How to run a fruit shop How to open a good fruit shop

Fruits are health-oriented, liked by many people, and many entrepreneurs see that the development prospects of the fruit market are good, so they choose to open their own fruit stores to achieve their own entrepreneurial goalsFruit shopHow to do business and how to open a good fruit store.

Fruit shop management method - theme decoration

Theme decoration is to create a scene in the store, showing a certain theme and connotation, so that consumers can form a fresh and unique feeling. The detailed planning of the theme can be differentiated according to the actual situation such as venue, space and season.

Fruit shop management method - fresh guidelines

Before the fruit is displayed in the ** area, quality inspection must be carried out to ensure that the fruit on all shelves meets the quality standards of the item, showing the "fresh" proposition of fruit sales. If there is an erosion or decay of the fruit, it should be picked out immediately to prevent the impact**.

Fruit shop management method - plump principle

When the fruit is arranged, it must be full and the goods are more, so as to attract consumers and the quality of the goods is excellent, and the phenomenon of shortage and lack of goods is decisively refused.

Fruit shop management method - color matching principle

The color of the fruit is colorful, and the color should be properly assembled and matched when displaying, so as to fully present the diversity of the fruit, which can not only bring consumers a pleasing and entertaining freshness, but also better promote the fruit on display.

Fruit store management method - the principle of anti-loss

When arranging fruits, we must think of the characteristics of different fruits, and use correct props, methods and temperatures, otherwise they will cause wear and tear due to incorrect displays. Peaches, for example, are prone to pressure and heat, so they should not be stacked when arranging.

Fruit store management method - first-in, first-out principle

If it is the same fruit type, it is divided into several purchases at different times, so first-in-first-out is the principle of determining which batch of fruits will be placed first. The short turnaround time and rapid change in quality of fruit are important to maintain.

Fruit shop management method - the principle of cleanliness and hygiene

Only after cleaning, the appearance of the fruit will be good, which can directly affect the **. Whether the furnishing area, facilities, and utensils used for furnishing are clean or not also directly affect consumers' desire to buy.

Summary: That's all I have to say aboutFruit shopDo you know all the business methods and how to open a fruit store? If you want to start your own fruit shop, you may wish to refer to the points introduced in the above article to ensure that your fruit shop business is prosperous!

1. Keep the fruits you sell fresh.

The first thing is that the environment in the fruit store should be clean and tidy, and the fruit should be neat when it is stacked and displayed, so that the customer feels comfortable first, and the environment is messy, and the customer will also feel that the fruit is not fresh. For example, before selling, you need to check the maturity of durian, mark durians of different maturity, and arrange the order of delivery according to the marking. Try to avoid more than two layers of durian display stacking, one is to avoid crushing damage, and the other is to increase the work intensity of employees, and it is difficult to turn over the bottom durian.

Join the circle of fruit shop owners, search the function under the circle of friends, and search the circle of fruit shops.

2. Do some activities on holidays.

You don't have to do it as often, but you can do some activities during the holidays. A fruit store activity is the most indispensable, and stores with good business generally know to use holidays to do activities to drive consumption. The profit of an active single product is very low, but you can bring customers to the store, add more customer friends in the store to pull the group, and then send four or five single products together in the group, ** The height is fine, some customers they take it, and a few single products can make a lot of money a day.

3. Fight less and find more sources.

Go to see more of other fruit stores, now among the daily customers of the fruit store, there are always some spies of customers, never buy things, just look here and there, just to investigate the fruit store. When the customer asks why this is not discounted, he clearly tells the customer that the quality of his fruit is better, and sometimes he is firm to the customer, and the customer will have a better sense of trust.

As a novice, there are a lot of things to learn after arriving in an industry, so what are the business skills for a novice to open a fruit store? In this article, I will talk to you about it.

The first thing to do is to choose the location of the fruit store. It is recommended that it is best to choose near the station, dock, vegetable market, and hospital. The characteristics of stations and docks are that there are many passengers, and these passengers are not very bargaining for fruit because they are in a hurry.

As for the hospital, many family members, relatives and friends who visit the patients are willing to buy fruit near the hospital, after all, it is close to the hospital, and it will not be long.

Secondly, the quality must be guaranteed, and the fruit must be fresh. This requires novices to get up early every day and go to the local wholesale fruit market to buy goods. When purchasing, you should go to the fruit wholesale market, learn more about the best of various fruits, shop around, carefully check the color of the fruit, and bargain with the fruit wholesale boss in the wholesale market.

Then there is a low-cost product to do more operational activities, in order to be able to provide the best lower fruit, make up for the structure of low-cost fruit in the fruit store, can also be used as a drainage, in addition to finding their own source of goods, more to find a single peer, to purchase in a group, take a batch of larger, ** low fruit to divide the goods. Continue to attract new customers, through the way of old customers with new customers, old customers bring a new customer, 20% discount for each other, if there is a way of online operation, you can do some new customers to register and send coupons to promote new customers to place orders.

Finally, the fruit needs to be neatly arranged and displayed neatly. Your fruit shop will be organized and tidy, and it will give people a fresh feeling. It feels like you're paying attention to hygiene, focusing on storage.

Of course, if your fruit store is messy, it will give people a dirty, messy, and bad feeling, and customers will not want to shop at your fruit store.

Running a fruit store should pay attention to good **, and quality.

Compared with large supermarkets, fruit specialty stores have the advantage of convenience, and compared with small stalls, the advantage lies in integrity. However, the ** that consumers value is ignored by many fruit store operators. Convenience can't resist **, and integrity can't win in front of **.

Therefore, ** is the basis for the survival of fruit specialty stores.

Before the fruit is displayed in the sales area, it must be inspected to ensure that all the fruit on the shelves meets the standards of good quality, reflecting the "fresh" purpose of the fruit business. Once the fruit joins the rotten and spoiled fruit, it is necessary to pick it out as soon as possible so as not to affect sales.

To open a good fruit shop, pay attention to the following points:

1. Favorable geographical location:

The most important thing to open a good fruit store is the location of the store, and the site selection should be selected in a place with a large amount and high demand, such as: hospital entrance, railway station, student apartment, residential area, etc., occupy a favorable location, and you will win one step ahead.

2. The name of the store is different

The store decoration of the fruit store should be different, next to your own fruit store, there may be a lot of fruit shops, how to make your fruit store conspicuous, the name of the fruit store is one of the important factors, and then the store decoration, to attract people, to attract customers, to have the opportunity to buy. Don't name it directly with your own name, it looks stiff, and you haven't named it with your own body type, such as the fat aunt fruit shop, which is kind and natural, and the store can be designed with reasonable color matching, personality, charm, and curiosity.

3. The environment is clean and comfortable

The fruit store must be clean environment, give people a sense of comfort, although the store is not big, but it makes people feel very exquisite, the layout is reasonable, and you can smell the smell of melons and fruits, which makes people feel refreshed, the mood is very comfortable, very fresh, and there should be enough space between the different placed fruits, the trail, so that people can choose with them.

4. Good quality and low quality

Fruit stores must ensure that the fruit is fresh and tastes good, so the purchase can not be cheap, into some bad fruits, as well as **aspect, some fruits** should be lower than other fruit stores, but not all fruits should be low, to avoid vicious competition, some fruits **low, in order to attract customers.

Precautions for opening a good fruit shop:

1. Pay attention to the weather. The weather changes in the fruit producing areas have a great impact on the fruit production, and the consumption of seasonal fruits is also closely related to the weather atmosphere, such as heavy rain, and the sales of watermelons will definitely decline.

2. Fruit placement. The layered arrangement will attract the attention of consumers, and it is important to place the fruit according to its perishability to prevent damage to the stack. It should also be easy for customers to choose.

3. Inventory management. This is very important in determining the success or failure of a fruit shop. Of course, the purchase is to choose the best-selling fruits, and to decide the purchase according to the operating data of their own stores, such as how much fruit was sold yesterday, we can estimate today's sales, or the sales of fruits in the same period last week, and estimate today's sales, so that there will be no unsalable.

4. Defective product treatment. Because the fruit is easily damaged, the treatment of defective products is very important, which can be packaged and sold, juiced or sold as a salad.

5. Cash register system. Many stores are opened as long as an electronic scale, which saves costs, but the data can not be precipitated, the store has not accumulated real experience for a long time, and can not understand in detail the main consumer groups and consumption habits of the store, which products are easy to sell, which products are highly profitable, and find out the core products of the store.

1. Site selection. The first is value for money, rents in the city center are too expensive and more suitable for high-margin items such as clothes and restaurants. Secondly, busy areas are often used by people for shopping.

When you go shopping, you buy clothes and shoes, eat a meal, buy water, but rarely bring a bag of fruit. Fruit is a daily consumer product, and the main consumer group is uncles and aunts who cook, so the location of the store should be close to a residential area or a larger bus stop.

2. Purchase. Each city's wholesale fruit market has its own characteristics, which is difficult to generalize. But there are a few things in common.

First of all, the buyer's choice is very important, the fruit is perishable and sometimes of poor quality. Hiring an honest and reliable person who has worked in the wholesale market is a good option. Second:

Establish a good relationship with the best businessmen. Don't be too clear. It's easy for them to help you and catch you.

3. Fruit decoration in the store. Foreign companies specialize in making fruit store search shelves. Depending on the size of the fruit, how perishable it is, whether it can be pressed or not, and the color matching, they can customize the shelves.

Here's a way you can try to buy some second-hand foam boxes, which may be available in many wholesale seafood markets, but are not expensive, and then cut them according to the size, shape, and color of different fruits, and then spread them with soft sponges or plastic green fake grass.

4. Inventory. This largely determines your success or failure. Say too much and pick something important to talk about.

First of all, the number of items purchased depends on the freshness of the fruit, the volume sold, and the season. It has been suggested that if you have the ability, you have to build two cold stores, one with a minimum temperature of about 3 degrees and the other with a higher temperature. Second, many fruits can be cooked on their own, such as bananas, tomatoes, mangoes, pineapples, and other tropical fruits.

5. Defective product treatment. Fruits and vegetables are very susceptible to rotting in the past, so it is especially important to dispose of defective products. Many fruit stores abroad have their own juicers and salad cabinets.

If the fruit is too ripe, eat both. Not only do they deal with defective products, but they are also highly profitable. If there are too many defective products, they can't be handled.

It is advisable to buy some disposable boxes, pack them in clear paper, and make a note of the low price**. All your stuff is your neighbor. If you cheat on them once or twice, they won't come again.

6. Marketing concept. It is necessary to have a manager who understands the marketing concept, so that the store can be organized whether it is the distribution of staff or the display of items.