Booth design concept and design concept, exhibition hall design concept and design concept

The design concept and ideas of the booth are mainly determined according to the user's industry and product characteristics, and ultimately the brand effect should be realized.

The design concept and design concept of the exhibition hall include: science and technology, sustainable development and green economy of rational life, people, plane space, three-dimensional space and time and other elements, among which in the design of the exhibition hall, the biggest artistic factor is the human factor.

The design of the exhibition hall is a complex system function, which is not a separate interior design project, but must also be negotiated with the marketing department of the enterprise and brand to determine the direction of the design.

The design of the exhibition hall not only completes the display of the major systems and settings of the smart home in the space, but also works the atmosphere and quality of the space.

The way of thinking about the design of the exhibition hall is different from that of the house, which must first understand the needs of the customer and then express it through the designer's approach, and the exhibition hall is to present the best things and then choose.

The design concept is the leading idea established by the designer in the process of conceiving the space work, which gives the work cultural connotation and style characteristics. A good design concept is crucial, not only because it is the essence of the design, but also because it makes the work personal, professional and different.

Example: Interior design elements.

1. Space elements: space rationalization and giving people a sense of beauty is the basic task of design, we must have the courage to explore the new image of the space given by the technology of the times, and do not stick to the space image formed in the past.

2. Color requirements: In addition to the impact on the visual environment, indoor color also directly affects people's emotions and psychology. The scientific use of color is conducive to work, health and color treatment can not only meet the functional requirements but also achieve beautiful results.

In addition to the general color laws that must be observed, interior colors also vary with the aesthetic changes of the times.

3. Light and shadow requirements: human beings love the beauty of nature, and often introduce sunlight directly into the room to eliminate the sense of darkness and closure in the room, especially the top light and soft scattered light, so that the indoor space is more intimate and natural. The change of light and shadow makes the interior more colorful and gives people a variety of feelings.

4. Decorative elements: The indispensable building components in the overall indoor space, such as columns and walls, should be decorated in combination with functional needs, which can jointly constitute a perfect indoor environment. By making full use of the texture characteristics of different decorative materials, you can obtain a kaleidoscopic and different styles of interior art effects, and at the same time, the macro ruler can also reflect the historical and cultural characteristics of different places.

Second, the basic principles of interior decoration design.

1. Interior decoration design should meet the functional requirements of useInterior design is to create a good indoor space environment for the purpose, to meet the requirements of people in the indoor production, life, work and rest in the first place, so in the interior design to fully consider the use of functional requirements, so that the indoor environment is reasonable, comfortable and scientific;

It is necessary to consider the rules of people's activities and deal with the spatial relationship, space size, and space proportion; Reasonable configuration of furnishings and furniture, properly solve indoor ventilation, lighting and lighting, pay attention to the overall effect of indoor tones.

2. The interior decoration should meet the requirements of spiritual function.

Interior design must consider the requirements of mental function (visual reflection of psychological feelings, artistic infection, etc.) while considering the functional requirements of use. The spirit of interior design is to affect people's emotions, and even affect people's will and action, so it is necessary to study people's cognitive characteristics and laws; the study of human emotions and will;

Studying the interaction between people and the environment. Designers should use various theories and means to impact and influence people's emotions, so that they can be sublimated to achieve the desired design effect. If the interior environment can prominently indicate a certain idea and artistic conception, then it will produce a strong artistic appeal and better play its role in spiritual function.

Booth design and construction company is a professional booth design company, for countless well-known enterprises successfully opened a number of exhibitions, the design of simple, fashionable and practical booths, not only for many enterprises to bring an excellent exhibition environment, at the same time to improve the company's product visibility, orders increased significantly, is a lot of the world's top 500 enterprises to participate in the exhibition company. In order to help exhibitors achieve the purpose of publicity and marketing, they can achieve perfect matching in many aspects such as layout, color, lighting, charts, exhibition racks, exhibits, and exhibits. Everywhere shows the strength and professional design ability of big-name exhibition companies.

Clause. First, the design is simple and bright Everyone knows that the audience is walking in a hurry, and can only accept a very limited amount of product information in an instant, if it can't instantly attract customers, it will not be interested in the product. Concise, clear and self-explanatory, it is an excellent way to attract customers.

Clause. Second, the theme of the exhibition clearly expresses the clear communication of the theme of silver and silver information is left to the basic impression of the exhibitors, Yu Bo orange audience at a glance to understand the focus of the product in the first place, which should be shown from the coordinated color, layout and chart, the more unified the impression is the more impressive the audience. Clause.

3. Highlight the product center and focus booth to be able to highlight the focus of the exhibits, with the focus to attract the attention of the audience, the company's professional designers through the layout, location and lighting and other technologies to highlight the key exhibitors. Clause.

Fourth, from the perspective of the audience to do the design, especially some traditional palaces or banks and other booth design, the requirements have the characteristics of spectacular and majestic, eternal, but the design can not only consider these, but also pay attention to the audience's feelings and reactions, this kind of design is designed from the perspective of the audience, then it is easy to resonate and pay attention to the audience, leave a deeper impression.

How to establish the framework of the display plot is the key to the display design, which determines the direction of the design. The design concept must be based on a certain theme, in the initial stage of basic functional design, we must first understand and discuss what information the company wants to convey to the visitors, so as to determine the big theme and style of the display, a good display theme must be able to directly express the content of the exhibition, and can create a special exhibition atmosphere, effectively attract customers to achieve the purpose of publicity and sales.

Secondly, it is necessary to divide the small themes that complement the big theme, as well as various related items, which should not only obey the overall style, but also have their own unique ideas, which can become a wonderful local point. These highlights, when combined with the overall style, become a frame for showing the plot, just like the plot in movies and plays. From this point of view, the basic design is started by considering the spatial planning of the site and the arrangement of the modeling structure.

In addition to the presentation intention of each project, the relationship between the sub-topics is also the focus of the discussion, and the relationship between the sub-themes is also closely related to the style of the exhibition space.

1. Clarify the style and development direction of booth design: display display, lighting, color design collocation, space function division and exhibit selection are designed around the style to be highlighted, so that the design effect can better serve the business.

2. Clarify the characteristics and advantages of the product, and deal with the relationship between the booth design and the product: combine the characteristics of the product to display the products in different areas, and combine the characteristics of the series of products to design the showcase and arrange the surrounding environment, so as to better set off the product. Sakura old.

1. The role of booth designBooth designThe role of booth design in the exhibition has a variety of forms of expression, and different forms can bring different experiences to consumers. 2. The selection of exhibits In the process of designing the booth modeling, the exhibition designer will compare and select according to the attributes of the exhibits, which requires the designer to have a full understanding of the exhibits, and analyze the visual habits of the viewers through the audience, so that the audience can choose. 3. There are many factors to be considered in the design of the booth, including the purpose of the exhibition, the form of the exhibition, the exhibits, the time and other factors.

4. The layout of the booth is related to the nature of the exhibition and the nature of the exhibition. When designing, it should be rented purely according to the nature, type, content, area and time of the exhibition. Fourth, based on the exhibited goods, the artistry of the design.

The appearance of the booth design is to improve the corporate image of the exhibitors and promote the company's products to the outside world. In the early stage of the exhibition, a booth design plan is required, which will lead the exhibitor to complete the whole process of booth design, and the plan will be designed and built by a professional exhibition design company. Designers must understand that exhibition design is an important part of exhibition work, but it is not the whole of exhibition work; It must be understood that the design of the exhibition is not the purpose of the exhibition, but only a means to achieve the purpose of the exhibition; It must be understood that exhibition art is to express abstract exhibition intentions by concrete means, and then the exhibition function cannot be erased by art.

The principle of purposeExhibition planning starts from the selection of exhibition objectives and is implemented in the realization of exhibition objectives, which is reflected in every design detail.

Following the principle of purpose, designers should deal with the following relationships: handle the relationship between exhibitors and designersExhibition design requires that the designers not create a work of art according to their own ideas, but require designers to use technology and creativity to reflect and express the intentions, styles and images of exhibitors, so as to achieve the purpose and effect desired by exhibitors. Handle the relationship between art and the exhibitionNo matter what kind of design techniques and techniques are used, no matter what kind of background (including exhibition shelves, props, and decorations) is used, the protagonist is the booth and the exhibits, and it cannot dominate the crowd.

The content of the exhibition should not be constrained by the means of expression, and the booths and exhibits should not be highlighted and ignored. The quality of the design does not depend on how much money is spent, not whether it meets the artistic standards, but whether the booth can reflect the image and intention of the exhibitors, whether it can attract the attention of visitors, and whether the exhibits can reflect the characteristics and advantages. The structure of the booth should be simple, and it can be slowly assembled and disassembled within the specified time.

The construction time is usually determined by the exhibition organizers. Designers should know the construction time before starting the design.