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As an effective supplement to APP and ***, Mini Programs have obvious traffic dividends in the fields of business services, e-commerce, and catering with a smoother experience and more diversified **. However, ordinary mini programs cannot meet the needs of marketing, and the deep integration of online and offline is still the direction of marketing digital upgrading.
Smart applets are a product that is being vigorously promoted at this stage, and it is also one of the ways to break the information silos in the era of mobile Internet, and it has achieved great success. Recently, we have reached a cooperation with Zhihu, and Zhihu's Q&A will also be presented to you in the form of a smart applet.
Therefore, in the future, smart mini programs will still be very popular, and you can consider opening relevant channels for marketing.
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The smart applet is also a heavyweight product on the mobile terminal, which will not only run on the APP, but also run in open source alliance partners such as Tieba and 58.com, truly realizing "one development and multiple terminals can be run". Smart Mini Programs provide users and developers with a new mobile ecosystem, which is characterized by more openness, intelligence, a larger amount of high-quality traffic, and a more natural user experience.
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The main thing is traffic, and it can also be directly realized. Now the mini program is very popular, when the merchant opens a store is a good choice, I am a merchant with a like**, now I can apply for the mini program for free, it's good.
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If the company has this technology, of course it can, after all, this market is still very good, and there are not too many opponents yet.
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Since the launch of smart mini programs, many people have been very optimistic, after all, the platform may use the search volume to reach 100 billion. Now that the application for Mini Programs is in the bonus period, what are the entrepreneurial opportunities for entrepreneurs?
The characteristic of smart mini programs is intelligence, and the AI capabilities of the brain will be fully open to smart mini program developers. In addition to accessing the rich capabilities of the brain, it also makes full use of mature artificial intelligence distribution technology. For example, the "Chimelong AR Zoo" smart applet uses AI technology, which can hear the voice broadcast of animal knowledge through voice recognition technology, and can identify unknown animals through AR cameras.
For entrepreneurs, they can also use the free artificial intelligence such as text recognition, speech synthesis, content moderation, and image recognition to build their own smart mini programs. And in December this year, the smart applet will be open source, and developers only need to modify a few lines of simple ** to call it freely!
2. Hundreds of billions of traffic blessings.
For entrepreneurs, the most concerned thing is traffic, whether it is WeChat Mini Program or Alipay Mini Program, there is huge traffic. According to relevant data, the daily activity of the app has reached 100 million, although there are not as many users as WeChat, but the traffic is also considerable.
For entrepreneurs, imagine that when a user is searching for a keyword, a Mini Program page related to it will pop up, which means that the entire transaction can be completed through search. Knowing that hundreds of millions of search requests can be generated every day, what does this mean for entrepreneurs? A greater chance of reaching users!
After more than a year of development of WeChat Mini Programs, we can find that the dividends brought by Mini Programs are significant. Entrepreneurs should pay close attention to the trends of Mini Programs, if you have the needs of Mini Program development, you may wish to find a professional Mini Program development company to understand the development plan.
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In fact, from the perspective of the functional role of several large platforms, the greater role of the mini program should be advertising, Alipay is an extension of external functions, and WeChat is to create its own WeChat ecological closed loop. From an entrepreneurial point of view, the first two are not suitable for entrepreneurship, but more to expand your influence on the basis of your original business.
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What is a small program: Mini program is an application that can be used without **, and it is also an innovation with a very high threshold, after nearly two years of development, a new small program development environment and developer ecology have been constructed. Mini Programs are also an innovation that can really affect ordinary programmers in China's IT industry over the years, and now more than 1.5 million developers have joined the development of Mini Models.
What Mini Programs can bring to enterprises is traffic, which can be monetized.
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At present, the market prospect of smart mini programs is still very large.
First of all, under the consumption upgrade, consumers hope to get the most direct and effective service, and at the same time the quality is high, so there must be a new way to innovate;
Secondly, the traditional consumption model is not only inefficient, but also has some garbage content that constantly disturbs users, bringing a negative experience to the user's consumption experience.
Finally, the applet can solve this problem, it is ready to go, do not use **, do not occupy memory, and can exit directly when not in use, the content is simple and convenient, which will give consumers a new experience.
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Of course there is,This is undoubted,First of all, the huge traffic,The second is the interface of multiple small programs,It shows the importance of small programs,Consumers hope to get the most direct、The most effective service,Youzan is for this cooperation,If you do a small program, you can see it, you may see it,There are still a lot of benefits。
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Each link needs to be reviewed, enter the home page of the smart applet, and click the "Entry Application" button at the top right of the home page of the smart applet.
1. Log in to register, and then follow the prompt page to operate, note that when binding the operator's information, one ID card can only be bound to one bear's paw number.
2. The review mechanism of each link is now very strict, from the name of the Mini Program to the submitted Mini Program package, which needs to be reviewed for at least one working day, and the probability of rejection is very high. Therefore, it is still very time-consuming and laborious for non-professionals to do this, and the probability of being rejected is very high, so it is recommended to find a third-party Mini Program developer, Zhangkeduo, to apply for registration on behalf of you and submit it for review after passing the creation of a Mini Program. Because the professional team can optimize and adjust according to the specific rejection opinions of the Mini Program, improve the pass rate, and also have requirements for the number of submissions.
To sum up: the qualifications for applying for entry in the Mini Program are easy to review, but the review is super strict in the creation and submission of the Mini Program, from the name of the Mini Program to the release of the Mini Program.
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The smart applet is also a heavyweight product on the mobile terminal, which will not only run on the APP, but also run in open source alliance partners such as Tieba and 58.com, truly realizing "one development and multiple terminals can be run". Smart Mini Programs provide users and developers with a new mobile ecosystem, which is characterized by more openness, intelligence, a larger amount of high-quality traffic, and a more natural user experience. For details, please visit the official website.