Chevrolet s new Copache is actually a rebranded Baojun 530, is this a successful counterattack?

Recently, a new definition of General Motors has been popular on the Internet, netizens: General Motors is "universal". However, how did this come about?

Chevrolet's new generation of Copacz, as a brand of General Motors, is also produced in China, known as the domestic "Chevrolet Copacz". Although it is domestically produced, it does not seem to be sold domestically, but exported to the South American market. However, consumers do not want the new Chevrolet Copache to be sold in the domestic market, and it turns out that it does not plan to sell it in the domestic market, because netizens found that the Chevrolet's new generation of Copache was actually replaced with the standard Baojun 530, which surprised many car fans, friends and consumers!

Chevrolet and Baojun are brands of General Motors, and General Motors has listed Baojun as one of the four major automobile brands in China alongside Chevrolet, Buick and Cadillac. And this new Copache is created on the same platform as the Baojun 530. If you look closely, it is really very similar, the only difference is that the front grille and logo of the two cars are different.

Netizens said: This GM is really good at playing, basically changing the standard and playing the world!

From the point of view of appearance, the overall styling design of the new Copache is basically the same as that of the Baojun 530, but the blackened grille of the new Copache looks more sporty. Now there are only five Baojun 530** in the range of 10,000 in China, and the price of the current Kopache is 10,000, and it is estimated that the ** Kopache is a little more expensive than the current one, because the new Kopache provides two models: 7 and 5 seats. It is powered by an engine with a maximum power of 150 horsepower.

In terms of transmission, the new Kopache will be mated to a six-speed manual or CVT gearbox. Compared to the Baojun, it uses a dual-clutch gearbox, which is more advanced.

However, many netizens say that Baojun is a domestic car brand in China, some say that it is a brand of SAIC-GM-Wuling in China, and some say that it is a joint venture of SAIC, GM, and Wuling Baojun Automobile. Let's just think it's a domestic brand, after all, Chinese people have always thought so. Therefore, many netizens say that Baojun's cars are not good-looking, but in fact, we look at foreign cars too much.

And since the appearance of the Chevrolet new Copache, netizens have said that it is ugly, that is because the new Copache directly borrowed the shell of the Baojun 530! If there is no current Baojun 530, just looking at the Chevrolet new Copache no one should say that it is ugly! In the final analysis, Chinese people still have very big opinions about their cars.

And the Chevrolet new Copache turned out to be directly holding the Baojun 530 after changing the brand, which became the so-called --- General Motors is "universal"!

Calculate. In the future, the Baojun 530 will also be replaced with two other brand logos, in addition to the Baojun logo itself and the Chevrolet just mentioned, as well as the Wuling and MG logos, both of which will use the prototype of the Baojun 530 to be sold in many countries around the world.

Sort of, the ugly duckling has turned into a white swan, which is more successful.

No, there is still no essential change in terms of technical nature.

Counted, it has changed a lot after the change.

In a way, it was a success.

The Baojun 530 will also be replaced with two other brands.

As long as you can sell the car, there is no problem with changing it to any logo.

This is a marketing strategy, and there is no counterattack that is not counterattacked.

Personally, I think it's still a smarter approach.