The impact of the epidemic on online marketing

Q: What is the impact of the pandemic on the e-commerce industry?

Answer: Many of us don't go out much during the epidemic, and we are not allowed to gather, supermarkets are in short supply, the food in the county cannot be sold, and the food from outside cannot come in, and it is easy to spoil, and e-commerce has greatly solved this problem, and each e-commerce platform has also contributed its own strength to the society, and many businesses have seized this opportunity to vigorously develop their own e-commerce and started their own selling journey on various e-commerce platforms.

This time, the new crown pneumonia virus epidemic has a very wide range of impacts, which has caused a very big impact on some traditional industries (catering, shopping malls, hotels, tourism) and other industries, so many companies have chosen some e-commerce platforms to sell goods.

Q: What is the impact of the epidemic on online marketing?

3.The epidemic has also promoted the joining of online marketing groups and their continuous growth.

Answer: During the epidemic, online marketing has been greatly promoted, and many people are reluctant to go to public places to buy things, and use the Internet to deliver goods to their homes, which has added vitality to the network.

Q: Epidemic shopping following the trend essay?

Answer: Epidemic shopping and follow-up essay, under the epidemic, I believe that most of the people are swiping their mobile phones when they are idle, and looking at all kinds of Internet celebrities, they can't help but feel unbalanced: You see that people's money is not affected by the epidemic at all, and some people still reward and some like, and it is even better than before.

As a result, many self-training came into being, and they are also instilling such concepts.

Q: Has the pandemic had an impact on e-commerce?

Answer: Of course, this has an impact, and the express delivery cannot accept the order, which affects the delivery.

A: Of course, there will be an impact, although e-commerce sells things through the Internet, but now express delivery is unable to ship, so when there is an epidemic, express delivery is basically stopped, and it cannot be sold.

A: The epidemic has also had a great impact on e-commerce, because due to the epidemic, many goods have stopped being shipped, so this is bound to affect the business of e-commerce.

A: Of course, there will be an impact, although e-commerce sells things through the Internet, but now express delivery is not possible, so when there is an epidemic, express delivery is basically stopped. It can't be sold.

Answer: This must have an impact, the epidemic, many places are not able to express delivery, there is no way to send express delivery, so no one will buy anything, there will be an impact.

1.The epidemic can't go out of the house, which promotes online marketing.

The first to bear the brunt is the catering consumption industry, including liquor, supermarkets and so on. At present, the epidemic mainly affects consumption in the first quarter, and the most obvious impact in the consumption scenario is catering.

Secondly, the tourism industry will be the most affected, and the hotel accommodation, souvenir shops and tourism transportation industries will be affected the most, which will suffer huge losses. Tour agents, groups, and individual tours have cancelled their trips. A tourist attraction that was supposed to be full on vacation.

Nowadays, the attractions are closed and closed.

3. Finally, the income of other offline physical stores. For example, in the clothing retail industry, the stagnation of logistics has made the goods unable to keep up, and the spring clothes have changed, and now there are few people on the street, and business is cold.

4. Under the epidemic, in addition to masks, disinfectants, e-commerce express delivery, etc., other enterprises have been affected to varying degrees. These industries are the most severely affected by the epidemic, and many manufacturing industries will also be in trouble due to labor difficulties, rising costs, and reduced orders, and they are barely able to start construction or are in a semi-stagnant state.

Under the epidemic, no industry can be immune. Even the anti-cyclical medical industry is not immune.

The patient was grounded and the hospital was closed. The medical industry will be adversely affected by the epidemic in the first quarter and even the second quarter. However, the medical industry is also slightly different from other industries, medical demand is a rigid demand, and in the long run, the epidemic will only lead to a lag in the release time of demand, and will have little impact on the total annual demand.

The impact of the full-year results of the healthcare sector is expected to be limited.

But the epidemic has sounded the alarm in our country's public health system. China's existing public health system is very imperfect and is not enough to ensure the safety of people's lives and health, as well as the country's achievements in economic construction. To this end, the 12th meeting of the Committee for Comprehensively Deepening Reform was held on February 14, and it was clearly required to improve the multi-level public health service system and optimize the investment structure of medical and health resources.

This conference pointed out the direction for the future development of the medical industry and had a far-reaching impact on the industry.

First, traditional Chinese medicine, which has a trillion-dollar market, will usher in a period of rapid development. In this epidemic, Wuhan Jiangxia Fangtang Hospital is a designated hospital for centralized isolation, and the first means adopted is comprehensive traditional Chinese medicine. The hospital admitted 564 patients, **392, with a rate of nearly 70%.

As a means of healing, Chinese medicine has fully demonstrated its effect and value to the world. With the support of the state and the trust of the Chinese people, I believe that Chinese medicine will usher in the next spring.

Second, the implementation of general practitioner training and hierarchical diagnosis and treatment will have a profound impact on the entire medical industry. General practitioners mean that medical institutions need to invest more in the cultivation and introduction of talents; Hierarchical diagnosis and treatment will promote the upgrading of management and equipment upgrading of medical institutions. The previous extensive business practices will restrict the operation and development of enterprises.

Third, the acceleration of online consumption has made medical institutions improve the quality and speed of the network construction of remote and online drug sales. Maybe it won't be long before doctors' consultations and prescriptions will become a reality.

Enterprises in 2020 should be looking forward to a good start, but they did not expect a mighty epidemic to come suddenly, and every time a major event affecting the whole society occurs, the impact is great, and the outbreak of the epidemic has caught many industries off guard, and it is a blow to the real industry. Under the pressure of the epidemic, many enterprises cannot operate normally, and a large number of bursts of information and new needs have invisibly changed people's behavior habits and concepts, and also affected various industries, and the Internet industry is one of them.

At the beginning of the Spring Festival, it was the most serious period of the new crown outbreak, and the unknown and panic of the virus made everyone fall into anxiety, so everyone began to hold their mobile phones to brush all kinds of news about the epidemic, hot searches, articles about the new crown virus in the circle of friends, etc., Weibo social networking, information, browsers, news headlines and other APPs, have become an important way for everyone to understand the latest epidemic situation; During the holidays, in order to pass the time at home, everyone began to watch short **, ****, and play all kinds of games; After the holiday, companies were not allowed to resume work, so many companies opened online office, and schools were not allowed to open, so students began to take online classes, and apps such as efficient office and education work tools have also been used at an unprecedented rate. During the epidemic, everyone's living habits have changed a lot.

The change of people's living habits has the greatest impact on the real industry, but it also affects the Internet industry. The answer is yes: 1. The impact of the epidemic has prompted many physical industries to pour into the Internet tide.

2. For example, the software development, construction and other work carried out by our Jinan creek are more about the contact between people and computers, and a series of problems can be solved on the network. 3. The Internet personnel do not need to meet, they only need to communicate and deal with it.

Similarly, the Internet industry is also facing a lot of "crises", all the changes are too sudden, many enterprises and companies have no time to do new changes and new work, a new wave of tests is the existing layout of each enterprise. Ecology such as information, short-term **, and online office education is slowly rising, but when the epidemic is over, these industries still need to be verified, and under the future Internet battle, another round of new tests awaits us.

Jinan Xiaoxi Changliu has a professional and excellent design and technical team, in the epidemic, the real industry may wish to consider attacking the Internet, we can provide ** construction, APP, small program development, CRM system development. We have always been guided by customer needs, customer interests as the starting point, combined with our own advantages, to provide customers with a complete set of solutions from infrastructure construction to marketing promotion, to explore and realize the maximization of customer business value, and to contribute all the strength to all enterprises seeking development. If you want to know more about the Internet, come and pay attention to the smooth flow of Jinan Creek.

Generally speaking, it will have an impact to some extent. As a result of the epidemic, people's demand for the Internet will be higher than before normal life, and Internet companies can have a lot of room for profit mining for this part, but they will also have more time to publish their views and opinions on the Internet! Network governance needs to be tighter.

There are pros and cons.

The new coronavirus pneumonia epidemic has undoubtedly had a great negative impact on the development of Chinese enterprises in 2020This includes many traditional Internet companies.

At night I fell asleep in a daze, dreaming that I had become a tiny ant.

I came to the anthill, where many ants were standing, following the queen's instructions: "Children, we need to stock up on some food for the winter, and we will go our separate ways." So they divided into teams and went separately to find food.

My friend and I found a big, big cake that we couldn't move, so I went back the way I came. Thousands of able-bodied brethren were brought in and the flatbread was brought back. Oh no, an ant was caught by an antlion, I sneaked up behind the antlion and bit it hard, the antlion's attention immediately turned to me and chased after me, I ran as fast as I could, and the antlion chased after me.

I saw that if I couldn't fight hard, I would outwit it, so I threw the glass at it and hit it! The sun shone on the glass, the antlion was scalded, we were victorious, and my companions were cleverly rescued by me. They said:

Thank you for saving us and allowing us to survive. "I got the 'Chapter of the Brave' – a maple leaf.

At night, the partner was poisoned, I and a few children rushed it to the medicine room at a speed of 40cm per second, I didn't expect the ants' ** to be so magical, usually ants collect leaves, move back to the anthill and stir it with saliva, making very good medicines. We brought a packet of powder and put it on my friend, and my friend's wound immediately magically went down.

Due to the impact of the global epidemic, foreign entry and exit, logistics, customs supervision and other aspects are becoming more and more stringent, and cross-border e-commerce is also facing difficulties in capital turnover and the embarrassing situation of "difficult to sell goods";

At the same time, there are also many cross-border e-commerce sellers whose inventory can only be maintained for 1-2 months, because of their own business, there is no inventory, and now many sellers are facing a situation where there is no goods to sell.

How to deal with: 1. Foreign purchasing power is insufficient, but our domestic economy has recovered, coupled with the recent efforts of our country to vigorously support cross-border e-commerce, continuously improve the overall supporting facilities of cross-border e-commerce, and conform to the market development environment, so that many new cross-border e-commerce in our country have shown great potential;

2. For the second case, a new type of e-commerce like Yiqi Yijiu Duty-Free Shopping can also allow everyone to cope with the impact of the epidemic very well, sellers do not need to open stores, do not need to stock up, as long as they share the platform products, they can make a profit, which solves the situation that sellers are facing no goods to sell under the epidemic.

In this failure, the epidemic has also provided more development opportunities for the development of cross-border e-commerce, cultivated consumers' online shopping habits, and increased a variety of cross-border marketing models.

The epidemic has little impact on online companies, and may affect the business of running outside.

The impact is not too large, because Internet companies mainly rely on the Internet, not the real economy, so the impact is relatively small.

An epidemic caught China off guard in 2020, and the whole of China took action, believing that the epidemic will be controlled in a short period of time, and society and people's lives will enter the normal track, and for the Internet industry, what will the epidemic mean? Looking back at SARS in 2003, what changed and what didn't change?

What changes have taken place in the Internet industry from 2003 to 2020?

In 2003, when SARS was fighting, China's Internet development was less than a decade old, the infrastructure was not perfect, and Internet applications were still in their infancy. According to the statistical report on the development of China's Internet network, as of June 30, 2003, there were 25.72 million computers on the Internet in China, and the total number of Internet users was 68 million. In terms of the purpose of surfing the Internet, netizens are for information, as well as for leisure and entertainment.

In the fight against the novel pneumonia epidemic this year, China's Internet environment has undergone a multiplier change. According to the CNNIC report, as of June 2019, the scale of China's Internet users has reached 100 million, and the Internet penetration rate has reached, of which the scale of mobile Internet users has reached 100 million, and the proportion of Internet users using mobile phones to access the Internet has reached. Among them, instant messaging, search engines, online news, and the Internet** all account for more than 80% of the usage rate of netizens.

That. 1. The scale and strength of the Internet industry has become one of the forces in major public events, which can provide support to front-line medical teams and society. Unlike the SARS period 17 years ago, China has built the world's leading Internet-based social infrastructure, especially the development of mobile Internet, which has penetrated into the capillaries of China's rural grassroots and accumulated over the years.