Brick and mortar stores must join in, how do merchants make money?

For physical stores, the most concerned and troublesome thing is the problem of customer source, followed by how to make a deal when the customer comes, how to consume again after the transaction, and finally how to let the customer recommend you to the people around you. Mini programs are now the hottest outlet, and it is also a scenario that is very easy to promote. There are also many ways to promote Mini Programs, how to carry out the fission of Mini Programs faster and more effectively, here are a few ways:

1. Red envelope instant discount. This is a feature that comes with Tencent,Now WeChat officially provides a huge traffic entrance to the applet,In addition to the red envelope instant reduction function that comes with WeChat,If you want to get an instant discount,You only need to use this applet,This is a very fast function that can realize the fission of the applet。

2. Jump function, such as voucher jump, when you use this coupon or voucher, it will jump to the corresponding Mini Program, which is beneficial to users and can well realize the fission promotion of Mini Program.

3. The applet code is convenient and fast, and it can also be used to the circle of friends, and the fission function is very powerful.

4. Distribution, **, ** and other functions, such as this type of activity are very popular with users, so they are very promotable.

Advantages of joining: success can be copied, joining is to copy his successful experience from the alliance owner, so that franchisees take fewer detours, the general store industry, the success rate of joining is more than 80%, but the success rate of their own stores is very low, secondly, joining can obtain advertising support or brand support, there is a wide range of customer groups. And joining can be said to be a shortcut for novices, you can do nothing yourself, if you join, franchisees will generally receive a training, in the training and later work, you can accumulate experience by yourself, and when it is almost over, you can start your own business.

Disadvantages of joining: joining is generally to join the fee, the early capital investment is large, the risk is relatively high, now join a lot, it is difficult to ensure that their own is not a lie, join their own degree of freedom is very little, many aspects can not play their own subjective initiative, the franchise store is the same unchanged, loss of novelty, may be different customs or what is different, resulting in customer resistance, franchisees their own ability can not be effectively played.

I can think of so much for the time being, I hope it can help you.

1) Affiliates are beneficial to you.

1.To improve the success rate of your investment, under normal circumstances, the risk of starting a business by joining a franchise is much smaller than that of starting a business alone, but the failure rate is still 3%-5%.

2.You can get systematic management training and guidance;

3.Your purchase cost is reduced, and the supply is guaranteed;

4.You can use a brand trademark to get a stable source of customers;

5.You can reduce advertising costs and achieve optimized advertising results;

6.You can get the company's distribution territory protection policy to reduce competitors and get more extensive information**.

2) Affiliates are bad for you.

1.The biggest cost is less freedom, from which you will be constrained and have no autonomy.

2.If the company makes a wrong decision, your interests will be at stake. Although every decision made by the company has been repeatedly demonstrated, it is not guaranteed to be foolproof.

As a result, mutual benefit will not be reflected for a while, at this time, your suggestions and understanding are the greatest support for the company.

3.Since the company is a large system, in the process of rapid growth, there may be a delay in follow-up services, and your upcoming benefits may be compromised;

4.Once you join, you will be subject to the restrictions of the franchise contract, and your repudiation may lead to litigation and civil sanctions.

Franchising, commonly known as franchising, is one of the most mainstream business models in the 21st century. I just want to tell you that all industries in China are suitable for franchising, whether it is manufacturing, agriculture, service industry, etc., all of them can be carried out by franchising.

A business model is essentially a transaction structure for stakeholders. The stakeholders of the enterprise include external stakeholders and internal stakeholders, and external stakeholders refer to the customers, businessmen, and other partners of the enterprise; Internal stakeholders refer to the shareholders, entrepreneurs, employees, etc. of the enterprise.

The complete business model system includes six aspects: positioning, business system, key resource capabilities, profit model, free cash flow structure and enterprise value. These six aspects influence each other and constitute an organic business model system.

**Quotient is.

In its industry, the general ** person who accepts the entrustment of others, the franchisee is the party that accepts the brand and technical guidance of the general internal under the franchise model. **Agents is to manage business on behalf of the enterprise, and it is a business behavior in which the manufacturer gives the merchant a commission amount. The ownership of the goods belongs to the manufacturer, not the merchant.

Because the merchant does not sell his own products, but sells them on behalf of the enterprise. Therefore, "** business" generally refers to the commercial unit that earns the first commission of the enterprise. Franchisee refers to the party that accepts the brand and technical guidance of the headquarters under the model of chain franchise.

At present, China's chain franchise industry is divided into tight and loose type, and the corresponding responsibilities are also different. For the selection of franchisees, there are three fundamental principles that need to be adhered to: strict screening, rather than indiscriminate; Idea No.

First, the long-term vision; Door-to-door and common development.

From the perspective of business channels, the first business, franchisee or wholesaler, distributor and dealer are just the name of all partners, there is no strict legal difference, the key to the rights and obligations of both parties to the contract is the agreement between the two parties. Generally speaking, the merchant refers to the institution or entity that does not buy out the product, does not bear the risk of not being able to sell, and does not enjoy the profit of product sales, but relies on the service commission given by the product party. Representatives:

Such as real estate agents; Wholesalers and franchisees, are directly customer-oriented, have a fixed façade operation, the difference between the two is mainly the former is through the brand enrichment to attract customers, the development of late wholesalers, general products do not need to be bought out in advance, and then strip profits after successful sales; The latter is a single brand strength, and different business entities borrow brands for promotion and sales, which requires the buyout of materials and the investment of pre-business premises. Representatives of the former: Walmart; The latter stands for:

Tujia baked cakes, long-lasting duck neck; Distributors and distributors are two important roles at different levels of product sales: the product side sells to the distributor, and the distributor sells to the distributor. Distributors bear the risk of pressing goods, equivalent to the logistics warehouse of the product side, the chassis that requires a lot of funds, the dealers from the distributors to take the price is generally more fixed, according to the situation to enjoy different account periods, dealers through the record in the factory, such as sales to a certain amount, can get rebates from the factory, and enhance their enthusiasm to become dealers.

In addition, the biggest difference between the two is that the distributor does not bear the obligation to promote the brand, while the dealer does; The former represents: Peking University Founder (Huawei 3com distribution), and the latter represents the name is not specific, such as many large and small can be found on the Internet.

**It is a monopoly of the whole area, more investment and more profits, if you do a local return to the district, you can develop the next answer store, your store below you to get the goods, you can earn a profit between this. But the franchise store is not like this, but how much you sell, but you go to the ** to get the same goods as the headquarters, and the franchise store will not have any losses.

In addition to a single store, the merchant can also develop the regional development offline.

Franchise stores, that is, franchises, where the company authorizes you to open a store in the local area, need to pay a franchise fee.

A chain store can also be a directly operated store directly opened by the company, and a cooperative store can be a cooperative store, which has a wide range of meanings.

According to what Bai is saying now: du

**Shang than franchisee's zhi

The authority should be large; **Business can be divided into total**, a special **genus, second-level**, can also be said to be a certain district**, municipal**, etc. **business needs to be a legal person, have its own company, have the financial resources and business ability to meet the company's requirements, the company authorizes the company to operate the company's brand in a certain region, and the company can develop its own franchisees, but it needs to be reported to the head office; A franchisee is to join a certain brand as a brand for its own sales and open a store, but the franchisee can also be a first-level or second-level brand; Generally speaking, the larger group of companies will be divided into East China, South China, etc., and small companies will directly develop franchisees;

Generally speaking, ** is equivalent to selling goods wholesale to make the difference. Joining is to pay the franchise fee first to do it yourself, and the manufacturer guides the training. Therefore, things that can be counted such as clothes and cabinets will be used in the ** way.

Service industries such as early education and dry cleaning will use joining, mainly using brands and qualifications.

Then you can take a look at Huirongke, this platform belongs to the precision marketing promotion platform, for merchants, the positioning is more accurate, and the practicability is wide.

Answer: What is the so-called franchise, that is, the enterprise organization, the service mark is authorized to the franchisee, so that the franchisee can use the image, brand, reputation, etc. of the franchise headquarters to attract consumers to consume in the commercial consumer market. Moreover, before the franchisee starts a business, the franchise headquarters will also first put its own know-how and technology....and other experience, teaching to the franchisee and assist in entrepreneurship and management, both parties must sign a franchise contract, in order to achieve the profit of the cause as the common goal of cooperation; The franchise headquarters can collect franchise fees, deposits and royalties from franchisees due to different franchise natures.

Franchises are ubiquitous, and most franchises are subject to negative fees. Generally, joining will pass on the risk, but there is also a price.

To put it simply, it is to obtain the comprehensive right to use mature brands through joining.

Refers to participation in a certain group organization. It can be expanded to the commercial field, referring to the first joining of commercial brands.

Franchise is the continuous contractual relationship between the enterprise organization, or the franchise chain head office and the franchise store. According to the contract, a unique business privilege must be provided, plus unconditional assistance (personnel training, organizational structure, business management, supply and marketing of goods). And the franchise store also needs to pay a relative reward.

There are many types of franchise business forms, which can be divided into voluntary franchise, entrusted franchise and franchise according to the proportion of capital contribution and business mode.

Hello, I am Ah Qiang, I have been engaged in this business for more than two years, and I am very happy to answer your question, that is, with the help of other people's successful systems, start your own business, so that if you have funds, you can try it, so that success is more guaranteed, short answer, I hope to help friends who are inspected,

Joining alone means joining a brand's model and brand concept, including its full set of market product positioning, and customer positioning, including joining the unification of the first also has requirements, mainly a full set of franchise system.

In the definition of franchise, you can only complete all business activities including profit model under the condition of joining the brand, and cannot violate all the regulations of the franchised brand, protect the franchised brand, and be willing to abide by all the articles of association formulated by the franchise headquarters.

Joining is to complete all your operations in an organized and systematic manner, and you need to pay a certain franchise fee or abide by certain franchise rules.

There are many kinds of franchises, depending on where you planted them, you can take a look at them in the encyclopedia. You can also call a few to join ** to consult.

Hello friends, it's a pleasure to help you.

If you want to join, it depends on what kind of brand you are joining.

If you want KFC or something, the franchise fee is millions.

Rich Dad said: Three ways to start a business and have a successful system (wealth pipeline) in the 21st century:

1.Ship to cross the sea.

From scratch, from small to large, create a system yourself, but consider.

Seven links: people, money, materials, purchase, production, storage and sales. If you go wrong, you may go back to the pre-liberation period.

2.Buy a boat to cross the sea.

With a huge amount of money, buy and join a successful system, such as McDonald's. You have so many.

Funds? 3.Borrow a boat to cross the sea.

Leverage the power to make the force, with the help of the least cost, with the help of boarding a successful system, as long as you do not disembark.

If you are an office worker, you can start another area of income without giving up your job, and over time, you will achieve more than others, and even enjoy retirement early, and live a free life without having to endure the pain of the traditional workplace.

If you are a housewife, you can take care of the family at home through the Internet, we will provide you.

Tools and methods, no matter what country you are in, you can run a business of your own from home, and you can also add an extra support to your family's finances.

If you are a freelancer or you advocate a freelance work model, our Tetway system will be more suitable for your operation, you can operate it at your own discretion, as long as you have access to the Internet, you can start this new work model.

If you are tired of running a traditional business, if you don't want to penetrate huge capital and money in a risky business, you can try to understand our business model. I think you'll have a different experience.

If you are a traditional business person (insurance, direct sales, product promotion), you will find that our Tetway system allows you not to sell goods all the time, you will be very happy to operate here, no huge performance pressure, no cumbersome meetings or activities, no need to ask relatives and friends, no need to bear the unstable salesman income, you can enjoy the profits brought by global market sales.

Stable growth of profit model, global e-commerce platform, and a large market from Chinese mainland and other countries.

It's not a business to find someone to invest a lot of money, I just want to find friends who have the heart to invest their time and effort to share this global business opportunity. If you just want to invest a lot of money and make a profit, then I don't think this is the right career opportunity for you.

If you don't want to invest a lot of money, but you want to get a better financial income or more extraordinary achievements through your own efforts without giving up your current job, studies and career, we are very welcome to work with you.

Here's wishing you all the best in your career.

In good shape.