Is the convenience store one dollar ice cream completely missing? Why is ice cream getting more expe

For the question, mine is:The one-dollar ice cream at the convenience store has not completely disappeared。There are four reasons why ice cream is more expensive:Cost issues, brand issues, capital issues, mentality issues

At present, in the major convenience stores, the one-yuan ice cream seems to be a thing of the past, but the one-yuan ice cream has not completely disappeared, because you can find the source of convenience stores: wholesale stores. In the ice cream wholesale store, the one-dollar ice cream also occupies a very large position, if the ice cream wholesale store is not far from you, then you can also choose from a large number of one-dollar ice cream.

So what are the reasons why ice cream has become more expensive::

First, the cost problem, since the outbreak of the epidemic, global prices have been fluctuating and generally showing an upward trend, and when we look at the main raw materials of ice cream, milk and sugar, we will find that the cost of these two main raw materials has increased between 2019 and 2022. Other main reasons for the increase in costs are also due to the fact that since the epidemic, the transportation has been poor, the chain has been shortage, and the production of a series of additional intermediate items caused by the epidemic, the ** of an ice cream may have already exceeded one yuan. But five yuan of ice cream is expensive, and ten or twenty yuan of ice cream is definitely not a problem with ice cream.

Second, the brand problem, the best of all items, are closely related to this brand. All kinds of famous bags and watches, many luxury goods sell the brand rather than the value of the product, the same is true for ice cream, the cost of five yuan Häagen-Dazs can be sold for 60 yuan, and many emerging ice creams are under a brand, attracting more and more consumers to come to "check in".

Third, the capital problem, then as mentioned earlier, the brand problem is a trick for capitalists to work hard to promote the brand value, attract the attention of consumers, and enjoy huge profit dividends, which is the method that ice cream companies think of in order to earn high profits, and this method also makes the best only rise and not fall. Another aspect is the profit of the convenience store, when the profit of the convenience store is very small, and the retail price of the first ice cream is announced at the same time, the profit of the convenience store can be increased, with a profit of two yuan and three yuan, who will sell ice cream for less than one yuan.

Fourth, the problem of mentality, there are currently a group of consumers who have undergone some subtle changes in their mentality, such as cheap is poor quality, expensive and delicious, and high-quality, and when the ** rises, eating an ice cream of dozens of yuan has become a circle of friends and other social ** materials, that is, "Internet celebrity ice cream", and domestic capitalists found that when a small group of people are very advocating foreign high-end ice cream brands, why not use the ideas of this group of people to build domestic high-end brands.

This summer, have you met the "Ice Cream Assassin" in front of the screen? What to eat is your own choiceAs long as you feel the happiness brought by the cold ice cream in the hot summer, perhaps, the value of this ice cream has been achieved

Of course, the one-dollar ice cream in convenience stores has not disappeared, but it is becoming less and less common in today's society. The old popsicles, small puddings, etc., are now no longer found in many stores, and instead there are all kinds of Internet celebrity ice cream. Although there are fewer and fewer one-yuan ice cream, there are still a lot of three- or four-dollar ice-cream, and I personally like to eat three-dollar four-circle ice-cream.

For those "sky-high" ice creams, there is a very interesting name on the Internet - ".Ice cream assassin”。What it means is that without your knowledge, you take the sky-high ice cream to the checkout, only to find that its ** makes you can't believe it, but you are embarrassed to put it back, so you can only buy it hard, so you can get the name "Ice Cream Assassin", and secretly stab your wallet. What eighteen yuan of Zhong xx, and well-known liquor industry also come to make ice cream, priced at dozens or even hundreds.

We can't understand this, but we also have to accept this social reality.

With the **** of various raw materials, The **** of ice cream is also normal, and people won't mind fluctuating a few dollars, but the birth of sky-high ice cream caught people off guard.

The birth of sky-high ice cream, in factIt's just a gimmick, a kind of hype, with the prefix of an Internet celebrityIt will multiply many times, and people will try to buy it for the sake of such a reputation, but for those who are not in the know, they are not prepared.

Everyone likes to eat ice cream in summer, and everyone loves cheap ice cream, but the emergence of expensive ice cream is a good thing or a bad thing, we can't judge it yet, it can only beBe careful when you buyOne point, don't meet the "Ice Cream Assassin".

Because there are more and more gimmicks, isn't the essence of ice cream to beat the heat, and the old popsicles are also relished.

In fact, I especially like to eat big heads, not only in large amounts, but also sweet to eat, and can also quench thirst.

I have the impression that there are big feet, Dehua, little pudding, and Michelle, as well as old popsicles, especially old popsicles, a bite is really special to quench your thirst.

In my impression, the general ice cream has small pudding, old popsicles, icemakers, factory bitter coffee, Dehua original, big head glutinous ba, frozen snow rice, these ice creams are particularly low.

Recently, the entry of **ice cream has once again rushed to the hot search, because we can find that the ice cream in the convenience store is getting more and more expensive in our lives. Some of the brands that seem to have very ordinary packaging, and at the same time, we are not very familiar with the brand ice cream are actually very high, many people feel the same way about this, so why are the ice creams sold in these convenience stores more expensive? And who will pay for these ** ice creams?

First of all, it may be due to the fact that the more expensive ice cream is sold in these convenience stores, their profits may be greater, because the more expensive ice cream ** is higher, and the profits of each ice cream they sell are much higher than the profits of buying some cheap ice cream. So what we're seeing is that the ice cream in convenience stores is getting more and more expensive. <>

The second is that the cost of ice cream may be in the first place, some cheap ice cream has been very few, most of the ice cream is getting higher, especially there are a variety of new forms of brand of ice cream, convenience stores in order to allow customers to experience this experience, so they will also enter some of these relatively high ice cream. <>

In the end, these ** ice creams are naturally paid for by some people who have a relatively high level of consumption and pursue a level of consumption. In addition to these people who deliberately buy some ** brands of ice cream, it may be that the buyers of these ** ice cream are some consumers who do not know these brands**. For example, when we go to a convenience store, we may take a stick of ice cream in our hand, and the packaging of ice cream is extremely ordinary.

And some consumers don't know the brand of ice cream, so they take it and pay for it, and find that it is the best ice cream, and Wei Pi is embarrassed to return it, so they pay for this ** ice cream.

There are too many middlemen, and the cost of circulation is too great.

When you enter the ice cream, it is very expensive, and it will definitely be expensive when you sell it, and the ** of raw materials is also constantly **. These will affect the final price.

Living conditions are getting better and better, ice cream is getting more and more expensive and unpalatable, and it is the consumers themselves who have to pay for it.

The demand for ice cream market is very large, and now many young people are very fond of some strange ice cream, so it will become more and more expensive.

The production cost of many ice creams is further increasing, and some brands will also have a very large brand premium.

With the continuous development of society, we will find that many commodities are becoming more and more expensive, and the price of ice cream has also risen to more than ten yuan. When we were young, the ** of an ice cream may only be about one yuan, and in just ten years, the ** of ice cream has increased more than 10 times, which makes many people puzzled by this.

1. The first reason is the production cost of ice cream.

To a certain extent, not only is the production cost of ice cream gradually increasing, but the raw materials of almost all commodities have increased to varying degrees, which has also led to the terminal price of many commodities becoming more and more expensive. This situation can be attributed to inflation, because the rate of inflation is getting faster and faster, so our cash purchase rate will be lower and lower, and we can also intuitively feel that the ** of many commodities is getting higher and higher. <>

2. The second reason is the brand premium of ice cream.

If you compare the production cost of ice cream, the profit of an ice cream can even reach about 500%, which also means that the brand premium of many ice cream is seriously high. For those small and medium-sized brands, after a certain brand packaging, many ice creams can even be sold for dozens of yuan, so the ice cream purchased by consumers is not worth so much money. <>

3. The third reason is the management method of the ice cream industry.

Although the production cost of ice cream is not so expensive, because the pricing mechanism and management methods of the ice cream industry are not so strict, the ** of ice cream is getting higher and higher. From my personal point of view, we not only need to pursue the so-called quality problems and production problems of ice cream, but also need to strictly restrict the pricing behavior of these manufacturers from the highest problem, and there is no need to set the quality of ice cream so high. Now consumers are getting more and more able to buy, but this does not mean that consumers need to pay for these ** ice creams.

The reason why the ice cream in convenience stores is more and more expensive is actually because of the brand effect. In the summer, the weather is very hot, and many people rush to the freezers of convenience stores to buy a variety of ice creams. However, the ice cream is different from the past, and the ice cream in everyone's childhood memories has disappeared, and various big brands of ice cream have appeared.

Obviously, the taste is almost the same, but ** has multiplied several times, which also makes many people unacceptable. <>

Because the brand of ice cream is more powerful. Many people will blindly follow the trend, if the Internet has been popular, what I believe many people are unwilling to let themselves miss this opportunity, but also want to buy the same, ice cream is like this, various brands of ice cream are dazzling, although the taste is different, but the production method of ice cream is also similar, just because of the problem of a brand, ** has become different, the status has risen a lot, people often say that people rely on clothing, horses rely on saddles, ice cream also needs to rely on their own brands and packaging bags, If it is more exquisite, it is more than a dozen yuan, or even hundreds of yuan. For ordinary people, ice cream seems to have become a luxury.

Because the cost of ice cream increases. Some ice creams are not only used for everyone with some natural and pollution-free ingredients, but also make exquisite shapes, which are completely a work of art, and ordinary people can't bear to eat after seeing it. And when these companies make ice cream, they will also treat each ice cream as their own work, and present it perfectly, which is natural.

When you encounter an ice cream brand you don't know, don't take it out easily, many people have been deceived. However, this phenomenon has indeed been complained by some people, and it is better to do it at home than to go out and buy. There are also more additives in ice cream, everyone still has to eat less, eating too much cold things is not good for the stomach, and it is not good for the body, especially female friends, who may be cold.

Behind the more and more expensive ice cream is sold, the cost of raw materials continues to rise** or one of the important reasons. According to statistics, from 2008 to 2020, the cost of raw materials such as milk and whipping cream required for ice cream production increased by about 80%. On the other hand, brands are competing for high-end products, and high-quality and healthy concepts such as zero sucrose, pure milk, "no drop of water added" and "imported raw materials" have also pushed up the price of ice cream.

For example, the Northeast Big Board co-branded Black Qiao Daily Black Qiao launched the Black Qiao thick milk flavored ice cream, which claims to add 98% mellow Black Qiao, Belgian fermented butter, California pistachios, etc., to set the product at the yuan and enter the high-end ranks in one fell swoop.

However, Roger revealed that a few dozen yuan of Internet celebrity ice cream is actually similar to ordinary ice cream in terms of the use of raw materials and costs. The person in charge of the above-mentioned ice cream brand ** manufacturer also mentioned that the cost price of producing a high-quality milk ice cream, including the cold chain, is only about 7-8 yuan. This means that these ice creams either really have a super high gross profit margin, or there are other costs.

Because the brands are different, the practices are different, the raw materials are different, the publicity is different, the taste is different, the taste is getting better and better, more and more nutritious, and more and more popular, so it will be more and more expensive.