How Google inspires creativity in employees20

How can Google managers win the hearts and minds of their employees?

Even among Internet companies known for their innovation, Google's innovation is second to none. Whether it's a search engine, a Gmail mailbox, a web documenter, Google Earth, the Android mobile phone operating system, and the hottest "cloud computing", Google is at the forefront of technology. Google is the quintessential technology leader, proving that technology can not only influence corporate strategy, but also technology itself is strategy when it is strong enough.

Famous management guru Thomas? Davenport and Barra? Yair took a closer look at Google and wrote the article "Demystifying Google's Mechanism of Innovation," published in the Harvard Business Review.

The secret to Google's innovation is that Google's platform is essentially an innovation hub. Different third parties can access it here, develop new app products that incorporate elements of Google's functionality, and test and market their products to users.

In other words, Google is not innovating on its own, but is committed to creating an innovative "ecosystem" where positive interactions between Google, third-party innovators, users, and advertisers create a virtuous circle that benefits all parties, especially Google. As the owner and operator of this ecosystem, Google is able to control the development of its ecosystem and earn a very high percentage of revenue from it because every hail transaction in the town is through Google's platform.

In terms of timing, Google has a policy of including innovation in employees' working time budgets, requiring technicians to spend 80 percent of their time on core search and advertising businesses, and the remaining 20 percent on the Michsail technology projects of their own choosing, forcing employees to free up time for innovation. Google is good at taking advantage of failure and chaos to quickly launch a large number of innovative products, which may not be perfect, but Google will let the market choose, so that the cost of failure of innovation is also minimal.

The company culture that inspires creativity Google truly treats employees as its most important asset in action, providing employees with many opportunities to stimulate intelligence and creating a great knowledge work environment to attract the brightest minds with a unique company culture. Traditionally, the ideation process for ideas is chaotic, but Google balances this disorganization with a data-driven creative evaluation process, which places a far greater emphasis on analytics and data than most other companies.

Read this set of articles carefully, and you will find that Google's innovation is by no means the work of two technical geniuses. Google does have a lot of technical genius, but the roots of Google's innovation are a good "innovation ecosystem" and related human resource support.

You can communicate in detail, thank you!

For modern enterprises, corporate training has become a means and tool for continuous learning and innovation, and training is very important for the realization of team goals. In the team, a positive training atmosphere should be created so that team members are happy to train and confident that they can do better. Enterprises should implement employee education and training in a planned manner while producing and operating, and make the enterprise a learning-oriented enterprise.

A sound management system and a good incentive mechanism are the internal driving force for the formation and maintenance of team spirit. An effective team must establish norms that are sound and conducive to the organization, and encourage team members to agree with the norms and follow them. It is necessary to establish a scientific salary system and a fair assessment and promotion system, in the implementation of incentives, to fully consider the diversity of human needs, incentive forms to be rich and diverse, pay attention to both spiritual incentives and material incentives, whether positive or negative incentives should be timely, so as to promote the continuous development of the team.

A team is like a regiment in a battle sequence, with long guns and short cannons ready one by one, and not everyone can charge with pistols, nor can everyone fight with machine guns. In the team, there must be members with their own characteristics, some members are good at mining new customers, some members are suitable for long-term, and some members maintain customers, only in this way give full play to the advantages of members, and form complementary capabilities and resources to achieve the final victory. is like the four masters and apprentices in Journey to the West, if each of them is a brave and ruthless Monkey King, it is impossible for this team to complete the task of learning from the scriptures in the end.

In order to play an efficient role in the team, we must carefully select people in the construction of the team, an ideal team is like a machine that is running at high speed, it must be composed of various parts, and the components can only play its role if they are installed on the machine, if they are only scattered parts will have no value, this is the division of labor and responsibility. Emphasizing the division of labor and responsibility is to let everyone in the team maximize their role and work in unison to ensure the successful completion of the goal.

A soldier is a bear, and a nest of bears will be a nest, and an ordinary and mediocre leader cannot bring out the so-called tiger and wolf division. Therefore, a good team must have a good manager. His business ability is not necessarily the most outstanding and strongest one, but he is the most special one who can firmly control a group of people, his ability to coordinate and organize and gather people to inspire morale must be the strongest, because of his existence, cohesion, trust and collaboration ability in the team, in order to play the greatest effectiveness.

The most important thing to build a good team is to select people. A team of the best people is not necessarily the best; As long as a team composed of a group of people with mediocre qualifications can give full play to the enthusiasm and expertise of the team members, they can form a team with high combat effectiveness. Among them, the manager's personality charm, management coordination ability and selection vision will play a key role.

I started from a young age and have been training since I was a child. When people reach it, it is difficult to train. For example, let's talk about selling goods, how many ways do I say to sell goods?

Or to put it another way, what is the reason for the success of the sale of goods and the increase in sales? What are the reasons? Older people are very resistant to such questions, so try it and see if you can come up with an answer.

I don't know why I resist like this, maybe I didn't develop the habit of thinking, and I get a headache when I think about it. Therefore, it is necessary to train and develop habits from an early age.

This requires the vision of managers, to be good at observing and discovering all kinds of talents who do have expertise, let them show their talents, and have a place to use, and naturally form a team of eight immortals to show their abilities.

The team is the stage of each member, individual respect and satisfaction is inseparable from the team this collective, in the team to regularly advocate a good team atmosphere of gratitude and care for others, respect the self-worth of employees, the team value and the self-worth of employees are organically unified, through the implementation of good work benefits, improve the working environment, job transfer and other means to make members feel the fun and challenge of work, so as to improve the work efficiency of the team.

Among the team members, it is not enough to have the ability to work, but also to take into account the mental aspects, such as morale, fighting spirit, will, tenacity, etc. A good team must have strong cohesion and tenacity to not admit defeat in order to work together to achieve the goal.

The goal mentioned here refers to the common goal of the team, if there are people in the team who disregard the interests of the team for their own selfish interests, it is definitely not possible, only when everyone's goal is the same, the team can play the role of 1+1 2.

Only outstanding people with the same interests, like-minded ideals and goals can form an efficient team together. The heart is thinking in one place, and the entrepreneurial spirit of the people's hearts will definitely create a world myth. Do extraordinary and amazing things, and get twice the result with half the effort.

In addition to the guidance and management of the management of employees, you can also manage the computer operation behavior when you go to work.