What should I do if the barbershop business is bad?

Which business is also booming, some of the barbershops on the same street are too busy, and some of the ** low-level people rarely go, what should I do if the barbershop business is poor?

Method steps.

1. For barbershops with poor business, we should summarize why other people's barbershops have good business, and find the gap in **.

2. Decoration style, the decoration style of each store is different, attracting different customers, and choosing the appropriate decoration style according to the positioning of your store.

3. Some barber shop barber utensils are not clean, who wants to use a dirty comb to comb their hair. For example, the cleaning of the barber scissors, the cleaning of the barber comb, and the cleaning of the haircut cloth should be clean and hygienic.

4. See where the gap is with other barbershops from hairdressing and hair care products, some like high prices, and some like affordable prices.

5. It is also necessary to find the reason from the communication between the barber and the customer, and the barber should be able to talk to each type of customer.

6. Find the reason from the location and audience, it is the geographical location and the positioning of the barbershop, the audience and the positioning of the barbershop.

Now the streets and alleys are barbershops, and if the business is poor, it can only mean that they have no means of operation and are not competitive. If you want to improve this situation, there is an experience article on the Internet, you must read it, the name is: Wang Lingdan's hairdresser turnover experience.

I won't say anything else, just go and see it, and I'll understand it all. Hope it helps.

A poor barber shop business can improve the professional skills of barbers and apprentices, a good shampoo apprentice and a good barber can attract long-term customers, and communicate with customers more, so that customers can continue to choose your haircut services.

I believe that for many people, the barbershop is a frequent place to go, because our hair always needs regular trimming to be able to stay lean. So do you know why you go to the barbershop to get a haircut, every time you don't get your wish?

In life, we often go to the barbershop, especially before the New Year's holidays and some important occasions, we must go to the barber shop to cut our hair. Generally speaking, before going to the barbershop, you will have a certain styling plan, so that you can get closer to the style and hairstyle you want. And before the barber shop gets a haircut, generally speaking, these ** will be handed over to the barber so that the barber can do the styling after reading it.

We often find that after a haircut, it is very different from our own **, which can be said to have nothing to do with it. In fact, I think this is because everyone's aesthetic ability is different, so even if you look at the same **, there will be some disagreements and deviations. Every time you go to the barbershop for a haircut, it's not as good as it could be.

In our daily life, generally speaking, barbers are professionally trained, so they have some skills in the same type of styling. In the face of some hairstyles that they don't understand, they can only transform them according to their existing knowledge, so generally speaking, the shape they make cannot be exactly like the first. And this often makes some customers dissatisfied, but it is not easy to explain, they think they are unlucky.

And I think the other reason is because when we go to the barbershop for a haircut, we are basically playing with our phones or sleeping. At this time, I realized that the shape was not what I wanted at all. That's why going to the barbershop for a haircut is not as good every time.

So to sum up, I think the reason why I go to the barber shop for a haircut every time is unsatisfactory is because we and the barber's aesthetic ability is different, and the barber also has his own understanding of styling design, so it can't be exactly the same as what I want. So what do you guys think about this?

I think it should be a good communication in communication, you should communicate more with the hairstylist before cutting, communication is very important, what kind of style you want, what kind of look you make, go and talk to the hairstylist and let the hairstylist help you refer to it, dress according to your face shape, body shape, temperament, give you advice, communicate with each other, and solve a lot of problems.

Because there is a certain difference between the hairstyle that the barber understands and the hairstyle you want, it is not satisfactory every time.

Because it is difficult for the barber shop to know what the hairstyle you want is, he doesn't know your heart, and the barber shop designs your head shape according to your own face shape and hair, but you yourself may not know what kind of head shape is suitable, so the barber's design is completely different from what you imagined, so you are not satisfied.

Hello, the hair that has just been cut looks very awkward, and it will be a little uncomfortable, and the hair will grow naturally after a week, and the barber will be changed often, and maybe you can meet the right one for you, don't worry, it's not bad-looking, and you will get used to it after a long time.

If you go to the barber shop and are always unsatisfactory, then you can choose to go to other barber shops that you have not been to, you can ask those friends who you feel satisfied with the hairstyle, introduce you to his barber shop, see if his barber you are more satisfied, go to other barber shops, find your exclusive barber, will cut the ideal hairstyle.

Mainly because just after the haircut, it is difficult for you to accept your image at that time, so it must be particularly unsatisfactory, but as long as it is two or three days later, you will feel very beautiful.

This is mainly due to your own high requirements for hairstyles, so you don't feel satisfied with every haircut.

It may be that the other party's technology is not good, or it may be that the other party has not made this industry for a long time, and it may be a novice, so it is always unsatisfactory.

You say why people often go to a barber shop for haircuts, it's because the barber shop knows what hairstyle you need as a customer, and you can cut the hairstyle that the customer wants, and you go to a new barbershop that you don't know, and people definitely don't know what kind of hairstyle you're talking about.

Either the barber is not skilled, or the barber is not communicating well.

Most of the time, you look at the reviews of their stores on Meituan, you have been better in the past, if the reviews are relatively poor, it is better not to go, you will not get good hair every time.

It's not embarrassing, it's not embarrassing to go to the barbershop to get your hair done alone, after all, when you go to the barber shop to get your hair done, you also want to make yourself more beautiful, so I believe that the barber will give you a hairstyle and make your hair beautiful.

Summary. There are three reasons that cannot be ignored:

1.The image of the barbershop was blackened.

For example, everyone is denouncing the profiteering of the barbershop's potions, and the potions that cost more than a dozen yuan are charged hundreds of fees. If you don't know how expensive firewood, rice, oil, and salt are not at home.

In fact, the real value of the barber shop lies in the technology and service, but there is no awareness of service charges in our country, and the high cost has to raise the cost. I think that if the potion is only charged a few dozen, and the rest of the hundreds tell you that it is a service fee, everyone will not be able to accept it.

So everybody thinks that the barbershop makes money"Black-hearted money", causing the barbershop's business to become more and more difficult to do.

2.Pitch chaos.

When it comes to barbershops, the first thing that comes to mind is probably the various grinding sales methods in the store. From the moment you enter the barbershop, the staff begins to sell endlessly, which is inevitably a little off-putting. If there is no way for a service industry to make customers happy and happy, it will undoubtedly fail.

3.Mistakenly thinking that there is no prospect.

As a service industry, barbershops are bound to get better and better. Because the material level of the whole people has been qualitatively improved, they will pay more attention to spiritual pursuits and become more and more willing to enjoy life.

The closure of many stores is caused by poor management, and everyone mistakenly thinks that the beauty industry has no future.

If you don't know how expensive firewood, rice, oil, and salt are not at home. In fact, the real value of the barber shop lies in the technology and service, but there is no awareness of service charges in our country, and the high cost has to raise the cost. I think that if the potion is only charged a few dozen, and the rest of the hundreds tell you that it is a service fee, everyone will not be able to accept it.

So everybody thinks that the barbershop makes money"Black-hearted money", causing the barbershop's business to become more and more difficult to do. 2.When it comes to barbershops, the first thing that comes to everyone's mind may be the various abrasive sales methods in the store.

From the moment you enter the barbershop, the staff begins to sell endlessly, which is inevitably a little off-putting. If there is no way for a service industry to make customers happy and happy, it will undoubtedly fail. It is this failed sales pitch that makes consumers' impression of the barber industry worse and worse, which leads to a decline in performance, and more beauty industry players choose to change careers.

3.Mistakenly thinking that barbershops with no prospects, as a service industry, must be getting better and better. Because the material level of the whole people has been qualitatively improved, they will pay more attention to spiritual pursuits and become more and more willing to enjoy life.

Objectively speaking, many beauty industry bosses do not have excessive professionalism, and more are independent from hairstylists, and they lack management experience and management ability. The closure of many stores is caused by poor management, and everyone mistakenly thinks that the beauty industry has no future.

Suggestion: customer drainage, customer interception, platform, free membership card

1. Sweep ***** - customer drainage

There are a lot of strange customers now, but how to turn strangers into your own customers, and finally develop into stable customers. Customer sweeping ***** is to integrate customer resources, so that their customer source continues to expand and flow. The survival of the barber shop is the most important, and only when there are customers can there be income.

2. Launched two activities - customer interception

Two activities were launched for customers to choose the activities that suited them, giving customers the right to choose and allowing them to have a sense of participation. Both of these activities can serve a purpose by targeting customers and making individual customers a stable customer.

3. Seek business cooperation - as a platform

Give full play to the role of the platform to maximize resources. The first two steps are to expand customer resources and lock customer resources, if you want other businesses to cooperate, you must come up with what other businesses need, merchants need customers, give business customer resources.

4. Free membership card

As long as the customer who comes to the store to consume can become a member for free, the membership card can be recharged, and at the same time the points can be recharged, the membership card can be recharged more than 500 yuan for this consumption free order, and the points can be directly deducted from the corresponding cash when they expire. In the second activity, if you spend any amount in the store, you will get a free cash card of 1,000 yuan, which can be deducted 30 yuan per consumption.

The customer posted the event information in his group, and the customers in the store need to make an appointment in the group for the next week, otherwise the store will not be busy.

5. Summary

Doing business changes the traditional mode of thinking, changes and innovations, and you will find that business is not difficult to do. We must not ignore the current Internet, do a good job in online and offline sales, customers will form a virtuous circle, there is no need to worry about the problem of customer sources, there are customers naturally there is business.

Sort out the 3 core passwords, understand them thoroughly, absorb them, and then execute them ruthlessly, and you will definitely be able to make high performance. First, do the things at hand well, cut every hairstyle well is to focus on the present, do the things in front of you, don't think about it, there is no shortcut, what work you are doing now will do this job well, do it with your heart, and do it better than others. Whether this hair is cut carefully, whether it is very dedicated to cutting, or so-so 3 minutes to finish, you know best, of course, customers can also perceive it.

The result of concentration and perfunctory is definitely different. What to do if the hairstylist's performance is very low, 3 passwords make you a high-performance designer Second, take care of the existing customers What does it mean, it is to cherish the customers in front of you. Customers are accumulated one by one through your service, and if you recognize you, you will stay.

Why is Ah Jing's performance high, there are many old customers, there are many designated customers, in addition to doing technology with heart, his hospitality is also done well, sometimes the guests do perm and dye, he takes care of it properly, as long as it is the meal, what claypot rice, milk bread wants to eat, he is ready. Some aunts and aunts, he will pinch the shoulders and massage them, accompany the chatter, and those aunts and aunts giggle. The old customers are really not how awesome the technology is, but the customers are doing well, and the relationship is good, so I recognize you.

Third, build a personal brand Learn to use the network to shape yourself, use WeChat to build yourself, and operate yourself as a brand. It's nothing without a brand, obscure, who birds you. To summarize these 3 points, it is:

Focus on the present, focus on technology, do a good job of customer service, keep customers, promote yourself, and build a brand. Just such a line of thought, just such a logic, do you say it makes sense. Work on these 3 passwords.