What do you learn about e commerce? What do you mainly learn about e commerce?

E-commerce usually refers to a wide range of business activities around the world, in the open network environment of the Internet, based on the browser server application mode, buyers and sellers do not meet each other to carry out various business activities, to achieve consumers' online shopping, online transactions between merchants and electronic payment and a variety of business activities, transaction activities, financial activities and related comprehensive service activities of a new business operation model. E-commerce is a business activity carried out using microcomputer technology and network communication technology. There are many different definitions given by countries, scholars, and business people according to their own status and the different angles and degrees of participation in e-commerce.

E-commerce is divided into: ABC, B2B, B2C, C2C, B2M, M2C, B2A (i.e. B2G), C2A (i.e. C2G), O2O e-commerce model and so on.

1. Introduction to e-commerce.

The e-commerce major aims to cultivate business and management talents with Internet thinking, mastery and good use of information technology, and provide professionals engaged in the construction and management of e-commerce and e-government systems, information services and consulting decision-making in the financial industry, and financial data analysis of Internet enterprises for financial institutions, enterprises and other institutions; Students should have a solid foundation in economic and management theory, master information science technology and means, and have the ability to use modern information technology to carry out business activities and engage in the construction and management of e-commerce systems; Good communication skills, teamwork skills and correct values; Have a strong ability to use network platforms and information means to engage in research, analysis, and solve practical problems, and have certain scientific research capabilities; Proficient in a foreign language, with strong reading ability and good listening, speaking, writing and translation skills, able to use foreign languages to obtain professional information.

2. Employment direction of e-commerce major.

After graduation, students of this major can be engaged in the back-end operation of the bank (network operation), the web design, construction and maintenance of enterprises and institutions, or the maintenance of the network, the maintenance of the content and network marketing (including international), the marketing planning of enterprise goods and services, or engaged in customer relationship management, e-commerce project management, the planning and operation of e-commerce activities, the development and maintenance of e-commerce systems, and the teaching of e-commerce in schools at all levels. College students can also engage in clerical jobs such as marketing and e-commerce assistants in the call center.

What is the main thing to learn about e-commerce?

After the college entrance examination of thousands of troops, many students have been admitted to the university of their choice. The busy and fulfilling high school life is temporarily over, and we are about to welcome a new beginning, that is, college. After the intense college entrance examination, the first thing we have to do is not to choose a school, but to choose a major.

As the saying goes, choosing the right major is more important than taking a few more points, and the major can run through the four years of college, and it will also affect the future employment direction, which can be said to be the most important. With the rapid development of the Internet in recent years, many majors have become popular, and some emerging industries are gradually being accepted by people. If we take a closer look, we will find that e-commerce is the preferred major for many students and parents, so what exactly is e-commerce?

The rapid development of science and technology has made our lives look new. Nowadays, our lives are inseparable from the Internet, and even the simplest travel is inseparable from the Internet. We enjoy the convenience brought to us by the Internet, and at the same time, we are also affected by the Internet, and now the number of Internet users is doubling year by year.

This also further shows that China's e-commerce is developing rapidly, which also makes the demand for e-commerce talents in the entire talent market even greater. E-commerce itself is a relatively broad discipline, which not only contains technical knowledge, but also business marketing and other content. However, if e-commerce is subdivided, it can also be roughly divided into three categories according to the direction of employment.

They are technical, general management, and marketing.

The most important thing about e-commerce is e-commerce technology, which can also be experienced in all aspects of our lives. When we surf the Internet or play games, it is easy to see creative web pages, which are all due to the technical staff. Technical work can be divided into the front desk and the back office, which is generally the basic requirement for the production of web pages, that is, the use of software such as PS and AI, and the work of the front desk will be a little easier, so basically it is done by girls.

Then the background work is the development of web pages, which requires certain basic knowledge and programming, which has a very strict test of technology.

During your undergraduate years, if you're majoring in e-commerce, there are a lot of foundational subjects you'll want to take. There are more than a dozen basic subjects to master, such as computer network basics, online marketing basics, web design, and so on. The early learning is basically the introduction of some software and the design of web pages, although they are the most basic, but this is also the most important.

If you are engaged in the e-commerce industry in the future, this will also be used the most. In short, e-commerce is also a new type of marketing model, in the face of this network era, there are still great advantages in choosing e-commerce. The prospects of the e-commerce major are very good, so it is necessary to have a clear positioning for the future employment direction, so as to be able to better employment.

E-commerce is a comprehensive discipline, and there are many things to learn. It is necessary to learn not only computer-related technologies, but also professional basics, as well as business-related courses.

E-commerce is a new interdisciplinary discipline that integrates computer science, marketing, management and history, economics and logistics. Literally, e-commerce is made up of two parts, "electronics" and "commerce", and most of the learning content revolves around these two aspects.

E-commerce majors need to learn computer-related technologies, such as computer network technology, web design and production, network databases, e-commerce technology basics, and at least one programming language, such as C language.

On this basis, e-commerce students need to be proficient in promotion, networking, optimization, SEO optimization, operation and other related knowledge, as well as be able to use PS, DW, FLASH, HTML and other related professional software.

Of course, some business courses are also indispensable, such as management, economics, introduction to e-commerce, network marketing, management information systems, e-commerce logistics management, network economics and some law-related courses.

What are the employment directions of e-commerce majors?

E-commerce design (random search representative position: design developer): mainly engaged in e-commerce web design, database construction, program design, site management and technical maintenance and other work.

<> e-commerce is a new interdisciplinary discipline integrating computer science, marketing, management, economics, law and modern logistics. The major of e-commerce is mainly to cultivate innovative compound e-commerce senior professionals who have the ability to use the network to carry out business activities and the ability to use computer information technology and modern logistics methods to improve enterprise management methods and improve the management level of enterprises.

Introduction to the e-commerce profession.

a) Courses in e-commerce.

Basic courses of e-commerce: Introduction to E-commerce, Economics, Management, Accounting, Operations Research, Statistics, English, Marketing, Modern Business Operation, Computer Fundamentals and Applications, C Language, Network and Data Communication Technology, Database Principles and Network Database Technology, E-commerce Principles, etc. Professional courses for e-commerce majors:

Analysis and design of e-commerce system, foundation and practice of network marketing, etc.

2) The training objectives of the e-commerce major.

The e-commerce major cultivates senior technical and applied professionals who master modern business management, computer and network knowledge, and can be engaged in the construction and management, network maintenance, network marketing and research of enterprises and institutions.

Career prospects and directions for e-commerce majors.

1) Employment prospects for e-commerce majors.

With the rapid development of China's e-commerce industry, there is also a huge talent gap in the e-commerce field and related industries. The contradiction between the growing demand for e-commerce and the lack of e-commerce professionals has largely restricted the further development of e-commerce enterprises. Whether it is a basic practical e-commerce professional or an e-commerce professional management talent, there is a great demand.

The employment prospects for e-commerce majors are still very good, and the employment rate is very high. At present, most small and medium-sized enterprises have successively entered the ranks of e-commerce, adopting the combination of traditional economy and network economy for production and operation. These small and medium-sized enterprises have just entered the ranks of e-commerce and are in urgent need of e-commerce professionals, so the employment prospects of e-commerce majors are promising.

2) Employment direction of e-commerce major.

E-commerce majors have a wide range of employment fields, and e-commerce graduates can be engaged in the Internet, e-commerce, social networking, online games, artificial intelligence, blockchain, information security, enterprise services, import and export, logistics, transportation, advertising, culture, entertainment, finance, medical care, education, tourism and other fields. After graduation, students majoring in e-commerce can become operations, network promotion, marketing, designers, product managers, copywriters, development engineers, test engineers, customer service, data analysts, entrepreneurship, customer service, etc.

The main majors are: Introduction to Planning, Professional General Knowledge, New Data Analysis and Application, New Technology and Application, Digital Image Acquisition and Production, Synthesis and Editing, Reading Guide to Books in the Digital Age, News Interviewing and Writing, Event Planning, New Creativity and Planning, New Product Design and Operation, Web Planning and Interactive Marketing, Micro Film Creation, Integrated Marketing Communication

Introduction to Media Management, Network and New Practice, New Public Opinion Monitoring and Analysis, New Frontier, etc.

The new major is based on the great promotion of the news and communication industry and the whole society by emerging media forms such as the Internet, the development needs of the digital information age, and the trend of mobile Internet media integration.

Xin** is an emerging industry that first started recruiting students in 2011 and now has nearly 30 colleges and universities enrolling. The new major mainly cultivates compound talents, who can master the knowledge and practical skills of network information dissemination, can skillfully use the network and the new information collection, planning, and dissemination, and has the ability to organize and manage the new organization, and has a broad international vision and enterprising spirit of innovation.

At the same time, graduates are also required to have a deep disciplinary background and a solid professional knowledge structure, not only to understand the laws of communication but also to understand the laws of the current market, and to broaden their horizons, in today's internationalization to form a holistic and comprehensive grasp of the operation of the Internet industry and digital media industry, and to transform knowledge into creativity, planning and execution capabilities;

The employment prospects of the new major are very good, the graduates have great social demand, and the employment is wide, and they can be engaged in information collection, writing, and other work in various portals, media and business, party and government departments, enterprises and institutions, etc., and can also be engaged in planning, network promotion, construction and management related to the new industry.

You can also be engaged in radio and television stations, reporters, and planning, directing, and program production of various programs; You can also engage in business development, activity creativity, and planning in the graphic and network industries; Engaged in manuscript writing, program planning, editing, production and integrated marketing, public relations and other work in ** departments, enterprises and institutions.