How to run a convenience store better 100

Operational tips.

Opening a convenience store provides convenience for consumers to buy things, and it is best to ensure that the placement of the large categories of goods does not change as much as possible; The first commodity display of the store should be conspicuous, and the display should not be too large and too miscellaneous to prevent interference with the actual effect of the display; The aisles of the storefront are set at around 80 to 90 centimeters. To open a convenience store, it is necessary to reasonably arrange the time and reasonable layout of goods according to the peak of the store, and separate the hard-to-select goods from the best-selling products, so as to prevent peak consumers from filling the aisle and not conducive to other consumers' purchases; The height-to-width ratio should take care of the needs of many housewives, and the core should not be more than 165 cm high, and try not to exceed 6 floors. In addition, it is necessary to pay attention to the use of the end of the goods, given that it is the first point of the store, consumers spend the most time in this area, and should put a little best-selling products with high gross margins.

Convenience store operation secrets.

Do business from the beginning to the finest. According to statistics, only 8% of consumers spend less than 20 yuan per room in convenience stores, and most of them do not exceed 100 yuan. Therefore, convenience stores should do a good job, be sure to do a good job from a small place, and do a good job in every business.

Different from supermarkets, convenience stores not only sell daily necessities, but also can provide a variety of convenient life services, such as free boiling water, payment on behalf of mobile phones, inflating bicycles, printing digital photos, collecting dry cleaning, ordering flowers, booking all kinds of concert tickets and setting up self-service payment terminals, and even training registration, booking examination materials, etc., this value-added service of clothing, food, housing and transportation for community residents is conducive to gathering popularity. In addition, in view of the fact that the key consumer groups for opening convenience stores are students and office workers under the age of 30, and in view of the characteristics of this group of people who are easy to accept new things, have strong consumption power and pursue fashion trends, it is necessary to pay attention to independent innovation and automatic renewal in the selection of goods to integrate the main theme of fashion trends.

When opening a convenience store, it is very important to choose a good location for the store. When investing in a convenience store, choosing the right location is very important, and it is the most critical element of the success of a convenience store. The advantage of convenience stores depends on "convenience", so most convenience stores are located in areas with a high concentration of community and entertainment facilities, so that consumers can buy things easily and quickly.

Opening a convenience store has a higher return on investment than a supermarket. Generally, the gross profit of opening a convenience store is around 25% to 30%, and the highest can reach 40%. This is mainly due to the fact that convenience stores implement the operating principle of "small but fine", which is about 10% higher than the usual large supermarkets, and convenience stores are full of goods.

The goods on the market are all relatively large sales of goods, the turnover of goods is fast, the inventory is relatively reduced, and you can also get a little rebate from the supplier according to the sales volume.

Which has a higher success rate?

Why is there a chain franchise when opening a store? Because where there is demand, there is a market. Is it better to start a business and open a store to join, or is it better to open it yourself? This problem plagues many entrepreneurs, starting a business and opening a store can actually open it yourself or join it, but the probability of success is not the same.

What is the difference between starting a business, opening a store, joining and self-operated? Why is the probability of success different?

First of all, let's briefly take a look at the process of starting a business and opening a store:

1.Store location.

2.Store renovation.

3.Furnishings.

4.Business skills.

5.Operations and maintenance.

Start a business, open a store, and be self-employed:

The whole process of opening a store is very cumbersome, and some small details will affect the failure of the entire investment, such as site selection, even if you have done market research, there will still be inaccurate control of customer consumption psychology.

For example, the matching of decoration pattern and color, such as the relevant industry experience, the designer who is not experienced in the industry will only refer to other people's stores to help you design, which may not be in line with the location of your current store. For example, the distribution of goods is also very particular, and it is necessary to combine the display of human visual principles, brilliance, brand, commodities and other elements to guide consumers' psychology and behavior.

There are many details such as operation and maintenance that need to be paid attention to, and many inexperienced entrepreneurs are still confused if they fail without noticing.

Not everyone can start a business and can run it well, so there is a chain and franchise company to export experience and technical support, such as their own store experience, acquaintances or willing to spend a lot of time researching and planning to open a store can choose to be self-employed.