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Different brands, different tastes, different packaging, ** different.
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The difference between Heqizheng and Wanglaoji is manifested in the fact that the brand history is different and the packaging is different.
1. The brand history is different.
Wanglaoji is a brand of Wanglaoji herbal tea, founded in the Daoguang period of the Qing Dynasty (1828). The form of the product has undergone changes in carriers such as water bowl herbal tea - herbal tea bag - herbal tea powder - herbal tea drink.
It is the herbal tea produced by Fujian Dali Garden Group, which was founded in September 1989. In 2007, the group launched its herbal tea.
2. The packaging is different.
Wanglaoji herbal tea is mainly divided into two types: red canned and green carton packaging. In October 2012, 500ml and liter bottles of Wanglaoji herbal tea were also launched.
Heqizheng herbal tea is mainly divided into two types: red canned and red plastic bottle packaging.
Brand story. Wang Aji was fond of medicine all his life, and when he returned from collecting medicine from Baiyun Mountain, he sold medicine in the medicinal herb shop he opened to diagnose diseases. His medical ethics are good, he does not distinguish between rich and poor, does not put on a show, and only seeks to heal people. So, everyone treats him as their own person, and they are used to calling him by his milk name - Aji.
When he is old, he naturally becomes "Wang Laoji".
During the Daoguang period of the Qing Dynasty, a miasma broke out in Guangzhou, and the epidemic spread. In order to save the patients, Wang Laoji went through great hardships, searched for good medicine, and finally obtained a secret recipe and developed an herbal tea formula, which not only relieved the pain of the villagers, but also helped the villagers avoid smallpox, epidemics and other disasters. Since then, Wang Laoji has become famous, known as the Lingnan Medicine Hero, and was also summoned to the palace by Emperor Daoguang of the Qing Dynasty and was named the Imperial Hospital.
In 1828, Wang Laoji opened the first "Wang Laoji Herbal Tea Shop" in the Thirteen Banks of Guangzhou, which was well received by the neighborhood and was known as the "King of Herbal Tea".
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The brand strategy is similar, the ingredient function is similar, and the advertising function appeal is slightly different. Wang Laoji is the industry leader, the pioneer of herbal tea out of the southeast region, and an enterprise with a strong sense of social responsibility; And as a rising star, it has adopted a follow-up strategy, saying that the popular point is a copycat, close packaging, and high-density advertising ......All in all, the relationship between the two businesses is like that of Coca-Cola and Pepsi. I won't say much else, you can do it yourself, there are a lot of discussions about the two companies, I believe you will see more and more comprehensive knowledge, much more useful things than you can ask here, after all, not all have too much time to help you analyze them one by one.
Wang Laoji was originally created by Mr. Wang Zebang, and later generations honored him as "Wang Laoji". Later, the private sector was changed to state-owned, and the Wanglaoji brand was classified as state-owned, which is a brand of Guangzhou Pharmaceutical Group. After authorizing JDB to use the brand, JDB Company after years of operation, the brand of "Afraid of Drinking Wang Laoji" and "Wang Laoji" has been priceless, but Guangzhou Pharmaceutical Group has withdrawn the authorization, JDB made wedding dresses for others, and the bamboo basket was empty.
Quickly use the existing production line and sales channels to launch the herbal tea "Jia Duo Bao".
And it is the herbal tea of Dali Garden.
In terms of taste, Wanglao Jibi Jia Duobao has a heavier sweetness, and compared with the first two, honeysuckle has a heavier taste.
I prefer to drink mineral water because I can't afford herbal tea.
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Wanglaoji is a tea drink.
Herbal tea is a kind of Chinese herbal medicine boiled in Guangdong, Guangxi, with the effect of clearing heat and dampness, etc., in many time-honored herbal teas, and Wang Laoji is the most famous, Wang Laoji herbal tea was invented in the Qing Daoguang period, has been 175 years so far, is recognized as the ancestor of herbal tea, known as the king of medicinal tea, to modern times, Wang Laoji herbal tea is more with the footprints of the Chinese all over the world.
In the early 50s of the 20th century, due to political reasons, Wanglaoji herbal tea shop was divided into two branches, one completed the transformation of the publicly-owned Laopei, and developed into today's Wanglaoji Pharmaceutical Co., Ltd. ****, producing Wanglaoji herbal tea granules, and the other was brought to Hong Kong by the descendants of the Wang family, in Chinese mainland, the brand of Wanglaoji was owned by Wanglaoji Pharmaceutical Co., Ltd. ****, and in Kuangjia and regions outside Chinese mainland, the Wanglaoji brand was registered by the descendants of the Wang family.
Tips to cool down
Around noon, you should go out without serving lead, especially avoid exposure to the sun, avoid strenuous exercise and strong physical exertion, ensure the normal function of sweat glands, do not damage sweat glands, cool down with the help of natural wind, fans, etc., and the diet should be light in the hot season, and drink some porridge in the morning and evening.
You can boil some mung bean porridge at home, which is refreshing, and you can make some homemade drinks to drink, such as sour plum soup, lemonade, passion fruit, etc., which are delicious and cough suppressant, and can be drunk by adults and children.
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Summary. It is understood that after the red can Wanglaoji has formed a brand effect and wide recognition, Wanglaoji herbal tea has vigorously developed bottled Wanglaoji products, and in the process of publicity, it has continuously put the effect of preventing fire into different life scenes, further arousing the resonance of users. For different consumption scenarios, different specifications of Wanglaoji herbal tea have been launched, such as 500ml bottles of Wanglaoji, which are more convenient to carry and suitable for outdoor consumption, and large bottles of liters are more suitable for family gatherings.
The same single product with diversified sales thinking**, greatly increased the sales of Wanglaoji herbal tea, but also allowed Wanglaoji herbal tea to maintain a high growth.
In addition to the thinking of diversified development of single products, Wang Laoji has also continued to invest in product innovation, and has successively developed a lot of relatively fresh products, such as new products such as iced cold tea and sparkling drinks. In addition, there are jasmine herbal tea, black herbal tea, and different herbal tea products are aimed at different consumer groups and regions, further expanding the market proportion occupied by Wanglaoji herbal tea.
Why did Wang Laoji come up with a variety of new drinks.
It is understood that after the red can Wanglaoji has formed a brand effect and wide recognition, Wanglaoji herbal tea has vigorously developed bottled Wanglaoji products, and in the process of publicity, it has continuously put the effect of preventing fire into different life scenes, further arousing the resonance of users. For different consumption scenarios, different specifications of Wanglaoji herbal tea have been launched, such as 500ml bottles of Wanglaoji, which are more convenient to carry and suitable for outdoor consumption, and large bottles of liters are more suitable for family gatherings. The same single product with diversified sales thinking**, greatly increased the sales of Wang Lao Ji Lu Ye herbal tea, and also allowed Wang Lao to raise Ji herbal tea to maintain a high growth rate.
In addition to the thinking of diversified development of single products, Wang Laoji has also continued to invest in product innovation, and has successively developed a lot of relatively fresh products, such as new products such as iced cold tea and sparkling drinks. In addition, there are jasmine herbal tea, black herbal tea, and different herbal tea products are aimed at different consumer groups and regions, further expanding the market proportion occupied by Wanglaoji herbal tea.
**What about Wang Laoji's new honey lemon tea.
Yes, it's similar to Master Kong's.
Is it profitable to do this?
Now there are many types of beverage products, which may be available to large companies, and there is a brand and a market, but it is not recommended for small companies.
Wang Laoji is good, and the taste may be a little better. The fire is definitely good for Wang Laoji, there was a period of time when I had a toothache when I was on fire, and a can of Wang Laoji was no problem the next day.