity of publicity through posters, through the organization of supply and special displays in place, through careful arrangements and strict implementation, coupled with the effective control of sales costs, the later ** activities are promoted again and the further adjustment of the commodity structure.
The façade shape of the chain supermarket façade should be basically unified with the form and style of the surrounding buildings; The relationship between wall division and the volume, proportion and elevation scale of the building is more appropriate. The combination of various forms of beauty factors in store decoration is highlighted, the main and subordinate are clear, and the contrast changes are full of rhythm and rhythm.
The above is to introduce to you how to operate a small supermarket, I hope it will be helpful to you. The franchise fee of joining a chain of small supermarkets is not very expensive, and the capital occupied is very small, so such a small supermarket is flexible and suitable for people who have no experience and want to start a business. If you want to know more information about joining the supermarket, you can search for *** Water Mansion Chain Life Supermarket.
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If you want to start a business, it is recommended that you choose a suitable entrepreneurial project, see if you have the qualifications of the relevant project, and work hard after finding the right project. Of course, capital is also a problem to consider in the process of starting a business, and if you have limited start-up capital, you can solve it through small loans.
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The basic principles of supermarket site selection.
The location of the supermarket lies in convenience. The goods handled in supermarkets are basically daily necessities, including daily necessities such as food, toiletries, sanitary products, stationery and so on. Consumers generally buy at least once a week, and some housewives visit the supermarket once every two days or even a day, so the location of the supermarket must be easily accessible, or close to the customer, or easily accessible.
At present, China is still in the initial stage of supermarket development, and in view of the characteristics of the supermarket's business content based on food and miscellaneous goods, the principle of supermarket site selection should be:
1 The location of the supermarket is mainly in a residential area.
2. The target customers of the supermarket should be stable residents, mainly employees of enterprises and institutions near the store site.
3 The choice of opening a supermarket in a transportation hub must be determined according to the different characteristics of mobile customers.
4. The choice of opening a supermarket in a commercial center or in an old town must have a complementary effect with that of other types of shops on the street.
In the planning of commercial outlets in new residential areas, the planning department should take supermarkets as the first to plan and build commercial outlets in new residential areas, so as to replace traditional vegetable markets, grain stores, grocery stores and department stores, and create conditions for improving the quality of life of residents with a new retail model, supermarkets.
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The location may not be ideal, it is best to be located in front of the community or on both sides of the main road, the most important thing about daily necessities is the ** amount. Of course, you should know more about the amount and purchasing power near the selected location.
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OK.. The location is very good, the fixed ** is on the longitudinal road, and the residential area on the main trunk will provide a large number of buyers. Opening a small supermarket also depends on other conditions such as service quality and complete goods.
The small supermarket of 70 square meters is still good. In order to earn the bottom right half of the buying group, you have to be careful when making billboards.
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1. If you can rent the entrance of the community, you will never rent the community.
2. The rent is very important, your 240 square meters, the rent should not be low, and the money you make may not be as much as the landlord. It's too big! As a community store, make good use of the "net area.""80 square meters is enough.
3. If you must open here, you must fight the best customers in the early stage, and don't play after stabilization, with an average profit margin of about 15% (gross profit).
4. To apply for a cigarette license, it is very important to have a basic shortage.
5. Be sure to have a good relationship with the salesman of a large company, he has some expenses (display fees) for the front books, and a lot of money is taken in a year.
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