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Because the performance of domestic cars is very good, the space is also very spacious, the seats are also comfortable, and the engine is also very good, so domestic cars are more expensive than joint venture cars.
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Because all the parts of domestic cars are developed by China, most of the money will be lost in the process of research and development, so it may be slightly more expensive.
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This is related to the configuration of the vehicle, and the configuration of some vehicles is better, so the natural price is more expensive, and the choice of engine is related.
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Joint venture cars are more expensive than domestic cars, which involves many rental bureau clearance reasons. Roughly wax deficiency can be divided into the following aspects:
1.Joint venture cars are much more expensive than domestic cars. Such as brand royalties, patent royalties, etc. All these costs add to the cost of the joint venture car.
2.Joint venture vehicles have occupied the domestic market for many years, with a high market share and a relatively high reputation, resulting in high pricing of joint venture vehicles.
3.Technical aspects. I have to admit that the joint venture car is indeed stronger than the domestic car in many technical aspects. Domestic cars are in the exploratory stage, and the technology is relatively not very advanced. In this case, domestic cars can only play the cost-effective card, which is naturally lower than that of joint venture cars of the same level.
4.Supply and demand determine the value of the product itself. For example, a domestic car and a joint venture car, there may only be one or two domestic cars that want to buy, and there may be five or six people who want to buy the joint venture car. In this case, the ** of the joint venture car will inevitably be higher.
5.The brand reason is still the face of the Chinese. Chinese generally have a good face. Many people feel that the joint venture brand is more advanced, and the domestic car has no face, which indirectly leads to the joint venture car being higher than the domestic one.
Millions of car purchase subsidies before the drawbacks.
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The reasons why joint venture cars are more expensive than domestic cars are as follows: 1. Joint venture cars cost a lot more than domestic cars. For example, brand royalties, patent royalties, etc.
These expenses all increase the cost of the joint venture car. 2. Joint venture cars have occupied the domestic market for many years, with a high market share and a relatively higher reputation, which leads to the high pricing of joint venture cars. 3. Technical aspects.
I have to admit with a smile that the joint venture car is indeed better than the domestic car in many technical aspects. Domestic cars are in the exploration stage, and the technology is relatively not so advanced. In this case, domestic cars can only play the card of cost performance, which is naturally lower than that of joint venture search wheelers of the same level.
4. Supply and demand determine the value of the product itself. For example, if a domestic car is a joint venture car, there may only be one or two domestic cars that want to buy, and there may be five or six people who want to buy the joint venture car, in which case the price of the joint venture car will inevitably be higher.
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For this problem, it can be said that there are both brand factors and technical reasons.
From the perspective of brands, joint venture automobiles generally have a long brand history. Behind every seemingly ordinary logo, there is often an unusual story that makes people feel full of emotion. This also gives a unique brand connotation to internationally renowned automobile products, such as Volkswagen's "cars are driven for the public", Ford's endless progress, Jeep's "not all jeeps are called Jeep" and so on.
In this way, buying a car brings not only material satisfaction, but also spiritual satisfaction. To put it simply, those joint venture brands have a stronger brand premium ability, so that consumers are willing to pay more money and blood than their own brands. There is no way.
People just recognize this auspicious brand, you can't accept it.
In addition, there is a technical factor. A car is made up of thousands of parts, but it's not simply stitched together. It must have a comparable level of competence in design, R&D, production and final assembly.
Although automobile companies with their own brands have made great progress and increased their market share, there is still a lot of room for improvement in many details. Especially in the engine, transmission, chassis tuning, etc. There is still a considerable gap between us and internationally renowned car brands.
In our ** article, we can often see that certain models and other things are quite good. When it comes to chassis, it is the adjustment of engineers in a certain country or enterprise. While showing the quality, there is a faint pain.
Of course, the good news is that the independent brand is constantly shortening, and the gap with the advanced level lies in those core technologies. There may still be a long way to go, but it's always good to work hard.
Millions of car purchase subsidies.
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When it comes to domestic cars, I believe that in the impression of many people, the quality is not good, and the low-end is cheap. However, in the past 30 years, Hedong and Hexi, if a few years ago were the world of joint venture cars, now the market trend has completely changed. With the development of domestic cars getting better and better, many domestic car paints have launched their own high-end products, the rise of domestic cars has had a huge impact on the joint venture brand, which has indirectly led to the decline of the joint venture car again and again, but in the end, it is still the case.
When it comes to joint venture cars, Volkswagen has to be mentioned here. As the hottest joint venture automobile company in China, Volkswagen has long occupied the top three positions in domestic sales of various models. Domestic cars started late, but whether it is the hardware or software of the vehicle or the entire industrial chain, compared with the joint venture car, the gap is really not a little bit.
At that time, the domestic automobile market was only for joint venture cars.
The reason why joint venture cars are getting cheaper and cheaper is that the rise of domestic car brands is a big reason. In the past, sales of domestically produced cars were generally not very good. A well-known expert in the field of automobiles once said:
If there is no rising independent brand, we may still drive a Santana for more than 200,000 yuan. That's an apt description. In the Chinese market in the past, joint venture cars monopolized the market and there was no competition.
As a direct result, people were forced to choose joint venture cars, so the car was a symbol of the wealthy at the time.
With the rise of the national early wheel posture production car, especially the domestic car has launched many affordable low-end models, to meet the needs of most people, the living environment of the joint venture car is getting worse and worse, we have to make the decision to reduce the price to win the market.
Although it is said that the joint venture car has adopted the means of price reduction and fought the best war with domestic cars, there is an old saying in Chinese business economics: what you buy is not as good as what you sell. This statement is not without reason.
The price reduction of the joint venture car means that the sales volume is not as good as before, and the cost needs to be reduced a lot, that is, it is simply apportioned. As far as Volkswagen is concerned, the Volkswagen dual-clutch DSG transmission failure, the Sutenglu axle breaking incident, the Volkswagen black heart cotton incident, etc. , all of which make people feel cold inside.
The reason why domestic cars are becoming more and more expensive is that domestic production technology is also steadily improving. Not only in terms of configuration, appearance, quality, safety and even power, private label models have been upgraded in many aspects. With the continuous upgrading of all aspects, the corresponding costs will also increase, and the price increase is also a matter of course.
On the other hand, domestic cars and self-owned brand models are becoming more and more cost-effective. Similarly, the configuration of the joint venture car is not only a grade worse than the domestic car, but the domestic car also has its own unique style and design language. As the saying goes, iron needs to be hard.
With technology, it is natural to get rid of the low-end hat.
Millions of car purchase subsidies.
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