How do leaders shape corporate culture?

I learned about the corporate culture on the official website of CUHK Consulting, and it was mentioned that leaders, as the shaper of corporate culture, on the one hand, should summarize and refine the existing culture of the enterprise, retain its positive components, and remove its negative factors; On the other hand, it is necessary to process the existing culture of the enterprise, add its own beliefs and propositions, and then internalize it into the values of employees and externalize it into the actions of employees through a series of activities. This puts forward high requirements for the quality of leaders, and the character, wisdom and courage of leaders determine the level of corporate culture to a large extent.

As a kind of spiritual extroverted embodiment of the enterprise, corporate culture generally presents the expectations or character of shareholders or bosses, which is possible, and will not be explained in detail here;

As for the role and difference between leaders and employees in the construction of corporate culture:

1. The leader is the presenter, transmitter and supervisor of culture;

2. Employees are the representatives, transmitters and presenters of corporate culture;

3. The difference between the two is that the role of the leader in cultivating, transmitting and supervising employees' understanding and display of corporate culture.

Leaders and employees have different roles and responsibilities in building a corporate culture. In the construction of corporate culture, leaders usually play the role of leaders and leaders, and employees are important participants and promoters of cultural construction.

1.The role of the leader.

1) Shaping and inheriting corporate culture: As the leader and promoter of corporate culture, leaders can create, shape and inherit corporate culture based on their own values and concepts, and provide employees with clear corporate culture concepts and guiding ideologies.

2) Pay attention to the education of cultural values: Leaders can improve the cultural awareness and cultural literacy of employees, strengthen their awareness and understanding of corporate culture, and strengthen their sense of cultural identity through the strengthening and popularization of corporate cultural values.

3) Create a cultural atmosphere: Leaders can also create a positive, innovative and team-friendly corporate culture atmosphere by holding various cultural activities and formulating rules and regulations in line with corporate culture, so as to motivate employees' enthusiasm and creativity.

2.The role of the employee.

1) Implement corporate culture: Employees are the executors of corporate culture, and need to actively implement the values and concepts of corporate culture, and show the characteristics and charm of corporate culture to the outside world through practical actions.

2) Actively participate in the construction of corporate culture: employees not only need to participate in the construction of corporate culture, but also need to put forward constructive opinions and suggestions to contribute to the continuous improvement and optimization of corporate culture.

3) Inheritance of corporate culture: As the inheritors of corporate culture, employees need to strengthen their recognition and understanding of corporate culture, and pass on this concept and values to the next generation of core employees, so as to achieve long-term inheritance of corporate culture.

Leaders and employees play different roles in the construction of corporate culture, and the continuous coordination and cooperation of these roles can promote the continuous improvement of corporate culture and keep pace with the times.

What kind of leadership has what kind of corporate culture", although the theory of corporate culture does not explicitly say so. But in essence, it is. Corporate culture is a combination of corporate values, business philosophy, and behavioral norms.

Think about it, which of the above three factors is not decided by the chief. Therefore, the leader is the decisive factor in the fate of the enterprise.

Obviously, corporate culture is a leadership culture from the beginning, and what kind of leader has what kind of corporate culture, such as Huawei's wolf culture. With the development of the enterprise, the company culture has also been slowly refined from the leadership culture to the inherent culture of the enterprise, such as Google's corporate culture.

Business leaders should often imagine how to face the future, adapt to the ever-changing market conditions and move forward steadily, and establish and change the business philosophy and ideas of the enterprise so that the enterprise can be reborn;

As an excellent leader, we should proceed from reality, but also consider from the long-term strategy, determine the direction and goal of the future development of the enterprise, and in this process, it will inevitably bring about corresponding changes in the corporate culture.

Why do leaders play an important role in building a corporate culture? Why leaders play an important role in the construction of corporate culture1. Leaders are the shapers and changers of corporate culture. The original source of corporate culture is the founder of the business, because the founder not only has the original idea, but also has his own preferences on how to put those ideas into practice.

In a sense, corporate culture is the result of the interaction between the founder's assumptions and preferences and the employee's own experience. 2. Business leaders should play an exemplary and exemplary role in cultural construction. Leaders instill values directly in their employees by "teaching by example" rather than "by words", and they must persevere in putting their ideas into practice and in the way they are known, and they must live the values they want to cultivate and dedicate themselves to those values.

3. Leaders are the defenders of corporate culture. From the beginning of the establishment of the corporate culture to the continuous development and growth, it needs to be escorted by the leader, so that the power of this culture can continue for a long time. Do you understand this explanation?

The shaping of corporate culture is a long-term and complex process, which requires the efforts and participation of all employees of the enterprise. Here are some suggested steps:

Preparation stage: Determine the consensus on the construction of corporate culture, and clarify the content of cultural construction and repentance that needs to be carried out according to the changes in the essence of the enterprise [1].

System construction stage: Analyze the existing system of the enterprise, remove the positive part of the guess bridge that is incompatible with the core concept, and modify the system of the enterprise with the ideas and requirements of the core concept to make it reflect the spirit of the core concept [2].

Normative behavior stage: For the purpose of creating a cultural atmosphere, formulate codes of conduct and standards, organize training and lectures, focus on shaping employees' values and behavioral norms, and form a positive corporate culture [1].

Exemplary leadership stage for managers: The management of the enterprise should set an example, uphold the core concepts of the corporate culture, and guide employees to practice [2].

Continuous improvement stage: The corporate culture is not static, and it is necessary to pay attention to the changes in the internal and external environment, adjust and optimize it in a timely manner, and ensure that the corporate culture can adapt to different market needs and employees' needs [1].

In short, shaping a corporate culture requires full participation, practical implementation and continuous improvement.