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Tmall operation, JD operation, e-commerce operation interview, common 15 questions.
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1. What do you think is operation?
Divided by operation position, operation includes product operation.
User operation, content operation, new ** operation, event operation, community operation.
data operation, etc.; According to the division of operational responsibilities, operations include new acquisition, coarse activation, retention, transformation, fission, etc.
2. What are your good ways to attract new users?
Based on past work experience, 19 new acquisition channels are summarized, including free, paid, short-term effective, long-term effective, online and offline.
To give a few examples: free gadget marketing, business development; Paid ones include SEM and soft advertising; Short-term effects include viral fission; Creative marketing and content marketing that works for a long time.
According to our products and target audiences, the channels can be screened first, and then the channel growth experiments can be carried out separately to find the core channels, continuously improve efficiency and reduce costs.
3. How to effectively activate users?
Effective activation refers to the fact that the user truly becomes an effective user of the product by completing the "key behavior". In other words, as long as a new user has this behavior, there is a high probability that they will stay, be active for a long time or pay immediately! The first step in boosting activation is to determine what exactly this "key behavior" is!
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The interviewer will ask you about your work experience related to the job, and it will not usually involve your personal interests, hobbies, family and friends, unless these are very relevant to the job you are interviewing for.
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Who knew that after the interview, Piqin would give you the questions you would need during the interview with a hand-holding position operations assistant? But there must be one thing that needs to be asked, that is, your opinion on the job of an operations assistant, if the view of the work is not correct, then your work will definitely be improper in the future.
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What does an e-commerce operations assistant do:1.Assist in the processing of products required by the department's e-commerce platform and optimize product information;
2.Assist the department to complete all the process transactions in the daily work business;
3.Assist the customer service department to handle the online store, process orders, and after-sales;
4.Communicate with the product, warehouse, and customer service departments on behalf of the operation department to ensure accurate and smooth information;
5.Assist the operation department in emergency matters that need assistance from various platform stores;
6.Assist department colleagues to achieve internal and external communication and administrative matters;
7.Other related work of the operation department.
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There will be no e-commerce operations assistant contentResponsible for the regular update of the store, promote the store marketing activities, and maintain the normal operation of the store for the operation of the store;
Be able to put forward suggestions and marketing activities for store operations, and be able to plan store and product promotions, regularly understand the sales status of the store, and do a good job in the management and analysis of the sales target of the store;
Accurately communicate event information to products, customer service, and design.
monitor the implementation of activities and make timely corrections and adjustments;
Data reports on marketing activities, transactions, commodity management, and competitive equivalents;
Market analysis of products, maintenance and management of high-quality products;
Mainly responsible for the order conversion rate.
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1. Data tracking
Check the store to see if there are any violations or demerit records. Count the data of the previous day, such as the main promotion, sub-promotion, through train, overall store data, etc.
2. View real-time data
3. Paid promotion
Make a paid promotion plan, mapping and spending plans, and a process of product launch. After the baby is released, call people into the store every day to browse and increase popularity. Associate the new product with the good product sold in the store, so that the customer association sales break zero.
Fourth, event planning
Under normal circumstances, during the period when there is no activity, you can do some ** sexual activities in your own store. If it is an official event, then give some gifts related to the event, such as free order, **, etc. If there is a lot of single product traffic, do some associated sales, check if there are activities to participate, and do some store activity discounts on Weitao and content since.
5. Handling of medium and negative reviews
Call ** to communicate with the customer, understand the actual situation and make a report to make statistics. Next, check whether this is really the case with our own products, and then make some adjustments with customer feedback.
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Tmall operation, JD operation, e-commerce operation interview, common 15 questions.
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Tmall operation, JD operation, e-commerce operation interview, common 15 questions.
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Operations will certainly ask a few questions.
1) It depends on the previous business situation.
2) How to increase store turnover before.
3) How to increase conversion rates.
4) How to successfully make a poly cost-effective.
5) Give a specific work experience related to through trains, drill exhibitions, ** customers, etc., and then study specifically according to the work experience.
6) Long-term career planning in the future.
That's the song problem I'm having.
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Interviews with e-commerce operations assistants require formal attire.
What do I need to prepare for an interview with an e-commerce operations assistant?
1. Of course, the most important thing to go to an interview is the performance in the interview. E-commerce assistants need to be more careful and try to show their strengths.
2. For e-commerce assistants, the general technical requirements are not too much. However, you must be proficient in using office software such as excel.
Knowledge development: The most important thing in the interview is the interview skills, the following are the methods of interview skills: pay attention to grooming, wear formal clothes when participating in the group, and be clean and self-conscious, and be careful not to bend over and hunch.
It is best to smile, be polite, say hello to the interviewer, shake hands, etc. Enter the subject status. After the interview starts, you should quickly enter the setting state after receiving a question from the interviewer.
3. Speaking skills: speak positively. Job seekers are competitive. Although they are a group, everyone wants to make themselves stand out. So when you think about what you're talking about, you should say it right away, and sometimes you have to be clear-headed.
Otherwise, it is quite possible that you have something to say, but you don't have a chance to say it. In addition, there is not much speech, but the essence. If you feel unreasonable after listening to someone else's speech and immediately say what you think, then it is easy to attract the attention of the interviewer.
If you think of something unexpected, you will naturally get the attention of the interviewer.
4. Be confident. Speak confidently. Don't be submissive. Show your nervousness and self-confidence. Be generous and bold in saying your point of view, in fact, the interviewer does not necessarily care about what you say is right or wrong, but in your whole person and attitude.
E-commerce-related jobs tend to come into contact with data, so they tend to be made**. Then, search for some knowledge about e-commerce operations, such as drive-thru, SEO, etc., which will show that you are well prepared.
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First of all, e-commerce refers to the electronicization of all transaction processes, that is, the use of the Internet to realize the electronicization of all business processes.
E-commerce** provides customers with e-commerce services and resources, and provides network marketing services for small and medium-sized enterprises. With the development of science and technology, e-commerce has gradually developed to intelligent, standardized, popular, regionalized and internationalized, and the development of cross-border e-commerce has been strongly supported in recent years. At present, there are also social e-commerce profit models, which are mainly sales and channel profits, membership fee systems, and the construction of platform ecosystem profits.
Now is the era of e-commerce, e-commerce is a good choice, and there is a lot of room for salary.
Cross-border e-commerce imports need to pay taxes including:
1) Import tariff: refers to the tax that needs to be paid for imported goods through the customs territory of a country.
Calculation of DAO: ad valorem, volume, compound, and some special commodities will use special calculation methods.
2) Personal Postal Mail Tax: refers to the import tax on baggage and postal items.
3) Value-added tax: China stipulates that the basic VAT rate is 17%, and the value-added tax rate for some important materials related to the national economy and people's livelihood is 13%.
4) Consumption tax: At present, the state only levies consumption tax on four types of products, one is excessive consumption of consumer goods that will cause harm to health, such as tobacco and alcohol, firecrackers, etc., the second is luxury goods, the third is high-energy consumption products, and the fourth is non-renewable petroleum consumer goods.
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If you don't understand e-commerce operations and want to interview for e-commerce operations positions, you can only rely on blowing.
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The interview process for e-commerce operations is the same as for other positions, but you may ask a little more about the skills and skills in operation.
What does an e-commerce operations assistant do:1.Assist in the processing of products required by the department's e-commerce platform and optimize product information; >>>More
Hello, hopefully, thank you!
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I've heard of it. In the choice of school, I will give you some reference suggestions: 1. First of all, confirm whether the school has a suitable major for you; 2. When choosing a school, you must go to the school to see, the teaching environment and teachers; 3. Ask about the time, duration, and corresponding position of learning; 4. It is also important whether the school will recommend employment after studying; 5. If it is an e-commerce training institution for small and medium-sized Tao sellers, such as Qianjishu Business School of Thousands of Machines, the most considered may be whether the knowledge learned is the latest way to play, whether it can be implemented in their own stores and realize transformation, this learning may only be part of the learning of e-commerce operation knowledge, or it may be the learning of the operation system, learning and handing over a lot of friends in the new circle at the same time, after all, the e-commerce circle is also a valuable resource and wealth.