Male celebrities endorse cosmetics, will these cosmetics sell well?

Updated on vogue 2024-03-17
34 answers
  1. Anonymous users2024-02-06

    Living in the 21st century today, this is an era of looking at faces, and now people are paying more and more attention to their external image, especially for most girls, now they will make up first, and makeup has become a trend, which is a very normal phenomenonIs it that these cosmetics will sell well? For this problem, this is not necessarily, it mainly depends on people's consumption psychology, let's explain it specifically.

    We all know that makeup is a very normal thing for many girls, in my opinion, makeup is not only a kind of respect for others, but also a way to become more beautiful, which is also conducive to enhancing personal self-confidence, now we can see a lot of women wearing makeup when we walk on the street, and even some boys also have the habit of makeup, this kind of life is more exquisite.

    But when we make up makeup, we must first choose cosmetics, we all know that there are many cosmetics on the market, all kinds of brands, but sometimes we don't know which one to buy, at this time we will go through the friends around us or some comments on the Internet to choose the cosmetics that suit us. For the incident of male celebrities endorsing cosmetics, in fact, this does not necessarily make cosmetics sell well, which mainly plays a role in publicity, which can improve the popularity of this cosmetics.

    But the most important thing is to look at the consumer's consumption psychology, some people are more interested in affordability, and will choose to buy the kind of high-quality and inexpensive cosmetics, but even some people blindly pursue the brand, so it is this kind of male celebrity endorsement cosmetics, which may not sell very well. Cosmetics themselves are also composed of many chemical ingredients, so we usually need to look at some of the ingredients in them or whether they are suitable for us when we buy them.

  2. Anonymous users2024-02-05

    The cosmetics endorsed by male celebrities are selling very well. Because most of the fans of male celebrities are women, many women will choose to buy.

  3. Anonymous users2024-02-04

    Yes, because male stars will have a lot of female fans, and these female fans will buy a lot of cosmetics in order to support their idols.

  4. Anonymous users2024-02-03

    Yes, because the fans of male celebrities are mostly women, and most of the buyers of cosmetics are women.

  5. Anonymous users2024-02-02

    First, Zheng Kai's endorsement Nivea men's second, RAIN's endorsement Mentholatum.

    3. Chen Kun endorses Opalai Junshi.

    Fourth, Peng Yuyan endorses Biotherm men.

    Fifth, Lee Min Ho endorses innisfree, and there are many, many more.

  6. Anonymous users2024-02-01

    Personally, I think that the endorsement of cosmetics by male celebrities is robbing female celebrities of their jobs is pure nonsense, after all, most brands choose artists when they chooseThe artist's data and the artist's own image are the most important, as long as it is a hot traffic, whether it is a male star or a female star, it will be included in the selection range of the brand.

    Such selection criteria are not only present in makeup brands, but are applicable to all brands when choosing artists to work with. After all, most of the time, when brands choose to replace their spokespersons, they naturally hope that the spokesperson can expand the scope of brand awareness and increase the sales of products. Therefore, it is understandable that brands are increasingly favoring traffic, after all, such a selection criterion has always been the case for brands.

  7. Anonymous users2024-01-31

    It is to correctly guide men to pay attention to their own image and enhance everyone's aesthetics and taste.

  8. Anonymous users2024-01-30

    The current fan group is very crazy, there is a very popular word, called the fan circle, in order to support their idols, the people in this circle are simply crazy, the idol's works must be crazy to brush points, the idol's ** must be crazy to buy, the idol must follow closely no matter what he does, and the products endorsed by the same idol will also be bought, so that the idol can get more commercial value. Therefore, the brand chooses male stars to endorse because it likes the fans and appeal of male stars, which is the same reason that some games use female stars to endorse.

    Although more and more male celebrities are now endorsing beauty brands, what we can do is to make rational choices, buy rationally, and start from our actual situation when buying things, and don't buy products that are not suitable for us because of celebrity endorsements.

  9. Anonymous users2024-01-29

    I think this is a bad atmosphere in the entertainment industry, it can be said that fresh meat stars have replaced a series of things for girls, and girls are competing for resources.

  10. Anonymous users2024-01-28

    Male celebrity endorsement cosmetics has become a trend, I think this nest is not bad, to a certain extent, it also drives the economic industry of male cosmetics in my country, but in the way of makeup, remember not to pay too much attention to your appearance, so as not to affect your career.

  11. Anonymous users2024-01-27

    Male celebrities endorsement cosmetics have become a trend, I think this phenomenon is still understandable, because with the continuous development of society, many men now attach great importance to their appearance, and many men will also choose makeup to improve their appearance, which is a very normal phenomenon.

  12. Anonymous users2024-01-26

    Male celebrities have become a trend in endorsing cosmetics, this is because the main force of cosmetics is women, but women like male stars very much, so businesses have seized this feature, and then brought a lot of economic income to their brands, I think this publicity is very good.

  13. Anonymous users2024-01-25

    I think that if these cosmetics are endorsed by male celebrities, they can not only be sold to women, but also open up the male market, which can bring more economic income to cosmetics, so it is good for male celebrities to endorse cosmetics.

  14. Anonymous users2024-01-24

    In the past, there were only female celebrities in cosmetics endorsements, but now many cosmetics are looking for male celebrities to endorse, and a trend has been formed.

  15. Anonymous users2024-01-23

    Male celebrity endorsement cosmetics is a new trend, which is different from the previous female endorsements, which can attract more female fans to buy, which is a good means of publicity.

  16. Anonymous users2024-01-22

    Male celebrity endorsement cosmetics have become a trend, I see it this way, I think it's normal, it shows that our living conditions are getting better and better, and we pay more attention to our appearance.

  17. Anonymous users2024-01-21

    I think it's normal, and the effect of male celebrity endorsements seems to be better.

  18. Anonymous users2024-01-20

    As a must-have for women, cosmetics have always been loved by the majority of female friends. The endorsement of women's cosmetics has caused heated discussions, and since 2018, the cosmetics industry has signed a lot of male stars. And in 2020, there will be a large number of celebrities to endorse cosmetics, which makes some people puzzled, after all, female celebrities endorse cosmetics to show that female celebrities are using this brand.

    And male celebrities go to endorse cosmetics, many male celebrities may not have used this product at all, and it is difficult for people to see the effect. But there are still too many male celebrities who choose to endorse this product. In the final analysis, it is the fans of male stars who have strong economic ability.

    The current fan circle can see that fans spend a lot of money on their idols, and even the amount of fans represents the traffic of celebrities.

    This also makes fans willing to invest in the consumption of celebrity-endorsed products. I am also willing to buy the things that my idol has used, not to mention the endorsement of the product, I must find a way to get the same model. And the cosmetics industry invites male stars to endorse their own products, which also takes a fancy to the fans behind them.

    Of course, the most fundamental thing is that male stars have a stronger ability to bring goods than female stars. In addition to this, because a male celebrity endorses women's products, he may be more likely to impress. Even at home and abroad, there are too many male stars to endorse women's products, which has also led to more and more male stars now endorsing women's products.

    Of course, China's advertising law clearly stipulates that the products endorsed by celebrities must be products that they have used. Endorsements cannot be made based on other people's use. However, the sales of products endorsed by female celebrities are also okay.

    But the fans of male stars rely on traffic after all, so his fans pay more attention to krypton's ability, and even in the fan circle, they can clearly feel that white prostitutes are not fans.

  19. Anonymous users2024-01-19

    Female celebrities endorsing cosmetics will make people think that only girls can use cosmetics, and if male celebrities also endorse, it shows that not only girls can use them, but boys also use cosmetics to protect themselves.

  20. Anonymous users2024-01-18

    I'm a person who spends money and is very cautious, so I don't buy women's cosmetics endorsed by male celebrities, and I think women themselves understand more about women's cosmetics. So I won't buy cosmetics endorsed by male celebrities, I will buy cosmetics endorsed by female celebrities.

  21. Anonymous users2024-01-17

    I don't think there is anything for men to endorse women's cosmetics, because many boys are wearing makeup now, and some boys are better than girls in their makeup skills.

  22. Anonymous users2024-01-16

    I think it's a good idea. Because the audience of many male celebrities is female fans, their endorsement of women's cosmetics can increase the sales of cosmetics.

  23. Anonymous users2024-01-15

    Although I don't agree with this approach, this is indeed a trend in the market, after all, most of the followers of male stars are women, so the audience target group is more accurate.

  24. Anonymous users2024-01-14

    It works! I think it's true to find male celebrities to endorse, and you can increase your purchasing power, because many fans of male celebrities are girls, and I believe you all know about the purchasing power of cosmetics! If his own idols go to endorse cosmetics, then many of his cosmetics in the future will give priority to the endorsement of his idols, and then consider others, so it is really great to find male celebrities to endorse.

    For example, Estee Lauder, Xiao Zhan's lipstick is very popular, and as long as these cosmetics are endorsed by some very popular celebrities, they will become a product that is grabbed or sold out in seconds. These fans don't care about the level of **, but considering that because it is endorsed by their own idols, we have to do sales, we have to do data, so we will use our own money to buy the things endorsed by our idols to rush sales, so this is from the psychology of fans, I think these businesses. <>

    And Wang Yibo's endorsement of the Uemura show, whether it is lipstick, eyeshadow palette, or sailing series, has always sold well, I think the sailing series is really expensive for me as a student party, but the sailing series will also be bought by many fans, because it is endorsed by Wang Yibo, I want to rush sales and make good-looking data. The mac foundation and lipstick endorsed by Zhang Yixing are also selling well, because Zhang Yixing's fans also have strong purchasing power, mac lipsticks have always been more liked by girls, and I also have a few mac lipsticks, I think they are really good, because with my financial ability, I can only afford mac. <>

    For Xiao Zhan, Wang Yibo, Zhang Yixing, the makeup products they endorse, I think they are all considered from the cost performance, they are all great, and finding male celebrities to endorse beauty products will really break through sales, because the purchasing power of girls is really powerful, and fans will buy for the sake of idols to make good-looking data, I think it is true, and the merchants are very discerning.

  25. Anonymous users2024-01-13

    is effective, because male stars and their fans are generally girls, and girls are the main force of cosmetics consumption.

  26. Anonymous users2024-01-12

    This kind of behavior is very effective for consumers' purchasing power, because many women will naturally buy it when they see the endorsement of their favorite male celebrity.

  27. Anonymous users2024-01-11

    More and more cosmetics are looking for male celebrity endorsements, this behavior is very effective for consumers' purchasing power, and there are many fans of male celebrities who will buy products when they see their idols endorsing!

  28. Anonymous users2024-01-10

    is very effective, we have to know that many girls now chase male stars, and many male stars also stand out. There are male stars on the packaging of cosmetics they use, and many girls are a little narcissistic when they use them, so they are willing to pay.

  29. Anonymous users2024-01-09

    is still effective, and the ability of male stars to bring goods is also relatively strong, after all, many fans of male stars are women, and women are the main consumers of cosmetics, so many people are willing to buy cosmetics for idols.

  30. Anonymous users2024-01-08

    Personally, I think it is very effective, first of all, because the number of female fans of male celebrities is very large, and it is very common for male celebrities to use cosmetics now, and they can attract a large number of fans to buy the same style, which is very effective.

  31. Anonymous users2024-01-07

    Because many of the fans of male celebrities are women. In cosmetics, more and more sophisticated men are now starting to wear makeup.

  32. Anonymous users2024-01-06

    This behavior actually has an effect on the purchasing power of consumers, because there are many women who will buy because of their idols.

  33. Anonymous users2024-01-05

    More and more skincare brands are starting to use male celebrities as spokespersons, which has a negative impact on consumers.

  34. Anonymous users2024-01-04

    Recently, major fashion and beauty brands have officially announced their brand spokespersons, and some people have found that most of the spokespersons of these cosmetics are male stars, and they are all some popular post-90s traffic male stars, some male stars became popular because of a drama, and they were immediately favored by major beauty brands and came to the door, and his endorsements were one after another, in the past, cosmetics were generally the world of female stars, why are male stars now a harvester?

    There are several reasons why male celebrities are so popular to endorse women's cosmetics, first of all, the public has presented a diversified aesthetic for male aesthetics, in the past, boys' makeup gave people a feeling of not being masculine and not tough, but now more and more people feel that boys also have the right to love beauty and pursue beauty, which is a kind of management of self-image, and directly there are e-commerce companies that release data that the most popular beauty products bought by post-95 boys are that kind of bb cream, eyebrow pencil lipstick, boys are more and more delicate, Behind the rapid rise of male star spokespersons is also the embodiment of the rise of the fan economy, so we can draw such a conclusion, as the so-called fans get endorsements.

    Another important reason why businesses favor this male star is that they fancy their huge number of fans, which will guide fans to form a strong purchasing power, there is a saying that they are those who please themselves, but in the eyes of fans, for their favorite idols, regardless of whether these cosmetics are expensive or not, whether they are good or not, you can buy them quickly first, just like a male star endorsing a certain brand, the sales of people in one afternoon will reach more than 2 million, which is really amazing, Some people joked that this was to save a brand cosmetics by themselves, and the collective search for male stars to endorse them, to say that this is an important thrust for celebrities, fans, and merchants to make money.

    The current Internet world is a traffic world, as the so-called traffic gets, the so-called male star Xiao Xianrou represents the highest traffic, and behind the traffic is also a transparent business.

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