How about opening a fish hot pot restaurant, and can it be profitable?

On Sunday afternoon, I came to the old exploration factory community of Xiaolongkan in the sand area and found the squid stone health hot pot. This shop is on the side of the road, it is only 4:30 p.m., and 4 customers have already arrived early to reserve seats, they are worried that they will not have seats and will not be able to eat delicious fish hot pot in the evening.

Yang Mengyin, the owner of the shop, who has just turned 20, wears a ponytail that looks like a student, but she expertly prepares the bottom of the pot for her customers in the kitchen with dozens of spices.

In September 2009, Yang Mengyin was 17 years old, when her parents were in business in Hong Kong, but as a rich girl, she opened this hot pot restaurant. "I don't rely on my parents, and I don't work for others. The words on Yang Mengyin's business card show his principles.

According to her, when she was studying in vocational high school in Shenzhen, she saved more than 10,000 yuan by setting up stalls and distributing flyers, and Yang Mengyin used this more than 10,000 yuan to buy this hot pot restaurant.

Yang Mengyin invited a chef from the talent market, and Yang Mengyin would also secretly learn the ingredients in the chef's hot pot. Although the business is not very hot, there will be a small revenue every month. However, the good times did not last long, and the small shop failed to retain the chef, so Yang Mengyin had no choice but to take over the chef's job temporarily.

For the hot pot made by Yang Mengyin, customers did not pay for it, so that the hot pot restaurant, which was not very popular, was hit hard, and the amount plummeted, and Yang Mengyin had no choice but to suspend business for rectification a month later.

Analyzing the reasons for the failure of his hot pot restaurant, the reason for this, in addition to the unstable taste, is that the dishes are too single and have no own characteristics. Yang Mengyin began to visit various hot pot restaurants and found that the squid stone not only tastes good and has many dishes, but also has a special teacher to teach and provide sauces in a unified manner, which not only saves the uncertainty of hiring a chef, but also ensures the stability of the taste of hot pot.

Two months later, Yang Mengyin's hot pot restaurant reopened. Yang Mengyin is very confident in the opening this time, and the plaque of her hot pot restaurant has also taken on a new look - Squid Stone Health Hot Pot. On the opening day, many people came, and diners had the attitude of eating and watching, and a large part of them were moved by the squid stone hot pot.

His craftsmanship is recognized by most people, and Yang Mengyin can't be happier.

Today, the shop opens at 4 p.m. and is full every night, making a significant monthly net profit. Recently, Yang Mengyin has a new store of 140 square meters, which is currently being renovated. Yang Mengyin said that she plans to use it as an image store, and she now drives an off-road vehicle between the two stores every day.

The fish hot pot is very good, I often go to a fish hot pot restaurant to eat, but I don't know why it closed later.

The hot pot business, if you do well, make about half of it.

Before opening a store, it is best to do a market research to see the taste of the surrounding people, and whether it is suitable to open a fish head hot pot restaurant.

Fish head hot pot originated from the famous Sichuan vegetable casserole fish head, which developed from this and spread widely in western Sichuan. It is cooked with silver carp head with a variety of auxiliary ingredients, the meat is smooth and tender, the soup and vegetables are one, the fresh and fragrant are beautiful, suitable for all seasons, and the elderly are better to eat in winter.

Hello, Chaotianmen hot pot will answer for you (below, handwritten original, experience, please do not copy and paste).

The essence of fish hot pot is also a kind of hot pot, it is just a sub-category of hot pot, and there are many similar sub-categories, such as hairy belly hot pot, duck intestine hot pot, etc., but no matter what type of hot pot, its gross profit margin is basically about 50%.

So is it profitable to open a fish hot pot? In fact, whether a hot pot restaurant makes money or not has little to do with what type you open, for example, although fish hot pot is aimed at customers who love fish, but at the same time, its own market is smallerChaotianmen hot potFor example, a person eats hot pot three times a month, but he may only eat fish hot pot once in three months, so although the subdivision category is more accurate, the corresponding market is also smaller.

In fact, there are two main factors that affect the success of opening a store:

First, the base material technology, ask yourself, whether you have the technology of frying, whether you have confidence in your own base material, whether you have any trustworthy relevant chefs, etc., if not, joining the brand is more recommended, it should be noted that there are many brands on the market at present, choose your own favorite, suitable for your own brand is very important, (emphasis added) try to find a time-honored brand, pay attention to avoid Internet celebrity fast recruitment brand.

Second, management technology, managing a hot pot restaurant is a science, some people simply say that there is a good base to open a hot pot restaurant, this is a wrong statement, the current hot pot market competition is more fierce, others will manage, will market, will create repeat customers, and you have no relevant experience, even if the taste of people is a little worse than you, it can still bring you huge pressure to turn over, what is the meaning of joining? It is to learn a complete set of mature management and management knowledge, which is a very important point to build a sustainable and profitable hot pot restaurant.

In addition, some people say that joining is not recommendedBecause he doesn't understand the meaning of joining at all (layman), the meaning of joining is that there is the support of the headquarters, the mature operation experience and bottom material technology of the brand, the purpose of opening a store is to open a hot pot restaurant with sustainable profits, if you have insufficient experience in opening a store, the risk of opening a store is very high, you will encounter all kinds of pits, pay all kinds of tuition, or fry yourself, there are ready-made teachings on the Internet, but do you really dare to open a store with the finished products made of these teachings? Let a layman just go and open a store, and then think about it yourself and know the answer.

Therefore, the best pot shop should not follow the crowd, try to make more field trips, compare and analyze more, and summarize experience.

The above, original, peers must not copy and paste (otherwise report) If you are satisfied, I hope to like it, thank you.

Now the hottest thing on the market is the market hot pot. Market hot pot is a general term for a type of hot pot distributed in the streets and alleys of the city, close to the life of local people, and inheriting the characteristics of local traditional cuisine. The market refers to the place of trading in ancient times, and was later used as a synonym for the market, and the hot pot as a Chinese original food, has a history of more than 1,000 years, widely popular in temples and folk, and the hot pot in the city in the early days was also mostly in the streets and alleys, and the market hot pot was born.

After years of development, the dishes of the market hot pot have also been enriched a lot, not only a variety of meat dishes and vegetarian dishes, but also all kinds of snacks and drinks in the market. The store environment of Shijing hot pot has a variety of styles, including modern industrial style and traditional classical style.

Hello, Chaotianmen hot pot will answer for you (below, hand original, peers, please do not copy and paste) First of all, the prospect of hot pot is very good, professional and authoritative data show (catering industry report released by Xinhuanet), hot pot has become the top 1 share category of catering for many years, even in the past three years, it can be seen how huge the market share and potential customers of hot pot are.

But if you analyze your problem in more depth, in fact, your problem can be split into two small problems:

1. What is the prospect of the hot pot market? 2. Is it feasible to do it by joining the hot pot? Let's go to Tianmen hot pot one by one:

According to the 2019 annual report on China's catering industry released by the Catering Association and Xinhuanet, hot pot is not only the largest market segment of catering, but also the category with the highest growth rate.

Second, joining the hot pot brand, for people who have no experience in the catering industry and no base material technology, the purpose of opening a hot pot restaurant is to create a sustainable and profitable hot pot restaurant, which has two core points, one is the taste and taste of hot pot, and the other is the operation and management of hot pot restaurants, but among the more than 1,000 franchise partners in Chaotianmen, most of them have no relevant experience.

But no matter what, finding a reliable hot pot brand to cut in is often the first step to a successful store.

Above, original, peers please do not copy and paste** (otherwise report), such as satisfied,.

The fish hot pot industry is an emerging industry born under the tide of innovation, and the nutritional content of fish hot pot is also relatively high, so its consumer groups are relatively wide, basically distributed in all ages.

For franchisees, the good reputation of the brand can bring huge economic benefits, and a large number of customers can be harvested in the early stage of the store, and the fish hot pot will also provide a unified publicity plan, and a good market reputation will be able to bring very good development to each franchise store.

First of all, it depends on the location of your store, whether it is rented or owned, and the franchise is generally 100,000.

The average rent of fish hot pot is 8,000 yuan per month, of course, for different stores in different cities, the first to join is not the same, the opening of the store needs some raw materials and equipment and machinery in the early stage of the adoption of costs, the cost is about 50,000 yuan, the reserve funds should be between 45,000-60,000 yuan per month, the store personnel funds are about 4,000 yuan per month, and the publicity cost of the store during the opening period is about 5,000 yuan. The total cost of joining the fish hot pot is 270,000 yuan.

2. How about opening a fish hot pot?

1.Headquarters support.

The headquarters is still very strong, can help the country's entrepreneurs quickly grasp the new direction, after the opening of personnel technical support and some operational management, in the market has won the favor of a number of consumers, the brand's market reputation of the influence is rising, for franchisees to accurately put forward measures to promote sales and improve profits.

2.Good taste.

The continuous introduction of new products is very attractive, there is a good ability to innovate is a great advantage, is a popular brand in the market, the accumulation in the industry is also relatively deep, its own market is good, and the taste is good, the brand value of this store in their own continuous innovation and development is getting better and better, such a project can bring considerable investment space for entrepreneurs.

The cost of a store is relatively high, and the cost of the main passbook is the cost of rent and personnel. And this ingredient, the first is true, these are three aspects, and the other is that there is a cost, that is, if you want to make it yourself, you can do it, if you don't do it yourself, you learn to knock on the door. It is necessary to invite professional and technical personnel, and the technical team can do a good job in this way, so that the diseases in this area can not be less.

It's probably a few hundred thousand.

1. What is the profit of opening a fish hot pot restaurant?

Taking opening a 130-square-meter restaurant in an ordinary third-tier city as an example, the profit of opening a fish hot pot restaurant in Chengdu is about 250,000 yuan to 300,000 yuan a year. If you open a franchise store in a first- or second-tier city, the profit will be higher than the above.

2. How to calculate the annual profit of opening a fish hot pot restaurant.

The payback period of the fish hot pot restaurant is generally within half a year, and the initial investment in the franchise fee and decoration fee is generally about 2-50,000 yuan.

To open a fish hot pot chain, the first thing to look at is the cost of input. Taking ordinary third-tier cities as an example, the annual rent of a 30-square-meter street shop with moderate passenger flow is about 100,000 yuan. In the case of employing three employees in the store, the annual cost of water and electricity consumables, takeaway platform service fees, labor and food procurement costs is about 250,000 yuan.

Let's calculate the revenue of the franchise store after the stable operation. Based on the consumption level of ordinary third-tier cities, if the average consumption per person is 16 yuan per time, the daily dine-in and take-out meals in the fish hot pot restaurant can reach 120 people, and assuming that the fish hot pot restaurant is open for 330 days a year, then the annual income is 16 * 120 * 330 = 633,600 yuan. Finally, the total annual income of 10,000 yuan is subtracted from the total cost of 350,000 yuan a year to obtain a profit of 10,000 yuan.