How to manage convenience store goods, convenience store management methods

1. The basic understanding of the operation operation, in terms of the development trend of the industry, in terms of the specific impact of the hail factors, the operator should have a complete grasp of Li Fan, rational cognition and accurate analysis. The aim is to make a reasonable judgment about the basic performance level of a convenience store.

2. The seven operating standards of convenience stores, display, service, store staff management, inventory management, store management, information management, and the daily management of the store manager should focus on these aspects of work. Among them, the environment and personnel status in the management of convenience stores especially need to be improved and motivated by employees at all times.

3. Competitor management, paying attention to competitors is still of great significance to promote the improvement of their own operations.

4. Employee sensitive management, the daily management of convenience stores is to create a perfect shopping environment for customers by maximizing the potential of each employee.

There are three main responsibilities of the store supervisor:

Personnel management, merchandise management, and site management (different businesses may have different responsibilities, but most of them are these three).

1. Commodity management includes:

1) Product renewal (some supermarkets have implemented OPL automatic**).

2) Inventory management, including whether the inventory quantity is reasonable and whether the inventory quantity is sufficient and available.

3) Effective control of commodity loss.

4) Maintenance and adjustment of product display.

5) Management and control of abnormal commodities (high inventory, frozen and unsalable, negative inventory, shortage, tripped goods, etc.).

2. On-site management includes:

1) 6S in the store, mainly refers to hygiene and display, to ensure the customer's shopping experience.

2) Customer service.

3) Security. 4) Handling of customer complaints.

5) Management of equipment and props, etc.

3. Personnel management includes:

1) Training and daily management of employees and representatives of manufacturers.

2) Reasonable scheduling, reduce labor efficiency first think about so much, if you need to ask it again, I don't have the information at hand now To do a good job in the supermarket business, the key is to understand the operating characteristics of the supermarket, and to find out the corresponding countermeasures. This article summarizes the eight characteristics of supermarkets and the 24 countermeasures for supermarket operation and management.

Feature 1: ** is a sensitive topic of supermarket channels, consumers come here to expect to be able to shop at a low price, and the focus of competition between supermarkets is also**.

Supermarket management countermeasures:

1) The price of the product is as numerous and eye-catching as possible;

2）****；

3) Strengthen the display effect, plan the communication strategy, enhance the brand image, increase the added value of the product, and make consumers feel that it is worth the money;

4) Reasonably reduce operating expenses and strengthen cost advantages.

Feature 2: Self-selected shopping, large venue and large display area.

Countermeasures: (1) Many consumers consume impulsively, so vivid (display, store publicity) is the key point of the business;

2) As large as possible, as much as possible, as beautiful as possible and consistent style to do pile head, end rack, shelf display;

3) Display model store;

4) Vivid competition (between salesmen and supermarkets).

What process management does a convenience store have? First of all, it is necessary to open a franchised brand or a self-operated brand, and choose a brand convenience store to join in terms of goods and investment costs, we can not completely control it, but this is the first point. The second point is to choose to join the investor is not much autonomy in terms of operation, the store operation is subject to the unified scheduling and management of the headquarters, if the investor needs to carry out other publicity activities planning, need to contact the headquarters of the franchisee, through the audit can be implemented.

If we choose to operate a self-operated convenience store, we have autonomy in terms of operation, but the selection of purchase channels and the development of the market are not an easy task, and the benefits and losses need to be weighed by investors. As for the profit of convenience stores, the general profit is about 30%. Of course, if you don't manage it properly, it is possible not to make a profit or even lose money.

In general, if it is the management of the franchise, there is a dedicated team to follow up the management process, if you do it alone, then the process will be relatively complicated, and many details have to be done by yourself.