The clothes in the mall are so expensive, who are they sold to? What are your insights?

They are all sold to those who have money, they may be sold online, they may be worn by the merchants themselves, they may be sold to those who do not understand the brand, and they may be sold to those wholesale markets.

Of course, it was sold to some rich people. My opinion is that the ** of these clothes is set so expensive, just to sell them to the rich, because ordinary people can't afford them at all, and they can't afford to consume them at all.

Sold to some high-income people, I think although clothes are more expensive, but because these people's income is relatively high, they can also meet the demand for clothes, because the style is good-looking, they will buy it.

The difference between clothes in ordinary shopping malls and large shopping malls is: the difference between brands, fabrics and facades.

Everyone knows that the clothes in the mall are generally more expensive than the clothes in the market, and the first reason is that the clothes in the mall are generally branded, and they are all designed by well-known designers, or well-known brands.

Therefore, the clothes in the shopping mall are generally sold at brand prices, but the market is different, and the clothes of 100 yuan in the market are generally pirated.

If you want to Chang Shu, it is some unknown small brands, which directly saves the designer's cost, and the ** of the clothes is naturally cheaper.

**Different clothes, there must be a difference in the fabric, everyone should have had experience in bargaining, generally at this time, the salesman will definitely say that you touch it, the fabric will know that the fabric is better, and money is indispensable.

Shopping malls regardless of geographical location.

In terms of the perfection of the facilities and the overall environment, the conditions are better than the market, so the façade of the shopping mall must be higher than the market price.

From this point of view, the clothes in the mall will naturally be expensive for Qi Xun, but some clothes in the mall are sold for tens of thousands, relatively speaking, 1000 yuan of clothes is still cheap.

Basic Information. This is the 3 differences between the 1000 yuan clothes in the shopping mall and the 100 yuan clothes on the market, in fact, it is not the first thing to pay attention to when wearing clothes, it is comfortable, in fact, it is good to look at the high shed, if you meet this condition.

The reasons why some clothes in the mall do not have ** Zen loss may be as follows:

1.The clothes are new and not yet priced. During the sales process, merchants may adjust based on market feedback and sales, so mark a lower tentative first to test market acceptance.

2.Clothes are samples or second-hand items and there is no definite selling price. In this case, the merchant may put the clothes at a fixed price or auction** instead of labeling**.

3.The clothes are opaque, and the merchant is worried that the price is too high and He Shen will scare away customers, so they choose not to indicate **, but to attract customers to buy through discounts or **.

4.Clothes are branded products, **Varies by brand and model, and the merchant may inform the price at the time of purchase based on the model and brand.

5.Clothes are niche brands or designer models with a small market audience, so merchants may choose not to label** to attract customers who are willing to buy.

It should be noted that if there is no clear price of clothes in the mall, consumers need to communicate with the merchant when purchasing** to ensure that they can accept ** before purchasing.

Fear that consumers will think that clothes are expensive. Because if the clothes in the mall are clearly priced, many customers will think that the clothes are very expensive. This is a psychology of consumers, no matter how much the price is marked, consumers feel that it is not expensive, so many businesses have formed this kind of price tag, low discount, and then sell to consumers.

Summary. Dear, I'm glad to answer for you. The cost here does not only refer to the raw materials and production costs of a garment, the main reason for the high clothing in the mall is closely related to the cost used in the sales process.

Many clothing brands want to expand their market scale in China and let their clothing stores seize as much market share as possible, so they must open more stores to expand their brand influence! Any brand that wants to enter a shopping mall or shopping center needs to pay a certain rent, and now if you want to rent a small store in some core business districts, you need at least four or five hundred thousand a year, and some large stores need millions a year. On the one hand, in order to attract big brands to settle in, shopping malls often give these big brands some rent concessions, and will also propose a joint venture deduction business method, that is, to extract a certain percentage of the store's income as rent.

On the other hand, if ordinary brands want to settle in, they not only need to pay a large amount of rent, but also rarely enjoy the rent subsidies that these big brands can enjoy, which undoubtedly increases the rent pressure of ordinary brand clothing stores. Add to that the constant labor costs and other costs, as well as utilities and other expenses. It can be said that every time you buy a dress from the mall, you are paying for everything.

Why are clothes sold so expensive.

Dear, I'm glad to answer for you. The cost here does not only refer to the raw materials and production costs of a garment, the main reason for the high clothing in the mall is closely related to the cost used in the sales process. Many clothing brands want to expand their market scale in China and let their clothing stores seize as much market share as possible, so they must open more stores to expand their brand influence!

Any brand that wants to enter a shopping mall or shopping center needs to pay a certain rent, and now if you want to rent a small store in some core business districts, you need at least four or five hundred thousand a year, and some large stores need millions a year. On the one hand, in order to attract big brands to settle in, shopping malls often give these big brands some rent concessions, and will also propose a joint venture deduction business method, that is, to extract a certain percentage of the store's income as rent. On the other hand, if ordinary brands want to settle in, they not only need to pay a large amount of rent, but also rarely enjoy the rent subsidies that these big brands can enjoy, which undoubtedly increases the rent pressure of ordinary brand clothing stores.

Add to that the constant labor costs and other costs, as well as utilities and other expenses. It can be said that every time you buy a dress from the mall, you are paying for everything.

You've done a great job! Can you elaborate on that?

Sometimes the material of the clothes is different, and the cost of the clothes is composed of many factors. Because the fabric is expensive, you can't sell it at the price of the clothes themselves, because selling things is to make money, and you can't sell them at your own price, so the clothes are so expensive!

In addition to the reasons for inflation, low production, and high costs, which many respondents said, there is also the problem of the manager's own philosophy. The mainstream idea of making clothing before is to run at a low price, whether online or offline, hang a brand fracture clearance, someone will come to grab it, and now this routine is not so effective, the feeling of doing online ** The more q the lower it is, few businesses can afford it;The customer traffic is not as high as before, and it is becoming more and more difficult to seize the market by relying on the best battle Q. Since you want to seize the market can't grab, it is better to make high profits, come to a "pit" one, every profit is enough, of course, the premise of this model is that the quality of clothes should be good, and the service should be in place.

Whether online or offline, there are merchants who have occupied the market by ** war, you feel that a few hundred yuan is expensive, you just look for a low price to buy, take a while to definitely find a cheap copy of what you want I am like this, I don't pay much attention to the quality and appearance of clothes, someone questioned me, I used ** to shut him up.