Are the prospects for early childhood education really that good? Is it too late to do it now?

I haven't been engaged, but because our country has liberalized the two-child policy, more and more parents are paying more attention to their children's education, and I personally think the prospects are still good. If you want to engage in this area, it is recommended to learn more about the Internet, and then ** under the investigation, you can make a plan, of course, you want to engage in this direction, you must first have a full understanding of this industry. Don't fight unprepared battles.

The unique curriculum system and excellent teaching quality of "Smart Tree" have been widely affirmed and praised by many students, parents, schools and kindergartens, and leaders of education and training institutions across the country, and have won a good brand reputation.

"Smart Tree" is a professional brand engaged in early childhood education, with happy and scientific children's potential development education as the leading. It has developed a complete educational chain from the mother's pre-pregnancy period to the child's 12-year-old age.

The smart tree curriculum system mainly includes whole-brain happy enlightenment courses, children's left and right brain thinking development training, happy little dancing stars, happy sensory integration training, and original ecological baby happy swimming. Smart Tree has established close cooperative relations with many units such as China Preschool Education Association, Early Education Research Institute, China Education Society, Beijing Academy of Education Sciences, Foreign Research Society, Chinese Dancers Association, ** TV Children's Channel, etc. It is a professional brand engaged in early childhood education, and is dominated by happy and scientific children's potential development education.

It has developed a complete educational chain from the mother's pre-pregnancy period to the child's 12-year-old age.

Smart Tree has created a number of training and education bases across the country, cooperated with nearly 600 preschool education institutions, has nearly 400 education partners and franchisees, nearly 400 regional first-class businessmen, nearly hundreds of thousands of students, and more than 1,000 education and teaching experts and teachers. It has gradually become a leading brand in China's children's education industry.

Since the full opening of the second child in 16 years, the capital market has been looking at the fat of early childhood education, but the data of 17 years is not as optimistic as the experts and the headquarters promised.

1.After the opening of the second child, the number of newborns decreased year-on-year, indicating that the base of children who can participate in early education in the next 2-3 years is decreasing;

2.In other words, the boss's surname is out of money, because early education is a complete market economy, and there is no state subsidy to primary and secondary schools, parents and children do not have to go to early education;

3.The early education wind has been blowing for two years, and the early investors have already occupied the market, and now it is too late to make a move;

4.Early education and early education market segments (training classes, tutorial classes, picture book museums, ecological education, parent-child activities, water education) and other forms of early education are saturated in first- and second-tier cities, and they have to sink to fourth-tier cities.

I haven't done it, but in terms of the current society, it is very promising and supportive.

The scale of the early education industry has achieved rapid growth

Although the birth rate of newborns has dropped sharply in recent years, the overall size of the new birth population is large, and with the increase of people's income level, parents' awareness of early childhood education and education consumption have increased, which has greatly promoted the development of the early education market. Parents' understanding of the necessity and methods of infant education is the core element that constitutes the demand of the early childhood education industry. The higher the parents' recognition of the necessity and effect of early education, the higher the rigid demand of the early education industry.

With the continuous improvement of national income, the upgrading of the consumption concept of a new generation of parents, the national liberalization of family planning policies, and the continuous introduction of favorable policies for the preschool education industry, driving the continuous expansion of the preschool education market, creating a good start for the early childhood education market, China's early education industry has entered a stage of steady development.

From 2015 to 2020, the market size of China's early education industry has increased year by year, with an average annual compound growth rate of high; In 2020, the market size of China's early education industry reached 303.8 billion yuan, an increase from 2019, and the growth rate decreased slightly compared with previous years due to the impact of the epidemic. The market size of the early education industry has increased by more than 10% for many years, and it is expected to exceed 327 billion yuan in 2021.

The early education curriculum is diverse

In the early education industry, nearly forty percent of parents choose offline institutions, and parents choose a combination of online and offline. Parents pay attention to their children's experience of early education courses, and offline institutions have more advantages than online and can meet the needs of parents.

However, due to the impact of the epidemic, it has stimulated the further development of ** education, and with the development of the digital economy, the companionship of online early education courses has become prominent, and online early education courses have become the choice of many parents.

Note: Sample size n = 1644; Survey time: April 2021.

Demand trend: AI technology + online + offline integration

With the maturity of artificial intelligence and its continuous penetration into vertical fields, more and more AI technologies have been moved to the iterative development of early education products. The development trend of the early education industry is mainly reflected in the following points:

——The above data and analysis are from the Prospective Industry Research InstituteAnalysis report on the development prospects of China's early childhood education industry and investment strategic planning

The support of national policies for the early education industry, the society's demand for high-quality talents and the improvement of national awareness of early education have increased the proportion of national investment in education year by year, thereby promoting the development of the early education industry. In 2020, the market size of China's early education industry reached 303.8 billion yuan, a year-on-year increase, and the market size is expected to reach 327.6 billion yuan in 2021. Although there is still a big gap between China's early education industry and foreign countries, the market development potential is still quite huge.

With the new generation of parents attaching importance to their children's education, the scale of the early education market will rise significantly.

China's early education industry officially started in the 90s of the last century, in 1998, the first early education center was established in Beijing, after which the development of China's early education industry showed a blowout trend, in 2002, there are more than 100 early education institutions in Beijing alone, but after entering 2003, because the early education industry is in a completely competitive environment, the pressure on the survival of enterprises increases, the number of new brands is reduced, and the early education brand that can be joined is gradually emerging, the industry as a whole is developing rapidly, but the market performance is chaotic, after 2010, Post-80s parents pay more and more attention to early education, and the development of early education is gradually maturing. What are the well-known early education brands in China? In 2021, the list of the top ten early education brands in the country has been updated, among which Sports Baby has always ranked first.

It's very profitable, as long as you can get it.