Financial management is better than marketing, right? Is marketing promising? Financial management i

Marketing can better exercise people's comprehensive ability Most of the bosses are born in sales or salesmen Li Ka-shing is Bill Gates is also the father of Apple Think about it for yourself If you just want to sit in the office and get a fixed three or five thousand yuan a month to do financial management I went to the last company is specialized in training financial personnel To be honest, if you do a large group as a financial manager, the annual salary is only four figures, most of the so-called financial management, financial planners, financial management accountants That UFC or what, these qualifications are really useless to hold I personally think that marketing is very promising I am a lecturer Our company's products are planned in the marketing department to position the market and then a series of sales programs to interrupt the training of ** business The training of end customers is from ** But the most important thing is to grasp the market is equivalent to grasping the lifeblood of the company If there is an opportunity, I will pull the pole and raise the flag to start my own company.

It varies from person to person, but the most important thing is to look at your own interests and hobbies.

However, it is recommended that if you are an extrovert, you can consider marketing, after all, it is a buyer's market, and marketing is still very important;

If you are introverted, you can consider financial management, and the financial management status of large and medium-sized enterprises is becoming more and more important, and more and more attention is paid to internal control processes, budget management, capital planning, tax accounting, etc.

Of course, personality can also change slowly, there is no absolute major that is good and which major has no future, any major as long as you can do the most professional is just as promising.

The content of marketing is broader, and it also includes some content for the financial management of one's own enterprise and customer enterprises.

It is recommended to specialize in financial management and elective in marketing.

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Marketing and financial management are both finance and economics disciplines, and both have their advantages for being admitted to graduate students in finance and economics. Graduate students need to master the basic theories and practical experience of marketing, and understand various strategies, skills and methods of marketing. Marketing is one of the most important means for enterprises to achieve sales and profits, therefore, mastering marketing knowledge can help graduate students better understand the nature and laws of business operations, and improve their marketing ability and competitiveness.

In terms of financial management, graduate students need to master the basic theory and practical experience of financial management, and understand the judgment, analysis and decision-making methods of the financial status of enterprises. Financial management is one of the core management functions of an enterprise, which plays a vital role in the development and profit guarantee of an enterprise. Mastering the knowledge of financial management can help graduate students better understand the financial status and operation of enterprises, and improve their financial management ability and competitiveness.

To sum up, marketing and financial management are both basic knowledge and skills that graduate students in finance and economics need to master, and the importance of both cannot be ignored. Therefore, candidates can choose the direction that suits them according to their interests and career plans, and they also need to take into account the study of both.

The difference between accounting and financial management and marketing mainly lies in the different majors learned, the different future employment directions, and the different job employment directions.

1. The difference between what is learned in the major:

In a word, marketing is about studying how to sell something.

The main learning content of this major includes management, statistics, financial management, economics, consumer psychology, marketing, market research and analysis, channel management, advertising and other aspects. It is not difficult to see that in the planning, sales and management of the market, the marketing major is a one-stop study.

Financial management is the study of various financial activities of enterprises, the main learning content of this major is economics, management, law, accounting, auditing, financial management, asset valuation, etc., 2. The difference between future employment directions

The main employment direction of marketing is concentrated in sales and marketing, and many people's employment path is just beginning to be salesmen. Market research, data analysis, advertising planning, event planning and promotion, market development, etc. are all corresponding jobs. Possible future paths to promotion are marketing director, sales manager, and so on.

The main employment direction of financial management is concentrated in the finance, finance, and economic management departments of firms, enterprises and institutions, and the employment path is usually cashier. In the future, he may move towards the position of financial manager, but he also needs a good overall view and knowledge of investment and financing.

3. Job employment direction:

Marketing communication skills, emotional intelligence, this is particularly important. It is definitely not possible for a good salesperson to work behind closed doors, and it is difficult to carry out work without a good network of contacts and the ability to empathize with each other's needs.

Planning ability, which is required for positions that tend to plan, must be creative, smart, and able to come up with innovative activities or advertising plans.

Self-management ability, the threshold of employment is relatively low, so in contrast, people's soft power is more important, at this time self-management is very important, effective self-management and planning ability, will make the horizon rise.

Financial management requires perseverance and perseverance, and doing financial work is very important for static work, after all, desk work is the norm. Digital insight, the ability to make a calm judgment on a full screen of numbers, laughter and prediction, and make analysis reports based on numbers.

1. From the perspective of the content learned, marketing is mainly a course in marketing, consumer behavior, management and other aspects. This major pays more attention to the mastery of marketing methods and skills, and requires students to use qualitative and quantitative analysis methods to fully investigate and understand the market, so as to use a series of marketing methods to help make profits.

Financial management focuses more on finance, economics and law, and mainly studies how to manage capital movement through planning, decision-making, control and other management activities to improve capital efficiency.

2. Secondly, from the perspective of employment, graduates majoring in marketing are more likely to start as salesmen, and most of them are in the industry of dealing with people. Generally, it is divided into two categories, the first is the marketing category, such as marketing specialists, data analysts; The second type is the business category, such as human resources specialists, business assistants, etc.

3. At the beginning, financial management basically starts from the cashier. There were several directions for the development after that. One is accounting, which is an accounting certificate. There is also a financial planner who has emerged in recent years. This position is currently in short supply, and may be a hot industry in the future.

If you are more interested in the market, you can choose the former, and if you are more financial, you can choose financial management.

If your product doesn't meet the customer's requirements, the customer will definitely not buy your product. If the product is not sold, how can we maximize the value of the enterprise?! Therefore, the goals of the enterprise are consistent with the goals of financial management.

Finance managers and marketers have the same understanding of the company's goals as they see the contribution of their department to the business.

The difference is that the perspective of the problem is different. Meeting customer requirements and maximizing enterprise value are mutually inseparable!

Maximizing enterprise value is actually maximizing ROI (return on capital).

To meet customer requirements to the greatest extent, in fact, a relatively long-term corporate goal, the purpose is to improve customer satisfaction and loyalty, increase the profit of a single customer, that is, improve the company's return on capital.

The goal of the business can be simply to maximize the return on capital (there are many other goals, such as maximum employee satisfaction, technology first, green environment, etc.).

The goal of financial management is to maximize the utilization of capital, and the optimal result is that there is no idle funds on the account, and all capital is creating value.

The company's goals and financial goals are mutually reinforcing, and the purpose is the same. The company's objectives are the guidelines of other departments, including the finance department.

The answer of financial management people is to stand in the previous learning of book knowledge, listen to the teacher's lectures, there are many views, there is no best, only the most suitable, if you are a long-term business, consider the maximization of enterprise value, if it is short-term, then use the enterprise profit maximization, the earning is earned, and then people take over nothing can not earn! The ultimate goal of the enterprise is to make money, to meet the needs of customers in a large case is also to make a profit, or to make a profit in the future, if not profitable, what is the benefit of satisfying customers, is not a loss! The enterprise goal is also similar to the financial management goal, but it is inconsistent, the enterprise is a strategy, the financial department is just an institution of the enterprise, and the most important departments of the enterprise are production, marketing, and finance.

These three mainly depend on which department you value, then the decision of that department is closest to the corporate strategy!