How to promote Mini Programs? What are the ranking rules for Mini Programs? How do I choose a name f

Promote this piece: There is really no specific method, and it needs to be operated flexibly, but the general idea is to let people use it, increase the degree, this can be combined with social instant gold to fight the group, and it can also be shared with the help of social app, and the fission method of the group can be disseminated, and the live broadcast can also be used as a channel, plus some forum posts, you can write some article-like things, embedded *** or the name of the applet, this article must be valuable, and something that provides value to users will be read, WeChat*** It can also be a way to promote the applet, which is more mainstream, content value transmission, embedded applet, direct arrival, offline promotion, at present, can only be used, make x display stands, roll-up banners, or make small gifts with small programs, to target users, guide users to scan the code, and then combine some preferential activities to form online orders to buy or guide users to physical consumption. In short, there are many promotion methods, and it is necessary to integrate a set of implementable methods according to your own industry, ranking rules:

Name: Generally, use "WeChat index" to search to see the high search volume of those entries in the industry, the name is as short as possible, commonly used, don't fix those obscure ones, and then use "check the name", the applet to see, whether the name of the applet you take can be used, and the final name is subject to the official search results.

There are many ways to promote, and the name is in order and keywords.

You can see that the first thing that will appear will be the Mini Program that you have used.

The second is a mini program with ads.

whether you have used a certain Mini Program;

Mini program quality (this is very metaphysical).

In the nearby pants silver applet.

First of all, the first factor that affects the ranking is the distance between the applet and the user.

Secondly, some mini-programs that place advertisements will also be inserted into it.

The advertisements of this kind of Mini Program are currently open for internal testing, and any Mini Program can appear in the user's nearby Mini Program through bidding ranking.

Promoting a Mini Program is a complex process, but here are some ways to help promote a Mini Program: Make sure your Mini Program's title, description, and keywords meet search engine optimization (SEO) standards so that it is easier to find by search engines.

5.Marketing campaigns: Host events, such as coupons, **, and ** events, to attract users' attention and increase the number of people using the Mini Program.

6.User Reviews: Ask users to give reviews and feedback about your Mini Program, and publish these reviews on your Mini Program.

The above are just some of the common promotion methods, and you need to choose a combination according to your Mini Program and target user group.

At this stage, the ranking rules of Mini Programs are mainly based on the following factors.

1. The online time of the Mini Program (accounting for 5%);

On-line time (5%):

Keyword Frequency (10%):

Title (35%):

Usage (50%)

If you lay out all aspects of the Mini Program in advance, you must have far exceeded your Mini Program ranking.

On the contrary, if you have to step back in the layout, it will be difficult for you to rank high, and the probability of users finding you will be very low.

According to the above factors, it is not difficult to find that the important factor that determines the ranking of Mini Programs is the usage of users, and operators can promote Mini Programs in their daily promotion.