What are the 12 ways to expand customers through real estate channels?

Affected by factors such as the epidemic, the property market, and the tightening of mortgage policies, the stock era has arrived, and the traditional marketing program has limited help for the rapid removal of real estate due to the lack of competitiveness.

Any sales industry 1, integrity-based. Second, it is necessary to know how to promote. Third, if you have customers, you must know how to maintain customers.

To promote, you can use some auxiliary tools to promote, such as using the Reed assistant friend function or offline advertising, leaflets, discounts, etc. Hope it helps.

1. Owners, the reason why many owners sell their houses is basically to change houses, and after these owners sell their houses, they generally sell their houses immediately, which is called serial orders in our industry. 2. Door-to-door customers, there will be customers to register and consult every month, what you have to do is to take the initiative and enthusiastically to receive, and solve customer problems with heart. 3. Interpersonal relationships, let relatives and friends know that they are doing the real estate industry, your relatives, friends, classmates around you may have a need to buy a house, Chinese pay attention to doing familiar not to live, under the same conditions, will naturally find you.

4. The company's public customers and intermediary companies will basically have an internal management system of the store to work such as "Yifang Master", and naturally there will be many old brokers who are picky eaters and think that they are lazy, resulting in many effective customers who cannot follow up in time and do not want to, then you can come over. 5. Old customers, maintain the relationship between old customers, let customers trust you and even become friends, for a long time, the old customers bring you a source of guests is very valuable. 6. Intensively cultivating the business district, you can go outside to run some real estate every day, and be familiar with the core sources around the store, and in the process of intensive cultivation, you will also run to some high-quality tenants.

7. Garrison in the community, often see that there will be many agents stationed in the community, and the purpose of the garrison is to obtain the source of tenants. There are also stationed at crowded street intersections, overpasses, etc. During the stationing process, you can take the initiative to ask the people passing by, and you can also send orders.

8. Network port, whether you are doing **, or customer source, or other work, the network has obviously become the main way to develop customers. Mainstream ports such as 58, Ganji, Anjuke, etc., attract customers to contact directly by releasing **.

I should be able to answer the answer to this question.

The way to expand customers is also to choose the right one-

Accurate keywords to find high-quality leads;

1. Dispatch orders in business circles.

Dispatching orders in the business circle is one of the most common customer development techniques of real estate companies, usually the company will dispatch staff to dispatch orders during the customer accumulation period or the strong sales period, around the real estate project or in the bustling area. Before dispatching orders, the staff will be trained, and the time is generally on holidays or weekends. Because of the large amount of prosperous areas, this can widely convey the information of real estate projects.

2. Blocking of moving lines.

Circulation interception usually refers to the real estate company's main roads and intersections around the project, or the necessary road for target customers, along the main consumption places, dispatch staff to dispatch orders, or use outdoor advertising to promote the real estate.

3. Exhibition blasting.

Exhibition blasting usually refers to the real estate company at the large-scale exhibition site, such as the real estate exhibition, to send elite sales personnel to communicate with visiting customers, complete customer information registration and other work. The company tries to win a favorable exhibition and design a prominent image, so that it can attract more users. Real estate companies can also link up with related businesses with the same target customers, such as auto shows, so as to achieve the purpose of resource sharing.

4. Gas station clamp report.

Real estate developers can also work with gas station staff with high attendance rates to provide them with simple training and promote project information through the distribution of hairpins, small gifts, etc. This approach enables the rapid and effective communication of project information to high-end customers.

5. Make full use of the resources of family and friends.

Most people who buy a house like to join in the fun, for example, your friends also buy here, and your relatives also buy here, so promote it through the promotion of relatives and friends. Nowadays, the efficiency of online publicity is extremely high, such as receiving gifts for free after being released through the circle of friends, etc., so that everyone can participate and improve the purpose of customer expansion.

Methods of real estate company expansion:

1. According to the geographical location of the distribution project, the surrounding supporting facilities and shopping malls and other advantages, in line with the characteristics of the principle of proximity to customers, it is necessary to take the area where the project is located as the focus of publicity.

2. According to the focus of each issue of publicity and promotion, find target customers and carry out targeted customer expansion.

3. Appropriate adjustment makes most of the real estate have certain advantages in the first place, and the total price is low, which meets the needs of the large group of buyers - the working class, and expands customers in the most concentrated areas.

4. Find pedestrians on the main street or business district according to the general situation and location of the distributed real estate, and then publicize the surrounding main districts and counties to expand the scope of promotion.

5. For large-scale self-employed households, carry out centralized publicity, or organize **.

6. According to the real estate consultant's own experience or interpersonal relationship, and also according to the actual situation of the real estate, the area where the prospective customers are more concentrated, such as the urban area as the center, spreads to the periphery, controls it by itself, and promotes it.

7. In the morning, noon and evening, occupy the main streets, the entrance of large shopping malls in commercial areas, and large enterprises for publicity.

8. Assign posts and people to work in enterprises and institutions or send orders during off-duty hours, the main targets of large enterprises and institutions, office offices, and government agencies, so as to tap prospective customers. At the same time, assist in the project's ** activities and carry out appropriate publicity.

Now the ground push is no longer suitable for real estate, and the distribution and expansion of customers in the form of online and online is to keep up with the times.

You can get a real estate applet, which includes articles, **, etc. Share with the target customer, the customer can get the corresponding points for reading the article, the points can be exchanged for goods, and the customer can get more points if they are sharing with others, so as to achieve the fission of people pushing people.

This is actually very simple, in addition to improving your lobbyist eloquence ability, you also have to have a sincere attitude, and customer trust is very important, if you want to get more customers, you have to choose to use some auxiliary tools, otherwise the workload is very large, you can use Reed assistant to assist you.

The eloquence of real estate is very important, as well as their own sales ability and is very important, and it is also possible to use a certain Reed assistant to go to Trafigura.

You can promote your property by pushing it to find potential customers, or you can try Reed Assistant, which has a one-click way to help you better promote your property.

This year, the real estate industry is not as hot as it used to be. Various means have also failed to achieve the desired results. With the same funds, I personally think that a good real estate consultant will bear the brunt. A professional advisor with a wolf nature can completely defeat ten with one.

In the case of real estate expansion, you can develop different plans for offline customers and online customers. Offline customers mainly put up some posters or distribute flyers to expand customers. There are a lot of words on the Internet, for example, you can use ** software Reed assistant and the like to **** to attract customers; I hope my answer will help you.

There are many channels for this!! You need, I just have a tree sentence.

There are 12 ways to expand customers in real estate channels, including information flow advertising, network port customer acquisition, clue customer acquisition, community customer acquisition, circle of friends customer acquisition, old customer referral, **customer extension, Douyin short**, owner listing, capital retention potential customer, **customer acquisition, and internal leasing contract of the company.

2. Network port customer acquisition: use the extension of the customer book to send a room with one click, use the room network platform to enjoy the head traffic, increase the **** degree, and obtain the source of incoming customers.

3. Clue acquisition: Tuokebao provides potential customer clues according to the business district, pushes customers with purchase intentions, reduces the difficulty of communication, and accurately acquires customers.

6. Referral of old customers: maintain a good relationship with old customers, let customers trust and even become friends, ask old customers to help recommend new customers when appropriate, and give customers a certain amount of gratitude, or send some gifts.

8. Douyin short**: Use the Douyin** template of Tuokeben to easily make exquisite **** and do a good job of vertical works for a long time. Promote fission through Douyin platform traffic and obtain potential customers.

9. Owner listing: Tuoke set up the owner's listing function to help brokers broaden the entrance and tap potential owners. You can directly view the owner's listing record, dial ** to the owner and record the disk with one click.

10. Potential customers who retain capital: The potential customer package contains clues about accurate potential customers who retain capital, and interested customers can transfer them to private customers for free and display the customer's real number. Brokers have direct access to high-quality clients.

12. Lease contract within the company: the lease contract has the contact of the tenant to maintain the tenant relationship. When they have the need to rent or buy a house, they will naturally think of you.

Advantages and disadvantages of direct marketing channels for real estate

Advantages: 1. The real estate developer controls the whole process of development and operation, and can avoid the short-term marketing behavior caused by the intervention of some high-quality businessmen, such as simply selling the well-selling real estate units, resulting in a relatively difficult to sell backlog of real estate units.

2. Direct meeting between production and marketing is convenient for real estate developers to directly understand the needs of customers, purchase characteristics and changing trends, so that various functions of the real estate can be adjusted quickly.

Disadvantages: 1. Generally speaking, real estate developers have the advantages of concentrated development and engineering. Real estate marketing is a very specialized job.

Direct marketing of real estate developers makes it difficult to gather talents with expertise in marketing and form professional advantages in marketing, which affects the improvement of marketing performance to a considerable extent.

2. Direct sales by real estate developers will disperse the human, material and financial resources of the enterprise, and disperse the energy of the decision-making level of the enterprise.

How to expand customers through real estate channels? For many buyers, the relevant information in real estate is not very well understood, including real estate channels, the following I will share with you the relevant articles on the methods of real estate channel expansion, I hope it will be helpful to you.

Method steps

Owners: The reason why many owners sell their houses is basically to change houses, and after these owners sell their houses, they generally sell their houses immediately, which is called serial orders in our industry.

Door-to-door customers: every month there will be customers to register and consult, what you have to do is to take the initiative and enthusiasm to receive, to solve customer problems with heart, over time, accumulate a lot, and take the initiative to come to the door is generally very interested in buying a house.

Interpersonal relationship: Let relatives and friends know that they are doing the real estate industry, your relatives, friends, classmates may have a need to buy a house, Chinese pay attention to doing familiar not to live, under the same conditions, will naturally look for you.

What does the real estate channel mean

Real estate channel marketing refers to the channel required for the exchange of real estate commodities on the market, which is called marketing channel. In the current real estate marketing channels in China, the direct marketing channel is still the leading sales channel. Real estate channel marketing is the use of sales media, such as on-site display, sales back to Mutan, marketing and other channels of sales activities.

Marketing channel is the traditional circulation planning task, that is, at the right time, the right amount of products to the right point of sale, and in the appropriate way of display, the products are presented in front of the target market in front of consumers, so as to facilitate consumers to buy.

What is the process of selling a real estate house

In the case of real estate sales, the buyer needs to do a qualification review to determine that he is qualified to buy a house in Tianjin, and the seller needs to do a house inspection. Ensure that the property rights of the house are clear, and the unsecured seizure can be listed and traded normally, and the two can be carried out at the same time.

2. Sign the contract

The buyer and seller sign the "Real Estate Sales Contract" and the "Deposit Agreement", and collect the deposit, when signing the contract, all the property owners of the seller need to be present, if they cannot be present, they need to provide a power of attorney, if the property is jointly owned by the husband and wife, they also need to provide the "Spouse Consent ** Certificate".

3. Online signing:

Online signing is an online signing, which is a mandatory requirement of the real estate management department, in order to eliminate the risk of selling one house and two houses. Once the online signing is successful, the same set of ** cannot generate a sales contract again, and it cannot be sold to others. This effectively puts an end to the chaos of signing a private contract and makes the entire real estate transaction more transparent.

4. Fund supervision

The seller opens an account at the bank, the buyer transfers the money into the seller's account, the bank temporarily freezes the money, unfreezes it after the transfer is completed, and pays the seller.

5. Tax payment and transfer:

Tax payment is the buyer and seller pay the taxes involved in the sale of the house, the transfer of property rights from A to B process, after the transfer is completed, the property rights of the house leakage will be transferred, from the seller's name to the buyer's name, the transaction is completed, the tax payment and transfer can generally be carried out on the same day, when paying taxes, the buyer and seller must be all present.

6. Get a new house:

The new owner shall go to the real estate registration center with the relevant documents to collect it in person.