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1. Cover design
The cover design is the book binding design.
The façade of art, which reflects the content of the book through the form of artistic image design. In today's dazzling sea of books, the cover of the book plays a silent salesman's role, and its quality will directly affect people's desire to buy to a certain extent.
Graphics, colors.
and text are the three elements of cover design. According to the different natures, uses and readers of the book, the designer organically combines the three, so as to show the rich connotation of the book, and present it to the reader in a form of conveying information and an aesthetic sense.
Second, the title page design
The title page is an evolving need for modern book binding design. A book with good content lacks a title page, which is like a white jade flaw, weakening its collectible value. People who love books will cherish a good book, and often like to write some feelings or words and other aphorisms in the book, if the title page is missing in the book at this time, how much regret.
3. Illustration design
At present, the illustration design in the book is mainly the creative draft of the art designer, photography and computer design. Photographic illustrations are very realistic and undoubtedly very popular, but the printing cost is high, and some illustrations are limited by conditions and are difficult to achieve through photography, such as science fiction works, which must be created by art designers or computer design. In some ways, hand-painted works are more artistic, or not as good as photography.
In short, each has its own strengths.
Regarding the three main elements of book binding design, Qingteng will share with you here. If you have a strong interest in page layout, design, graphic processing, etc., I hope this article can be helpful to you. If you also want to know more about graphic design.
You can click on other articles on this site to learn.
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The cover is the face and appearance of a journal and magazine, which directly shows the spirit of the journal. There are four basic types of cover designs:
One is the portrait cover, most of which are **, this kind of cover highlights human nature, and almost all women's magazines and fashion magazines design covers in this way.
The second is a combined cover, which is composed of symbols, text, illustrations and other elements.
The third is the text cover, only the use of text composition can also design the cover, but also to create a colorful style, such as computer journals more and more tend to use only Chinese and English words and numbers to form the design theme.
Fourth, it is a graphic cover. Compared with the proliferation and monotony of **, the main picture created by computer drawing and other artistic drawings is always full of artistry and individuality, which is especially suitable for expressing the unique appearance of the periodical.
So, what are the basic elements of a good magazine cover design? Zhonghui design details:
The idea is novel and in line with the premise of the theme of expression, in line with the fashion trend of the times, and not conventional. Respond to the voice of the moment and resonate with the **, so as to achieve a better communication effect!
Design the configuration. The meaning of the configuration of the elegant cover design is that it refers to the pattern or structure, the second refers to the text arrangement, and the third refers to the coordination between elements such as the first one. Commonly known as "good looking".
In the computer age, there are all kinds of ideas for the text of the cover design. Through computer special effects processing, kaleidoscopic effects can be achieved. But no matter how it changes, the cover text should be subordinated to the overall situation of the overall design, commonly known as the big effect is better.
Fresh colors. In the design of periodicals and magazines, the use of color is an important aspect that cannot be overlooked. The issue of color in graphic design is a very professional science, and it is impossible to talk about it here. Recommended reading: Very comprehensive! Designers must know the concept of color.
Color is the first key to attracting people's vision, but also the focus of a journal cover design, rich in personality color, often more quickly catch the reader's attention, color by combining specific images, the use of different tones, so that the audience has different emotional reactions and psychological associations, establish your journal image, produce a pleasant sense of intimacy.
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From the perspective of the content of book binding design, book binding design refers to the artistic design of the book's opening, binding form, cover, waist cover, font, layout, color, illustration, as well as paper materials, printing, binding and craftsmanship.
From the perspective of the category of book binding design, book binding design is the whole design process from book manuscript to book publication, from the flattening of the book form to the three-dimensional process, which includes the systematic design of artistic thinking, conceptual creativity and technical communication techniques.
From the perspective of the process of book binding design, book binding design refers to the complete design process of selecting paper, cover materials, determining the folio, font, font size, design layout, deciding binding method, printing and production methods, etc.
Design History]:
Ancient Chinese books do not have the word "binding", but binding, that is, the general term for the artistic design and craft production of sock beams. The Qing Dynasty bibliophile Sun Qingzeng[1] discussed the art of binding in the Minutes of the Book Collection: "Binding books should not be beautifully ornamented, but should be protected in a proper way, with an elegant style, appropriate thickness, and delicate and uprightness.
That is, the principle of book binding is to protect the integrity of the book, so that the reading function and aesthetic requirements are dialectically unified, and it is by no means simply decorative. This principle is still relevant to modern book binding.
Design elements]: text, graphics, color, composition.
Binding]:
1.Scroll binding, which is an ancient form of binding in China, is characterized by the convenience of preservation after being rolled up in long forms, such as the scriptures of the Sui and Tang dynasties.
2.After folding, it is improved in the form of scroll binding, and it is characterized by flipping through one reverse and one right, which is convenient for flipping.
3.The whirlwind pack is improved on the basis of folding, and is characterized by stacking paper like tiles, and it also needs to be rolled up for storage.
4.The butterfly is a book page that is folded in half and glued together, like a butterfly's wings, but it is very firm without threads.
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Common flat burial book binding includes: cover, cover, back cover, spine, spine, letter, binding, incision, 、..
I don't need to explain more about the front and back covers
Cover: It is the cover on the outside of the book for super protection.
Spine: The side of the book that connects the front cover and the back cover is the side of the book that we see.
Lekou: It's an extension of the cover of the book and then folds up the key back to the book, and the general writer introduces it or something.
Others look at a ** those parts in that know to rely on, the design generally rarely involves these places.
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Book design refers to the design of all the contents of the book, such as structure, form, cover, material, printing, binding, and binding, so as to make it a functional carrier to meet the needs of readers. It includes practical functions, artistic aesthetic skills, and social education functions.
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