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Anonymous users2024-02-09Why did the industrial Internet come about: the demand satisfaction model has shifted from online to offline.
Whether it is the consumer Internet or the industrial Internet, the starting point for analyzing Internet issues has not changed - to meet the needs of users. In the era of consumer Internet, that is, in the early stage of Internet development, it can only meet people's needs for access to information in one direction (three major portals); Later, people not only obtained information, but also actively participated and shared information in the beginning of the era, and this interaction created the rise of social demand, which led to the rise of Tencent; In addition to information, online shopping is also constantly developing, and Ali has seen this piece of fat and gradually grown. On the whole, these needs exist online, and it is difficult for online demand to have a breakthrough after the BAT is divided into three parts.
However, people's needs are far more than online, and the actual demand space offline is larger, so O2O is emerging. Traditional consumer Internet companies want to dig the last piece of online gold by holding the O2O entrance, and the battle of BAT's O2O layout has come and gone. However, since it comes to offline needs, it is impossible not to consider the providers of offline needs - traditional enterprises.
It is very obvious that in the O2O battle, traditional enterprises are in a natural and absolute dominant position over consumer Internet companies. For example, if you want to provide O2O services to users, an online ordering platform needs to cooperate with countless offline restaurants, and an offline restaurant only needs to build an online platform by itself, which is more advantageous? The beginning of the construction of online platforms by restaurants is the Internetization of traditional enterprises.
With the continuous development of O2O and the increasing importance of offline, the superiority of traditional enterprises will become more and more prominent.
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Anonymous users2024-02-08Tertiary industry.
The Internet industry refers to the general term for industries engaged in the development and production of Internet operation services, application services, information services, network products and network information resources, and other Internet-related service activities.
Internet enterprises are divided into four categories according to the type or function of the industry, such as basic services, business applications, communication and entertainment, and the Internet, the contents are as follows: 1. The basic services of the industry: mainly based on the functions commonly used in daily life, mainly including the four categories of information dismantling information, information search, mailbox and information matching, the basic services of the industry are free of charge for the strategy, attracting a large number of individual users, and the main business model is to realize the back-end fee model inspection group through advertising.
2. Business application: mainly including e-commerce, talent recruitment, online education and third-party payment. 3. Communication and entertainment
Internet services for people's daily travel, including Meituan, Ele.me takeaway, etc. 4. Internet**: Mainly for daily information dissemination, including news push, information collection, etc., such as Sina Weibo and Tencent Weibo.
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Anonymous users2024-02-071. The industrial Internet is based on Internet technology and ecology, which reshapes and transforms the industrial chain and internal value chain of various vertical industries, so as to form the Internet ecology and form. The industrial Internet is a new economic form, which uses information technology and the Internet platform to give full play to the optimization and integration role of the Internet in the allocation of production factors, so as to realize the deep integration of the Internet and traditional industries and apply them to various fields.
2. The industrial Internet is the Internet that serves production, and in the era of the industrial Internet, the producer is mainly the main body to realize the Internetization of all industries, enterprises, ecological chain relationships and enterprise iteration cycles. In other words, the industrial Internet is like the development of human productivity from the steam age to the electric age, and it is a reborn change of productivity. In the future, manufacturing, education, agriculture, medical industry, transportation, transportation, municipal management and even civil servants will be Internetized, and with it will be great changes in the production mode, organization and operation mode, industrial boundaries and business models of enterprises.
Mobile Internet refers to mobile phones, laptops, handwriting computers and other terminals that can use wireless networks. There is no difference, but at present, some mobile phone applications corresponding to some smartphones are more convenient, and in essence, they are still the same as the Internet, and the promotion is generally online advertising.
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