Last year, China s female consumer market reached 48 trillion yuan.

In this fast-paced era, everything needs to move quickly, and most of the time it's through screens to cultivate feelings. Although we can chat on WeChat very easily, our ultimate goal is to make both boys and girls attach great importance to the first date with the girl, because if the first date is successful, you can invite again, and the relationship between each other will also play a big boost.

Therefore, for the first date, everyone will be well prepared and attend the first date very solemnly. The girls will be well-groomed, while the boys will be prepared in addition to the image. And the demeanor and demeanor during the date will also be the criterion by which the other party takes into account your emotional attitude, so many people will do their best on the first date.

Many boys will take the initiative to pay for a first date, but many times, when they go to pay, they find that the girls have already paid for them. What does this craze mean for girls? Many boys can't figure it out, and they feel upset because of this behavior of girls.

So, what is the mentality of girls who take the initiative to pay their bills?

Why did this girl take the initiative to pay?

1. The girl is financially independent and thinks she can afford to eat and drink, and she doesn't want to owe the boys favor.

2. On the first date, many people will default to letting the boy pay. This not only shows the gentlemanly demeanor of the boy, but also makes the boy make a good impression on the girl. If the boy takes the initiative to ask the girl to get an AA on a date, then the girl will be very unpopular with the boy and her impression of the boy will plummet and the relationship will be interrupted.

Three, but in general, there will always be some special circumstances. For example, some girls are very financially independent, and they usually get used to using AA when they go out to eat or pay directly for themselves. Going out shopping with my good sisters and girlfriends is also used to paying for myself.

So, when they go on their first date, they will also get used to paying for part of their own expenses. The first is because of habit, and the second is because they subconsciously sense that you are not yet to the point where you can ignore each other. They don't want to owe boys. I don't want boys to think of themselves as girls who like to take advantage of themselves, so most people at the moment pay their bills instead of letting boys take responsibility for themselves.

Women are more willing to pay for cosmetics and clothes because everyone wants to be prettier.

Women are willing to pay for their children, cosmetics, snacks, and products endorsed by their favorite celebrities. As a result, the female consumer market is becoming wider and wider, and more businesses are willing to design products to meet the needs of women.

Women are more willing to pay for their beautiful image, such as cosmetics, clothes, or maintaining their body image. They understand that only by living a beautiful and delicate life will they not have to rely on others.

Pay for their appearance, women like to buy, like to improve their appearance. As a woman, women are naturally willing to pay for cosmetics, clothes, and other things that make them beautiful, which is also the reason why female consumers account for the majority of beauty and clothing consumption in China.

A: Because this is a sign of women's cultivation, she knows more about courtesy, and I think the women's economy is on the rise.

More willing to pay for cosmetics, clothing, bags, shoes, bracelets, **, food, etc., and now the consumption level of women in China has also increased significantly.

The first must be Internet celebrity food, because Internet celebrity milk tea and Internet celebrity cake are important means of socializing; The second cosmetics, now there is basically no woman who does not wear makeup, and every girl has at least 5 or more lipsticks.

Of course, it is to pay for yourself, you can buy yourself some cosmetics or eat some delicious food, buy a beautiful dress, and women nowadays are very willing to invest in themselves.

They are more willing to pay for cosmetics, which have a high appeal to women.

Because in this society, women's needs are generally higher than men's needs, that is, women are generally the ones who go shopping, eating and buying things, and men have little demand for this aspect, so naturally their consumption is lower.

Because women are more likely to go shopping than men, they will also generate greater consumption. Secondly, men do not buy things often, while women tend to buy things not only for themselves, but also for their families. Therefore, women's consumption is much greater than that of men.

Women have always had a stronger desire to shop than men, and secondly, women spend a lot on clothing and cosmetics.

This is because there are many goods for women's consumption, such as cosmetics, clothes, bags, etc., so women's consumption is much higher than men's consumption.

Because women like to buy clothes and cosmetics, and they also like to buy things for their children and other members of the family, they also buy the necessities of life.

The basic characteristics of the consumer market are as follows:

1.Non-profit. Consumers buy goods in order to obtain a certain use value and solve their own needs for living consumption, rather than to resell them for profit.

2.Non-professional. Consumers often lack professional product knowledge and market knowledge, and consumers are easily affected by merchants, manufacturers' publicity, service attitude and product quality when purchasing goods.

3.Hierarchical. Due to the different income levels of consumers and the different social classes they are in, the needs of consumers will show a certain hierarchy.

4.Generalized. The consumer market is not only large in number but also geographically distributed, from domestic to foreign, from urban to rural. Consumers are everywhere.

5.Substitution. In the consumer market, except for a few commodities that cannot be replaced, most commodities can be found interchangeably used goods and substitutes, so the commodities in the consumer market have strong substitution.

6.Epidemic. Consumer demand is not only affected by the internal factors of consumers, but also by external factors such as fashion, environment, and values. The needs of consumers are different in different eras, so the goods in the consumer market have a certain popularity.

Because women in the new era are very independent, their work ability is almost no different from that of men, and they are financially independent, so their spending power has also increased.

Because women have a heart for beauty, and it is women's nature to love beauty, they will buy a lot of clothing and cosmetics to make themselves look more glamorous.

Modern women emphasize independence, so women's cosmetics, clothes and beauty all need to cost money, every woman has her own career, has her own income, of course, to be good to herself.

It's because they usually spend a lot of money in order to please themselves, and then in order to meet a better version of themselves.

For example, cosmetics, clothes, bags, shoes, hats, necklaces, bracelets, rings, etc., these products are the main consumption of women.

Women's consumption is very wide, and there are many categories involved, such as: beauty and skin care, food, feminine products, maternal and child products, children's parent-child products, kitchen cooking and so on.

One is cosmetics consumption, each girl's dresser has more than a dozen lipsticks, the other is luxury consumption, women are very keen to buy expensive bags and clothes, and finally the consumption of Internet celebrity food, women often check in to visit the store to show their petty bourgeois life.

<> women's consumption level is very high, because usually women have to buy clothes every season and every year, and they buy a lot of clothes. The clothes in the house are not worn out, they just continue to buy, because the style will be outdated, so they buy clothes. It costs a lot of money, and their cosmetics include haircuts, nail art, and all kinds of bags and jewelry, which is a very large consumption.

For women, spending money is really easy to get. Some people's spending level is very high, because the consumption of cosmetics, clothes and their jewelry is also very high, and they can't save on food.

First, women's standard of living is quite high.

Second, one is a woman, and one has a child, and they spend the most money.

Third, women are also very fond of beauty now.

With the development of society, the level of women's consumption is also predicted to be higher, no longer like the forties and fifties when women only knew how to work and never dressed themselves.

Therefore, for them, spending money is essential, because whether it is food or use, or clothing or all kinds of cosmetics, it is a very high consumption for them, because the current items are also very expensive.

For today's women, their consumption is the main force in life, because they usually spend money and never go. Considering it, because as long as they buy something they like, no matter what the price is, as long as it is what they like, they will buy it, because now for girls, there are many aspects of need. To maintain, especially many girls, they are also very fond of beauty, and it is very expensive to do beauty and nail art.

Therefore, she loves beauty very much in women nowadays.

I think Chinese women have really strong spending power, and they spend a lot more than men every year.

Very strong, Chinese women have to buy a lot of things, bags, cosmetics, in addition to skin care products, etc., clothes also have to buy a lot, these are their must-haves.

The consumption power should be said to be particularly strong, Chinese women love to dress up, love to eat, love to dress up, and their vanity is also quite heavy, so they are willing to spend in these places.

Very strong. First of all, China is a large country with a population of 1.4 billion, and the proportion of women is not a minority, expert research shows that women's consumption power is strong, and the development of e-commerce makes it more convenient and fast for women to shop.

That's not the general strong, all kinds of brand-name bags, brand-name clothing, brand-name watches, high-end brand jewelry, which one is not a woman's favorite? And with the development of society, women usually have a lot of social interactions, all kinds of cosmetics, these consumption all need to spend money.

Big data shows that Chinese women's spending power is still relatively high, because now Chinese women have begun to pursue their own attention, and most women have begun to buy some luxury goods, or cosmetics, and bags to improve their external quality.

Because women have a lot of things to buy, such as cosmetics, clothes, bags, and these things are very expensive, and sellers also have a lot of profits to earn, so women's consumption energy, I think it is much stronger than men, because the things they buy are very good, after all, girls are the heads of the family.

Super strong. According to incomplete statistics, women account for 90% of the annual consumption expenditure during the Double 11 shopping festival.

Chinese women's spending power is very strong, such as Tmall's Double 11, the usual online shopping festival, many buyers are women.

The spending power is particularly strong. Shopping is in the nature of girls, and they all love to buy things.

Analysis of women's consumption characteristics.

Interesting data

03/22nd.

With the continuous improvement of China's economy, the people's consumption level has also been improved, the consumption capacity has been continuously enhanced, and the consumption potential of women, who account for the top priority of consumption, is huge, to understand women's consumption habits, preferences are things that many businesses are thinking about, this article will further understand the female market from the characteristics of women's consumption.

1. Women are the decision-makers and implementers of home shopping.

2. Women have higher decision-making power in cosmetics and beauty products, clothing, etc.

4. Women's consumption is mainly spent on eating, drinking, playing, wearing, and beauty, and their willingness and ability to consume are very strong.

5. How to make yourself better is the focus of women's attention.

Recent consumption by women. In the face of the epidemic, women pay more attention to health protection than men, and their attention to the epidemic, masks, and protective clothing has increased significantly, and they also understand the content of health protection through various channels and understand the latest epidemic trends.

The following will analyze the characteristics of women's consumption from several key categories of women's consumption, mainly fitness, beauty, clothing, mother and child, family, and entertainment.